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2016 INFOCOMM USAGE STUDY Orlando, FL 6/17-6/19 2015 Las Vegas, NV 6/8-6/10 2016

How to keep mobile devices charged at large events. Usage Study IMEX 2016

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Page 1: How to keep mobile devices charged at large events. Usage Study IMEX 2016

2016

INFOCOMM USAGE STUDY Orlando, FL 6/17-6/19 2015

Las Vegas, NV 6/8-6/10 2016

Page 2: How to keep mobile devices charged at large events. Usage Study IMEX 2016

BRIGHTBOX INC. © 2016

INTERACTIVE CHARGING MADE SIMPLE

• Universal Compatibility: works with 98% of smartphones• Security: 6 chambers with fast charging up to 2.7 amp• Adaptability: complimentary or paid amenity with WiFi or 3G/4G connectivity • Accessibility: mag stripe cards, secure pin code QR code or RFID• Privacy: PCI compliant, encrypted card reader, no data connection • Certification: UL, CE, FCC and RoHS compliant• Service & Support: 24/7 phone and remote support• Remote Management: real-time visibility into units, reporting on usage, device type and impressions; remote content management via web portal

Consumers demand accessibility, security and convenience. Experiential Planners and Brands want reliable elegance worthy of their reputation. Brightbox provides:

Page 3: How to keep mobile devices charged at large events. Usage Study IMEX 2016

Amplification

BRIGHTBOX INC. © 2016

Summary

The 4th IMEX event with Brightbox Interactive ReCharging Stations

Jessica GonzalezCEO of InChargedBrightbox Event Operator Partner Deployment for IMEX LAS VEGAS

EVENT PARTNERS

Mark MulliganDeputy Head, Organising DeptIMEX Group

Page 4: How to keep mobile devices charged at large events. Usage Study IMEX 2016

Amplification

BRIGHTBOX INC. © 2016 GRAPHICS ARE FOR SIMULATION ONLY WITH ALL RIGHTS RESERVED BY THEIR RESPECTIVE OWNERS

SELECTED SECURE KEY: MAG SWIPE

USE OF ANY BRANDED IMEX

SPONSORED CARD CHARGE CARD CREDIT CARD

OR DEBIT CARD

Plus BrightEyeQ camera audience measurement reporting.

Stats: age, gender, dwell time, conversion

Page 5: How to keep mobile devices charged at large events. Usage Study IMEX 2016

Amplification

BRIGHTBOX INC. © 2016 GRAPHICS ARE FOR SIMULATION ONLY WITH ALL RIGHTS RESERVED BY THEIR RESPECTIVE OWNERS

8 Branded Units and Sponsors / 11 units / 10 locations

IMEX 2016 custom screens, video, slideshow, and panels for: Costa Rica, Hilton Worldwide, Hyatt, IMEX, LVCVA, Maritz, Mexico and TCEB

Page 6: How to keep mobile devices charged at large events. Usage Study IMEX 2016

Amplification

BRIGHTBOX INC. © 2016

ANALYTICS

USAGE REPORT - 10.18.16-10.20.16

INCHARGED EVENTS - IMEX 2016

Report time: 12:46 on 07 Nov 2016

314USES

35MIN

AVG. SESSION

8AVG. DAILY USE/UNIT

260UNIQUE USERS

687TOTAL IMPRESSIONS

343LIFETIME USES

USAGE DETAILS

UNMET DEMAND............................................................................. 1CREDIT/DEBIT CARD USES........................................................... 312COMPLIMENTARY CARD USES..........................................................2

SESSION LENGTHS

UNDER 15 MIN............................................................................31%15-30 MIN..................................................................................27%30-60 MIN..................................................................................25%60-90 MIN..................................................................................10%OVER 90 MIN................................................................................ 7%

