Internet of Things (IOT)Benefits for the Ummah

Keynote Address Dr. Mazlan Abbas

CEO, REDtone IOT

INFORMATION AND COMMUNICATION TECHNOLOGY FOR THE MUSLIMS WORLD (ICT4M) 2014

•  The World Has Become Smarter •  The Need for Internet of Things (IOT) •  Monetizing the Data – The New Source of Revenue Growth •  What is IoT? •  Sensing-as-a-Service – The New Business Model •  The Importance of An IoT Eco-System •  Summary

Agenda

6.3 Billion 6.8 Billion 7.2 Billion 7.6 Billion

500 Million 12.5 Billion 25 Billion 50 Billion

World Population Connected

Devices

Connected Devices

Per Person

0.08 1.84 3.47 6.58

2003 2010 2015 2020

More connected

devices than

people

[Source: Cisco IBSG, April 2011]

More Connected Devices Than People

Building

Smarter World

Smart, connected things offer exponentially expanding opportunities

Cut across and transcend traditional product boundaries. !

Value Compete Boundaries

The changing nature of products is also disrupting value chains, forcing companies to rethink and retool nearly everything they do

internally.

How value is created and captured?

How the amount of new (and sensitive) data is utilized and managed?

How relationships with traditional business partners such as channels are redefined?

What roles companies should play as industry boundaries are expanded?

Poses A New Set of Strategic Choices

What makes smart, connected products fundamentally different is not the Internet, but the changing nature of the

“things” and business.

I need to maintain the quality of my

goods.

Who is the intruder?

Can I reduce my electricity

bill?

Am I healthy?

When is my next bus?

Where can I park?

The Need to Connect Assets/Objects/Things Monitoring of Assets – Typical Everyday

Questions

What IF we can connect ALL these assets and get the answers to ALL these questions?

comprise)the)

product’s)

mechanical)and)

electrical)parts.)

Physical!compon

ents)

amplify)the)

capabili6es)and)

value)of)the)

physical)

components)

Smart)components)

amplifies)the)

capabili6es)and)

value)of)the)smart)

components)and)

enables)some)of)

them)to)exist)

outside)the)

physical)product)

itself.)

Connec2vity)components)

What Are Smart, Connected Products (Things)?

It allows information to be exchanged between the product and its operating environment, its

maker, its users, and other products and systems.

Connectivity enables some functions of the product to exist outside the physical device, in

what is known as the product cloud.

Connectivity Serves Dual Purpose

What Can Smart, Connected Things Do?

Monitoring)

Control)

Op6mize)

Autonomy)

Reducing over-engineering

Market segmentation

After-sale service

Monitoring – Operations & Usage

The product’s condition The external environment

Control - Personalization

“if pressure gets too high, shut off the valve” “when traffic queue reaches a certain level, turn the traffic lights red or green”

“when there is no people or cars, turn the overhead lighting on or off”)

Smart, connected products can apply algorithms and analytics to in-use or historical data to

dramatically improve output, utilization, and efficiency.

Real-time monitoring data on product condition and product control capability enables firms to optimize service by performing preventative maintenance when failure is imminent and accomplishing repairs remotely, thereby reducing product downtime and the need to dispatch repair personnel

Even when on-site repair is required, advance information about what is broken, what parts are needed,

and how to accomplish the fix reduces service costs and improves first-time fix rates.

Optimization – Enhance Performance

Self-Coordination, Self-diagnosis and service

Autonomous

2009 800,000 petabytes

2020 35 zettabytes as much Data and Content

Over Coming Decade

44x 80% Of world’s data

is unstructured

Monetizing the Sensor Data New Source of Revenue Growth

Wisdom

Knowledge

Information

Data

More Important

Less Important

Evaluated understanding

Appreciation of

Answers to questions.

Symbols

Understanding

Answers to questions

Value is Created By Making Sense of Data

WHO

WHY

HOW

WHAT WHERE WHEN

Wisdom

Evaluated understanding NA

Understanding

Appreciation of “why” Why people have problems finding their maktab? Why the transport is not efficient?

