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How to Increase Your Income
NOW&
Attract All the Business You Want!
(for any business)
Alyne Dawson-Washington
Retired Employee of 32 years Managerial Positions Held Associate and Bachelor Degrees Mother and Grandmother Distributor with SendOutCards
What is
ONE THING --that if you did it consistently
in both your work and personal life -- would yield the
GREATEST POSITIVE RESULT?
EXPRESS APPRECIATION!
Business: Clients Prospects Colleagues Referral partners Employees / partners Vendors Service professionals
"The deepest principle in human nature is the craving to be appreciated."
-William James
Personal:o Friendso Familyo Co-workerso Service Professionals
--Home & auto repair--Teachers--Day care providers--Service professionals (doctor, dentist, lawyer, CPA, etc.)
Appreciation -- the lifeblood of your
RELATIONSHIPS!
I’ll do it when I get
AROUND TO IT!
Created from the comfort of
YOUR HOME OR OFFICE!
Addressed, stuffed, licked, stamped and
TAKEN TO THE POST OFFICE FOR YOU!
Uses for SOC Personal
Business
Income Generation (including fundraisers for your favorite NPO)
Relationship-Building
I’m sorry. I appreciate you! You’re amazing! Congratulations! Just thinking of you…
Change YOUR Life!
Begin each day by sending a card of
APPRECIATION or GRATITUDEto someone you care about.
My story….
Business Uses Business Owners & Managers:
Appreciation Marketing: create top-of-mind awareness and attract all the business you want
Appreciate and acknowledge employees
Save Time & Money: Take action when prompted Automate regularly-timed contact Templates save time
Appreciation wins over
self-promotion every time!
Thank you for……speaking with me…meeting with me…your purchase…your business…your referral…your testimonial…considering my services…your assistance…your past patronage
Who do you do business with?
People you
KNOW, LIKE, TRUST &
REMEMBER!
Stay Top-of-Mind!
Let’s send a card!
www.SendRealCardsToday.com
After you watch the short video presentation, simply click on the Web link that reads Send a Free Card!
Why don’t customers RETURN?
62% of the reasons customers fail to
continue business with you
PERCEIVEDINDIFFERENCE
Why don’t customers RETURN?
Even if they know, like and trust you,
THEY WILLFORGET YOU if you don’t keep in touch!
Case Study: Window Washer
Did a great job – I know, like and trust him!
Offers OTHER services I could use – roof & gutter cleaning, walkway/driveway pressure washing
Has more work than he can handle by himself, and wants to attract more business so he can afford to hire more help.
Have not heard from him since he cleaned windows 5 months ago!
Case Study: Window Washer
OOPS! How will I remember his name and how to
contact him?
Will he get my repeat business/referrals?
It costs a lot more to acquire a new customer than it does to retain an existing one.
What are YOU doing to be remembered by YOUR customers, prospects and referral partners?
Case Study: Window Washer
Idea: Send four stay-in-touch cards a year, using automated campaign feature. Cost: $4.24 (including postage) and a little time to set it up and click “send” ONCE. ROI: Service visits yield $200-$500; ROI well worth $4.24
to keep me as a customer and attract referrals, too!
IDEA: Each quarter the customer receives a valuable tip that is relevant to household maintenance needed for that time of year. Examples:
Spring card: “Here’s my recipe for the cleaning solution I use for streak-free windows. If you find that you don’t have time to clean the windows yourself, I’d be delighted to assist you. Just give me a call.”
Fall card: “Here are some tips for cleaning your gutters to allow for proper drainage of winter rain and snow. Backed up drains can cause costly roof damage. If you have questions or need help, just give me a call. It would be my pleasure to assist you. ”
Increase Business
The right toolsThe right systemsThe right habits
Consistently applied!
Campaigns Single piece goes to multiple
people at once (holiday card or invitation)
Template campaigns – cards get sent one at a time throughout the year (referral thank you)
Multiple piece campaign that touches the recipient at different times during the year -- creates value and top-of-mind awareness.
Set it and forget it!
Law of Attraction
QUARTERLY POSTCARD$0.31 postcard$0.28 stamp$0.59 x 4 = $2.36 per person/yr.
What would that kind of TOP-OF-MIND AWARENESS
be worth to you?
What you send out comes back!
QUARTERLY GREETING CARD$0.62 card $0.44 stamp$1.06 x 4 = $4.24 per person/yr.
Law of Attraction
NOVEMBER BLANKET & COAT DRIVE
Law of Attraction
DECEMBER TOYS FOR
TOTS DRIVE
Law of Attraction
JANUARY FREE MARKET
ANALYSIS OFFER
Law of Attraction
FEBRUARY FOOD DRIVE
Non-Profit Uses
Appreciate your Assets: Donors Volunteers (Underpaid) staff
Personal Uses
Remember important occasions: Birthdays & special occasions Holiday cards & gifts made easy!
Stay in touch with those you care about: Invitations to events and parties Thank you / appreciation Encouragement / get well / sympathy Congratulations (baby, wedding, promotion,
graduation, new home, reaching a goal, etc.)
Retail Options
System License Ability to:
Make your own custom cards using Basic PicturePlus Include gifts and gift cards Send campaigns Import contacts into Full Contact Manager Send postcards and three-panel cards Receive email reminders of important occasions
Retail price of $0.49 per point Postcard= $0.49 (1 point) Greeting Card=$0.98 (2 points) Greeting Card with Picture Upload=$1.47 (3 points) Elements added to card= $0.49 (1 point)
RETAIL OPTIONS - Subscription
RETAIL OPTIONS – Pay as You Go
$398 Wholesale Premium Package(One Time Fee)
200 points on Initial Purchase (200 points expire after 60 days) 2 Handwriting Fonts & 8 Signatures Handwriting font Installer Files 1 Personal Ticket per Treat’em Right Seminar 5 Guest Tickets per Treat’em Right Seminar Unlimited Picture Storage Lowest Ongoing Pricing Monthly Subscriptions required for $0.31 points
$59 Entrepreneur Package (Annual Fee) Distributor Kit License to Represent SendOutCards Earn Commissions & Bonuses Online Business Office Business Opportunity Website Retail Website Unlimited Opportunity DVD Program
Generate Income Pay for your own cards – share this with a
few people and you’ll earn back your initial investment, plus you’ll earn monthly residual income forever on cards and gifts.
Earn extra income for that dream vacation, college fund, down payment for a new home, car, boat, etc.
Replace income - quit a job you don’t enjoy or retire!
Generate Income Entrepreneurs, professionals & executives who
understand the value of leveraging their valuable time
Stay-at-home moms - earn money from home
Military spouses - earn income from anywhere in the world
Unemployed or under-employed – no layoffs here!
Persons with disabilities - work from home, set your own hours!
Non-profit organizations looking for easy and profitable ways to maintain contributors for their cause!
SEND YOUR FREE CARD
Don’t forget to go to my website:
www.SendRealCardsToday.com
Click on “Send a Free Card”.
This will give a free account so you can check out the system.