1. WORLD WRESTLING ENTERTAINMENT
Acxiom Retargeting Campaign
John Bancroft, VP eCommerce and Retail Marketing
Bill Burkart, VP Agency Services, Acxiom
2. 2
Who Is WWE?
WWE, Inc. (NYSE: WWE) is a publicly traded entertainment
company, currently the largest professional wrestling company in
the world, broadcasting in 30 languages to more than 145 countries
across the world
3. Known primarily for Raw and SmackDown, reaching 13 million
viewers in the U.S. alone