Knowledge

Answers to “how” questions How to make the transport more efficient? How to find the missing Pilgrims? How to move Pilgrims faster?

Information Answers to “who”, “what”, “where” and “when” questions

Who is missing? What happen to the transport? Where is the pilgrim? Where is the exit door? When is peak period?

Data Symbols Empty (0), Full (1)

Value

Who Benefits? – Pilgrims, Pilgrim Operators, Mosques, Macca, Medina, etc

Example – Hajj & Umrah IOT Scenario

Sensors)&)

Actuators)Connec6vity)

People)&)

Processes)

What’s Driving Internet of Things?

Compound Applications within their own vertical and across industries

[Source: National Internet of Things Strategic Initiatives, Helmi Halim, Asia M2M Asia Business Platform, 3-4 Nov. 2014]

The New Meaning for “SaaS”SENSING-AS-A-SERVICE

Sensor Classification Scheme Based on Ownership

All personal items, such as mobile phones, wrist watches, spectacles, laptops, soft drinks, food items and household items, such as televisions, cameras, microwaves, washing machines, etc

Private business organization has the right to take the decision whether to publish the sensors attached to those items to the cloud or not.

Public infrastructure such as bridges, roads, parks, etc. All the sensors deployed by the government will be published in the cloud depending on government policies.

Business entities who deploy and manage sensors by themselves by keeping ownership. They earn by publishing the sensors and sensor data they own through sensor publishers.

Personal and Households

Commercial Sensor Data

Providers Organizations

Public Private

[Source: “Sensing as a Service Model for Smart Cities Supported by Internet of Things”, Charith Perera et. al., Transactions on Emerging Telecommunications Technology, 2014]

iot!•  Improved)

performance)

•  Reduced)costs)

•  Create)

innova6ve)

services)

•  New)revenue)

stream)

Connect & Aggregate! Quantify! Transform!

IOT Platform & Cloud

Actionable Insights

Business Process Integration

Storage

Rules Engine

IOT Application Management

RIOT TransformerTM

Data Push

Data Pull

Data Pull

Data Push

Link Between Ecosystem Stakeholders

Sensors and Sensor Owners (Personal, Private, Public &

Commercial) IOT Service Provider

(with localized analytics) Aggregated IOT Service

Provider (with aggregated

analytics)

Sensors Data Consumers

Sensing-as-a-Service : The New IOT Business Model

IOT Service Delivery Platform

Customers

iot!(With Computation, Storage and Analytics)

IOT Applications / Developers

One scenario could be as such: •  The city would pay for access to the light

sensors in order to decide when to turn on and off the street lights

•  A university may want access to the pollution information for research purposes for a limited period

•  The weather department would want the temperature and pressure data

•  The street town council center would want the temperature and humidity data for planning during rough weather

IoT commercial sensors on lamp posts across the city. (Example)

Gathering temperature, light, pressure, humidity and pollution.

BENEFITS Sensing-As-A-Service

Harnessing the

of the Application Developers

Built-in Cloud Computing – “Pay-per-Use”

Participatory Sensing - “Rapid deployment”

Sharing and Reusing – “Free or Paid”

Reduction of Data Acquisition Cost – “Sustainable Business Model”

Collect Data Previously Unavailable – “Assist scientific community or survey activities”

IoT Applications - Examples

Crowdsensing)–)GeIng)Insights)

Smartphone as Your “Sensing Assistant”

Sensors: •  Camera – “Eyes” •  Audio – “Ears” •  Accelerometer –

“Speed” •  GPS – “Location” •  Gyroscope –

“Movement” •  Compass – “Direction” •  Proximity – “Closeness” •  Ambient light – “Eyes” •  Others…

Crowdsourcing Via Crowdsensing Context 1.  Spatial – Location / Speed Orientation 2.  Temporal – Time / Duration 3.  Environmental – Temperature / Light / Noise Level 4.  User Characterization – Activity (Mobility Pattern) / Social (Friends, Interactions) 5.  Resource Availability – Storage / Memory / Computational / Battery

NoiseTube – Crowdsourcing of Pollution Data Using Smartphones. What Motivates?

