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Mandala is a french company which develops and publishes videogames for social networks and mobile platforms. What drives us? Our goal is providing to people the best gaming experience based on social interactions with their friends. How? By creating the games our players want, supported by elaborate gameplay and high quality visual art.Our credo? Games are powered by you! Follow us on twitter @mandalagameswww.mandalagames.com
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People spent $1.6 billion on virtual goods in 2009 Why?
Social games generate… social emotions!
Friends are now accessible through the game
Mandala is a social games publisher
1. New type of social games 2. International ambition with multilingual games 3. R&D program to increase paying users conversion rate 4. Personal strong expertise on viral marketing strategy for video games
Why are we so special?
Did you know?
20% have paid cash
for in-game benefits
50% of Facebook log-ins are specifically to play games
Average social gamer: a 43 years old woman
69% women playing social games
31% men
Business model: in-game transactions
The most expanding market in the video game industry
$1,380,000,000 Invested into 87 specialized companies in 2009!
Nov 09: Playfish acquired by EA for $400M!June 10: Zynga raised $147M!July 10: Playdom acquired by Disney for $763M!
Nadya JAHAN - CEO!
32 years old
Digital native & video games addict
Social networks pioneer
Former business developer in the video game industry
Early entrepreneur at 18
Technical background
The team: video games experts
Vaghé Marketing manager
Guillaume Graphic Designer
Axel Graphic Designer
Florent Game designer
Renaud AS3 Developer
Davy Community manager
Nadya CEO & Business dev.