HEAT MAP

TIME M T W T F S S

00:00 0 0 0 0 0 0 0

01:00 0 0 1 0 0 0 0

02:00 0 0 0 0 0 0 0

03:00 0 0 0 0 0 0 0

04:00 0 0 0 0 0 0 0

05:00 0 0 0 0 0 0 0

06:00 0 0 2 1 0 0 0

07:00 0 0 0 0 0 0 0

08:00 0 0 1 1 0 0 0

09:00 0 15 6 1 0 0 0

10:00 0 2 8 3 0 0 0

11:00 0 18 12 6 0 0 0

12:00 0 20 12 10 0 0 0

13:00 0 21 18 6 0 0 0

14:00 0 18 26 5 0 0 0

15:00 0 28 20 8 0 0 0

16:00 0 14 14 6 0 0 0

17:00 0 5 4 0 0 0 0

18:00 0 0 0 0 0 0 0

19:00 0 0 1 0 0 0 0

20:00 0 0 0 0 0 0 0

21:00 0 0 1 0 0 0 0

22:00 0 0 0 0 0 0 0

23:00 0 0 0 0 0 0 0

CUMULATIVE USAGE SUMMARY OCTOBER 2016

INCHARGED EVENTS

VENUE LOCATION AVG. DAILY USE TOTAL USES

IMEX 2016 1185:Outside Show Floor 1 10.7 32

IMEX 2016 1072:Press Centre 1.0 3

IMEX 2016 1164:Outside Show Floor 2 9.0 27

IMEX 2016 450:Show Floor Cafe 2 10.0 40

IMEX 2016 452:Show Floor Cafe 1 5.3 21

IMEX 2016 466:Be Well Lounge 2.0 8

IMEX 2016 622:Show Floor 3.0 12

IMEX 2016 1161:Insp Hub 2 7.3 22

IMEX 2016 1162:HB Lounge 2 13.0 39NOTE: This is a monthly usage report. The data shown in this report is based on the available usage numbers recorded to our servers and the dates used togenerate the report. Numbers may differ from official financial and usage statements.

USAGE REPORT - 10.18.16-10.20.16

INCHARGED EVENTS - IMEX 2016

Report time: 12:46 on 07 Nov 2016

314USES

35MIN

AVG. SESSION

8AVG. DAILY USE/UNIT

260UNIQUE USERS

687TOTAL IMPRESSIONS

343LIFETIME USES

USAGE DETAILS

UNMET DEMAND............................................................................. 1CREDIT/DEBIT CARD USES........................................................... 312COMPLIMENTARY CARD USES..........................................................2

SESSION LENGTHS

UNDER 15 MIN............................................................................31%15-30 MIN..................................................................................27%30-60 MIN..................................................................................25%60-90 MIN..................................................................................10%OVER 90 MIN................................................................................ 7%