•  Citizens and Communities concerned with noise •  Measure your daily sound exposure in dB(A) with

your mobile phone •  Tag noisy sources to inform the community about

them •  Visualize your measurements on a map and

contribute to the creation of collective, city-wide noise maps

•  Compare your experience with that of others •  Local governments / city planners

•  Improve decision-making by understanding local and global noise pollution in your city using maps and statistics

•  Get immediate feedback and opinions from citizens •  Give immediate feedback to citizens

•  Researchers •  Get access to and analyze (anonymized) collective

noise data •  Find out what is important in soundscape perception

•  Developers •  Extend our mobile app in whichever way you see fit •  Use our environmental sensor web API to do your

own web mashups [Note: See Google Map View]

The 150 Days of My Life

Start)With)a)Small)Smart)City)Concept)

SMART)PARKING)TO)SMART)CITY)

Reduce the motorist frustration.

Real time and reliable.

Authorized use of parking.

Efficient surveillance routes .

Optimize parking utilization.

Locate cars that have overstayed

30% of all traffic in the average city center is searching for an available parking spot.

Santander)

Testbed)

Environmental Monitoring

2000 Sensors

Outdoor Parking Management400 parking sensors

Mobile Environmental

Monitoring150 sensors installed in

public vehicles

Traffic Intensity Monitoring

60 devices located at main entrance of city

Guidance to free parking lots

10 panels located at intersections

Parks and Gardens Irrigation

50 devices in 2 green zones

•  Temperature •  CO •  Noise •  Car Presence

•  Ferromagnetic sensors

•  Temperature •  CO •  Noise •  Car Presence

•  Measure main traffic parameters •  Traffic volumes •  Road occupancy •  Vehicle speed •  Queue Length

•  Taking information retrieved by the deployed parking sensors in order to guide drivers towards the available free parking lots

•  Moisture temperature •  Humidity •  Pluviometer (rain gauge) •  Anemometer (wind-speed)

SMARTCITY

Crea6ng)an)IOT)EcoOSystem)for)Malaysia)(Smart)City))

Why Smart City? 1.  Due to scale and heterogeneity of

the environment 2.  Ideal ground for enabling a broad

range of very different experiments 3.  A huge number of challenging

requirements 4.  A variety of problem and application

domains 5.  Allows evaluation of social

acceptance of IoT technologies and services via real world pilots

6.  An excellent catalyst for IoT research!

IOT Cloud

Application Developers

Device Players

Universities Researchers

Stakeholders

REDtone)In)Search)of)The)Right)Partners)

[Source: How Smart, Connected Products Are Transforming Competition, Harvard Business Review, Nov. 2014]

IoT

Tech

nolo

gy S

tack

•  No longer an infrastructure game –  Software and Apps

•  IoT Adoption - Technology might not be the stumbling block –  Right Business Models

•  Internet of Things (IoT) is NOT a single player game –  Ecosystem

Crea6ng)an)IOT)EcoOSystem)for)Malaysia)(Smart)City))

•  EMAIL: mazlan@gmail.com •  TWITTER: mazlan_abbas •  FACEBOOK: www.facebook.com/drmazlanabbas •  LINKEDIN: my.linkedin.com/in/mazlan/ •  SLIDESHARE: www.slideshare.net/mazlan1 •  ABOUT ME: about.me/mazlan.abbas

THANK YOU

• The product’s condition • The external environment • The product’s operations and usage Monitoring

• Control of product functions • Personalization of the user experience Control

• Enhance product performance • Allow predictive diagnostics, service and repair Optimization • Autonomous product operation • Self-coordination operation with other products • Autonomous product enhancement and personalization • Self-diagnosis and service

Autonomous

Capabilities of Smart, Connected Products

•  EMAIL: mazlan@gmail.com •  TWITTER: mazlan_abbas •  FACEBOOK:

www.facebook.com/drmazlanabbas •  LINKEDIN: my.linkedin.com/in/mazlan/ •  SLIDESHARE: www.slideshare.net/mazlan1 •  ABOUT ME: about.me/mazlan.abbas

THANK YOU