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The Truth About
Social Media for Business
•Is it a Fad? •Your worst fears •Twitter, Facebook, Blogs, Email & YouTube•Social Media Strategy for Advisers•Q&A
Adam Franklin, Marketing Manager
Tweet Tweet!
@Franklin_Adam
@Bluewire_Media
@FSP_Advice
Show of hands
show of hands?
Weiner-gate
Tools
Don’t have time?
No time?
Monitor
Relax…
It’s just like real life!
Just like real life!
500 followers
Speaker Retweets
Delegate tweets
Win
Results: 40x
1 referral in 24 hours
1. Facebook comments2 referrals in 10 minutes
1. Facebook comments8 referrals in 1 day
1. Facebook commentsFSP Facebook page
www.ducttapemarketing.com/blog
Blogging Attracts More Visitors
Source: Data from over 1,500 businesses - http://bit.ly/XDkQV
INVEST
Email Marketing
$1 spent$41 return
Dear Rich
Will It Blend?
Cost? $50Views: 7,833,123Total Video Views: 179,352,371
700%
Results?
Singing CPA
1. Set up adviser pages
Social Strategy - Beginner
1. Set up adviser pages2. Secure your URL
Social Strategy - Beginner
1. Set up adviser pages2. Secure your URL 3. Publish content & enable sharing
Social Strategy - Beginner
1. Set up adviser pages2. Secure your URL 3. Publish content & enable sharing4. Watch and listen
Social Strategy - Beginner
1. Set up adviser pages2. Secure your URL 3. Publish content & enable sharing4. Watch and listen 5. Join in
Social Strategy - Beginner
Social Strategy - Intermediate
..
What would you do?
Up 55%
Up 107% (@replies)
Sales
Enjoy yourself!
Thank you.
Connect
If you’d to chat about your social media, please get in touch!
@Franklin_Adam
1300 258 394
www.bluewiremedia.com.au/ilearn
