How to Walk/Jog/Run Your Way to Creative Content

How to Walk/Jog/Run Your Way to Creative Content

Eric Gervase

Twitter @egervase Email [email protected]

mailto:[email protected]

Existing Content



http://www.udservices.org/atf/cf/%7B82F6B84D-B904-41E1-91F0-EB7C69E9739F%7D/2011%20Annual%20Report_web2.pdf

https://www.facebook.com/media/set/?set=a.414724941874653.112606.190082494338900&type=3

http://ow.ly/abtnw

A Game


Walk Jog

Run


Characteristics of Walking


• Low cost of investment• Low technical ability• Little time to develop


Characteristics of Jogging


• May require some investment• Little bit more technical ability• Little bit more time to create


Characteristics of Running


• Can require more investment• Lots of technical ability• Quite a bit of time to create



Digital Newsletters


http://www.nxtbook.com/nxtbooks/wwf/focus_070811/


Digital Newsletters



Digital Newsletters



Digital Newsletters


http://www.nxtbook.com/nxtbooks/wwf/focus_070811/


Creative Use of Photos:Charity: Water


http://www.charitywater.org/blog/pod03112012/


Creative Use of Photos:Charity: Water


http://www.charitywater.org/blog/pod03112012/


Creative Use of Data: Infographics


http://awesome.good.is.s3.amazonaws.com/transparency/web/1106/clean-water/flash.html




http://awesome.good.is.s3.amazonaws.com/transparency/web/1106/clean-water/flash.html


Creative Use of Data: Animated Typography


http://www.girleffect.org/video




http://www.girleffect.org/video




http://socialneedia.org/content-strategy/digital-communication-strategy-workshop-launch/







http://www.voices.org/children_poverty/





Creative Content: Merchandise/Apparel


http://www.equalityactionnow.org/merch.php


Creative Content: Merchandise/Apparel



Digital Newsletters


http://www.bluetoad.com/publication/?m=16975&l=1


Digital Newsletters


http://www.bluetoad.com/publication/?m=16975&l=1


Video: Advocacy and Blog Promotion


http://www.youtube.com/watch?v=Y3nN9WYdy1o


Video: Advocacy and Blog Promotion


http://www.youtube.com/watch?v=Y3nN9WYdy1o


Video: Volunteer Support


http://www.udservices.org/site/c.9hKPI6MGIfI0E/b.7914243/k.5C08/Service_Dogs_Program.htm


Video: Volunteer Support


http://www.udservices.org/site/c.9hKPI6MGIfI0E/b.7914243/k.5C08/Service_Dogs_Program.htm


Creative Ways toGet Supporters Involved


http://www.actionforchildren.org.uk/media/1464913/action_for_children_fundraising_10_things_to_do_with_children.pdf




http://www.actionforchildren.org.uk/media/1464913/action_for_children_fundraising_10_things_to_do_with_children.pdf




http://www.operationwarm.org/pages/one-night-without-warmth-video-contest-voting




http://www.operationwarm.org/pages/one-night-without-warmth-video-contest-voting

Technology

How to Walk/Jog/Run Your Way to Creative Content