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Proprietary and Confidential. Copyright © 2009-12. InSequent, Inc.
Generally speaking…
Mark PorterInSequent345 California Street, 10th FloorSan Francisco, CA [email protected]
What we do
Instant mobile website creation Dynamic Content Management Keyword/QR Code/Mobile messaging
suite Mobile Coupons and other plug-ins Channel partners:
• NY Times Group (Halifax), Journal Register/Media News Group, Morris, Find ‘n Save, ReachLocal, McClatchy
Proprietary and Confidential. Copyright © 2009-12. InSequent, Inc. 2
Why we do it
80% of businesses don’t have mobile site 50% of search coming from mobile Poor mobile UX = go elsewhere Mobile web browser 3rd most used App Mobile phone market saturation Browsing speed h Mobile screen quality h Phone always on, always with you Phone is for action = buy Mobile open/response rates high
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Where we do it
Media News Group New York Times RMG Morris Journal Register Co
Proprietary and Confidential. Copyright © 2009-12. InSequent, Inc.
How we do it. Step 1: Import Existing Website
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Step 2: Choose from a variety of Templates
Proprietary and Confidential. Copyright © 2009-12. InSequent, Inc. 6
Step 3: Total Content Management
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Drag & drop pages, customize backgrounds and buttons, add social networks, photo albums and much more
Text Campaigns, Mobile Coupons and much more…
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How to use mobile in your marketing
Build your website Use it as a landing page Link it to a keyword or QR Code Have a mobile call-to-action everywhere –
text <keyword> to get… Put mobile redirect code on desktop site Send reminders, alerts and offers via text
just like email. Engage! Follow Mobile Etiquette. No spam zone.
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Current Channel Pricing
Mobile Site only - $10/mo Bronze - $12.50/mo
• (site + keyword and 400 msgs/month)
Silver - $32.50/mo• (above + 1,600 msgs/month)
Gold - $75/mo• (above + unlimited msgs/month)
Real Estate and Auto packages available including feeds for multiple listings. Price based on qty of listings.
Coupons • (either 5% of coupon value or flat fee per coupon)
AdOps (Optional)• (average $25/site setup)
Call Tracking (Optional) - $3.50/line/month, $.10/minute• (trackable # points to business phone #)
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