HEAT MAP

TIME M T W T F S S

00:00 0 0 0 0 0 0 0

01:00 0 0 1 0 0 0 0

02:00 0 0 0 0 0 0 0

03:00 0 0 0 0 0 0 0

04:00 0 0 0 0 0 0 0

05:00 0 0 0 0 0 0 0

06:00 0 0 2 1 0 0 0

07:00 0 0 0 0 0 0 0

08:00 0 0 1 1 0 0 0

09:00 0 15 6 1 0 0 0

10:00 0 2 8 3 0 0 0

11:00 0 18 12 6 0 0 0

12:00 0 20 12 10 0 0 0

13:00 0 21 18 6 0 0 0

14:00 0 18 26 5 0 0 0

15:00 0 28 20 8 0 0 0

16:00 0 14 14 6 0 0 0

17:00 0 5 4 0 0 0 0

18:00 0 0 0 0 0 0 0

19:00 0 0 1 0 0 0 0

20:00 0 0 0 0 0 0 0

21:00 0 0 1 0 0 0 0

22:00 0 0 0 0 0 0 0

23:00 0 0 0 0 0 0 0

CUMULATIVE USAGE SUMMARY OCTOBER 2016

INCHARGED EVENTS

VENUE LOCATION AVG. DAILY USE TOTAL USES

IMEX 2016 1185:Outside Show Floor 1 10.7 32

IMEX 2016 1072:Press Centre 1.0 3

IMEX 2016 1164:Outside Show Floor 2 9.0 27

IMEX 2016 450:Show Floor Cafe 2 10.0 40

IMEX 2016 452:Show Floor Cafe 1 5.3 21

IMEX 2016 466:Be Well Lounge 2.0 8

IMEX 2016 622:Show Floor 3.0 12

IMEX 2016 1161:Insp Hub 2 7.3 22

IMEX 2016 1162:HB Lounge 2 13.0 39NOTE: This is a monthly usage report. The data shown in this report is based on the available usage numbers recorded to our servers and the dates used togenerate the report. Numbers may differ from official financial and usage statements.

Page 7: How to keep mobile devices charged at large events. Usage Study IMEX 2016

IMEX CAMERA AUDIENCE REPORTSAMPLING

Page 8: How to keep mobile devices charged at large events. Usage Study IMEX 2016

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BRIGHTBOX INC. © 2016

UNIT USAGE LAS VEGAS 2016USAGE REPORT - 10.18.16-10.20.16

INCHARGED EVENTS - IMEX 2016

Report time: 12:46 on 07 Nov 2016

314USES

35MIN

AVG. SESSION

8AVG. DAILY USE/UNIT

260UNIQUE USERS

687TOTAL IMPRESSIONS

343LIFETIME USES

USAGE DETAILS

UNMET DEMAND............................................................................. 1CREDIT/DEBIT CARD USES........................................................... 312COMPLIMENTARY CARD USES..........................................................2

SESSION LENGTHS

UNDER 15 MIN............................................................................31%15-30 MIN..................................................................................27%30-60 MIN..................................................................................25%60-90 MIN..................................................................................10%OVER 90 MIN................................................................................ 7%

HEAT MAP

TIME M T W T F S S

00:00 0 0 0 0 0 0 0

01:00 0 0 1 0 0 0 0

02:00 0 0 0 0 0 0 0

03:00 0 0 0 0 0 0 0

04:00 0 0 0 0 0 0 0

05:00 0 0 0 0 0 0 0

06:00 0 0 2 1 0 0 0

07:00 0 0 0 0 0 0 0

08:00 0 0 1 1 0 0 0

09:00 0 15 6 1 0 0 0

10:00 0 2 8 3 0 0 0

11:00 0 18 12 6 0 0 0

12:00 0 20 12 10 0 0 0

13:00 0 21 18 6 0 0 0

14:00 0 18 26 5 0 0 0

15:00 0 28 20 8 0 0 0

16:00 0 14 14 6 0 0 0

17:00 0 5 4 0 0 0 0

18:00 0 0 0 0 0 0 0

19:00 0 0 1 0 0 0 0

20:00 0 0 0 0 0 0 0

21:00 0 0 1 0 0 0 0

22:00 0 0 0 0 0 0 0

23:00 0 0 0 0 0 0 0

CUMULATIVE USAGE SUMMARY OCTOBER 2016

INCHARGED EVENTS

VENUE LOCATION AVG. DAILY USE TOTAL USES

IMEX 2016 1185:Outside Show Floor 1 10.7 32

IMEX 2016 1072:Press Centre 1.0 3

IMEX 2016 1164:Outside Show Floor 2 9.0 27

IMEX 2016 450:Show Floor Cafe 2 10.0 40

IMEX 2016 452:Show Floor Cafe 1 5.3 21

IMEX 2016 466:Be Well Lounge 2.0 8

IMEX 2016 622:Show Floor 3.0 12

IMEX 2016 1161:Insp Hub 2 7.3 22

IMEX 2016 1162:HB Lounge 2 13.0 39NOTE: This is a monthly usage report. The data shown in this report is based on the available usage numbers recorded to our servers and the dates used togenerate the report. Numbers may differ from official financial and usage statements.

