Information på agendaen

© 2011 IBM Corporation

Turning Information into Insight -Information på agendaen!

Oct.11, 2011

Arild KristensenBusiness Value Analyst, North East [email protected] +47 90532591


Volume of Digital Data

Every day, 15 petabytes of new information are generated. 8x more than the information in all US libraries.

In 2011, the world’s codified information base is expected to double every 11 hours.

Variety of Information

80% of new data growth is unstructured content. Mainly generated by email + an increasing amount of documents, images, video and audio.

38% of email archiving decisions receive input from a C-level executive.

23% from a legal/compliance professional.

Velocity of Decision Making

70% of executives believe that poor decision making has had a degrading impact on their companies’ performance.

Only 9% of CFOs believe they excel at interpreting data for senior management.

The Information Challenge

Volume of Digital Data

An oil field can generate one terabyte, or 200 DVDs’ worth, of data daily. An oil and gas engineer can spend up to 60% of their time mining this data.


Why is Information Agenda needed?

“…Information about our clients and products is fragmented and inconsistent across dozens

of applications…”

“…Information is growing like crazy,we need to get control of it…”

“…We need a better way to incorporate information into our business processes…”

Many customers feel that their business-relevant data & information are weak and that there is a need to act

52% of users

don’t have confidence in the information

they are using

42% of managers

use wrong information

at least once a week

59% of managers

missinformation

they should have used for business decisions

1AIIM 2008 Survey2Accenture 2007 Managers Survey

© 2011 IBM Corporation44

How do we access information

in diverse data sources?

How can everyone use

and trust the same view

of data across my

organisation?

How do we scale to

support mission

critical deployments?

How do we deploy today

and respond to changing

requirements?

Many user roles and demands

Multiple Tools and Processes

Many applications, platforms

Information silos, multiple sources

The Goal: The Goal: Business optimizationBusiness optimization with a single view of information, consistent quality of data, trusted source

The Information Management Challenge


A Document that articulates the Strategic direction for growing and advancing the businesses objectives by leveraging the power of information and analytics

The People, Processes, and Technology; defined by the Strategy, and implemented via the Roadmap to leverage and apply information to achieve competitive gains

The Policies and Controls that ensure that information is

clearly defined, leveraged, and applied to achieve the Strategy.

A Plan that defines and positions information intensive projects to achieve the strategy and balances

short- and long-term return on investment

Information AgendaA proven, industry-specific approach for aligning information with business objectives

5


Establish an information agenda to assess your current situation and develop a roadmap to mature capabilities

Information and analytics maturityHow the business manages information and learns from it

Ad hocAd hoc

FoundationalFoundational

CompetitiveCompetitive

DifferentiatingDifferentiating

Break awayBreak away

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miz

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Ho

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bu

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•Reporting is consistent & trusted

•Standard data definitions and governance

•BI used widely for reporting & analysis

• Information supports basic operational needs

•Lots of data, little information

•Heroic efforts to glean any useful insiight

•Lack analytical skill sets

•Tools not optimized for analytics

•Minimal report standardization

•Manual work arounds

•Lots of manual data manipulation

•Actionable insights & predictive analytics

•Preemptive & predictive business management

• Information deemed strategic asset

•Business scenario modeling

•Prescriptive business measures

•Deep analytical skill sets

• Information is Governed

•Spreadsheets and extracts

•Data warehouses and reporting

•Contextual business rules and pattern recognition

•Content analytics

•Metrics, dashboards, and scorecards

•Master data

•Managing structured, unstructured data

•Predictive, real time analytics


What is Information Governance?

Information governance is the formulation of policy

to optimize, secure, and leverage information as an

enterprise asset by aligning the objectives of

multiple functions

Information management is the collection and management of information from

one or more sources and the distribution of that information to one or more

audiences (Wikipedia)


Good governance requires process and accountabilityIBM Information Governance Unified Process

Optional Steps

Required Steps

1) Define Business Problem

2) Obtain Executive

Sponsorship

3) Conduct Maturity

Assessment

4) Build Roadmap

6) Build Business Glossary

7) Understand Data

8) Create Metadata

Repository

5) Establish Organizational

Blueprint

9) Define Metrics

11) Govern Master Data

10) Govern Data Quality

14) Govern Analytics

13) Govern Security &

Privacy

12) Govern Lifecycle of Information

15) Measure Results


Maturity AssessmentThe Information Governance framework identifies 11 disciplines that areEssential to any Enterprise Data Governance program

Outcomes, the reason we do Governance. The expected benefit to the business.

Enablers, the organizational pre-requisites enabling successful governance.

Core Disciplines, the primary areas in which governance is focused

Supporting Disciplines, techniques and technologies common to core diciplines.

Outcomes

Enablers

Core Disciplines

Supporting Disciplines

Value CreationData Risk Management

and Compliance

Stewardship Policy

Data Quality Management

Information Life Cycle

Management

Organizational Awareness

Security, Privacy & Compliance

Data Architecture

Classification & Metadata

Audit & Reporting

Outcomes

Enablers

Core Disciplines

Supporting Disciplines

Value CreationData Risk Management

and Compliance

Stewardship Policy

Data Quality Management

Information Life Cycle

Management

Organizational Awareness

Security, Privacy & Compliance

Data Architecture

Classification & Metadata

Audit & Reporting


Business Transformation

IBM Information Governance Council Maturity ModelWhere are you / where do you need to be ?

Eleven categories to evaluate data governance maturity were identified

Five levels of maturity have been defined


A software platform is required to systematically create value and lower costs over a strategic period

Different

Business

Users

Business ContextHelps Optimize the Infrastructure

LeverageExisting Information

Assets

External

Information

Sources


$12B USD in AcquisitionsOver 10,000 Technical Professionals

Autonomic Operations

Developer Productivity

Deep Compression

pureXML

pureScale

Pervasive Content

Stream Computing

Content Analytics

Advanced Case Management

Smart Analytics Systems

Social Analytics/Consumer Insight

2010

2006

IBM has made $12bn investment in the underlying software platform and has the approach to bring it to life


Solutions

Over 4,000Dedicated Consultants

Software

Over $12BSoftware Investments

Systems

Over $6Bin Systems Level R&D

Research

10 Years Research in Services; Largest Math Department in Private

Industry

IBM investments designed to accelerate ability to turn insight into action


Arild KristensenBusiness Value Analyst

Phone: +47 90532591email: [email protected]