USAGE REPORT - 10.18.16-10.20.16

INCHARGED EVENTS - IMEX 2016

Report time: 12:46 on 07 Nov 2016

314USES

35MIN

AVG. SESSION

8AVG. DAILY USE/UNIT

260UNIQUE USERS

687TOTAL IMPRESSIONS

343LIFETIME USES

USAGE DETAILS

UNMET DEMAND............................................................................. 1CREDIT/DEBIT CARD USES........................................................... 312COMPLIMENTARY CARD USES..........................................................2

SESSION LENGTHS

UNDER 15 MIN............................................................................31%15-30 MIN..................................................................................27%30-60 MIN..................................................................................25%60-90 MIN..................................................................................10%OVER 90 MIN................................................................................ 7%

HEAT MAP

TIME M T W T F S S

00:00 0 0 0 0 0 0 0

01:00 0 0 1 0 0 0 0

02:00 0 0 0 0 0 0 0

03:00 0 0 0 0 0 0 0

04:00 0 0 0 0 0 0 0

05:00 0 0 0 0 0 0 0

06:00 0 0 2 1 0 0 0

07:00 0 0 0 0 0 0 0

08:00 0 0 1 1 0 0 0

09:00 0 15 6 1 0 0 0

10:00 0 2 8 3 0 0 0

11:00 0 18 12 6 0 0 0

12:00 0 20 12 10 0 0 0

13:00 0 21 18 6 0 0 0

14:00 0 18 26 5 0 0 0

15:00 0 28 20 8 0 0 0

16:00 0 14 14 6 0 0 0

17:00 0 5 4 0 0 0 0

18:00 0 0 0 0 0 0 0

19:00 0 0 1 0 0 0 0

20:00 0 0 0 0 0 0 0

21:00 0 0 1 0 0 0 0

22:00 0 0 0 0 0 0 0

23:00 0 0 0 0 0 0 0

CUMULATIVE USAGE SUMMARY OCTOBER 2016

INCHARGED EVENTS

VENUE LOCATION AVG. DAILY USE TOTAL USES

IMEX 2016 1185:Outside Show Floor 1 10.7 32

IMEX 2016 1072:Press Centre 1.0 3

IMEX 2016 1164:Outside Show Floor 2 9.0 27

IMEX 2016 450:Show Floor Cafe 2 10.0 40

IMEX 2016 452:Show Floor Cafe 1 5.3 21

IMEX 2016 466:Be Well Lounge 2.0 8

IMEX 2016 622:Show Floor 3.0 12

IMEX 2016 1161:Insp Hub 2 7.3 22

IMEX 2016 1162:HB Lounge 2 13.0 39NOTE: This is a monthly usage report. The data shown in this report is based on the available usage numbers recorded to our servers and the dates used togenerate the report. Numbers may differ from official financial and usage statements.

Page 9: How to keep mobile devices charged at large events. Usage Study IMEX 2016

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BRIGHTBOX INC. © 2016

HISTORICAL EVENT USAGE

2014

USAGE REPORT - 10.13.14-10.16.14

BRIGHTBOX EVENTS - IMEX AMERICA 2014

Report time: 09:57 on 09 Nov 2016

223USES

41MIN

AVG. SESSION

7AVG. DAILY USE/UNIT

178UNIQUE USERS

684TOTAL IMPRESSIONS

204LIFETIME USES

USAGE DETAILS

UNMET DEMAND........................................................................... 27CREDIT/DEBIT CARD USES........................................................... 223COMPLIMENTARY CARD USES..........................................................0

SESSION LENGTHS

UNDER 15 MIN............................................................................32%15-30 MIN..................................................................................24%30-60 MIN..................................................................................24%60-90 MIN..................................................................................10%OVER 90 MIN................................................................................ 9%

HEAT MAP

TIME M T W T F S S

00:00 0 0 0 0 0 0 0

01:00 0 0 0 0 0 0 0

02:00 0 0 0 0 0 0 0

03:00 0 0 0 0 0 0 0

04:00 0 0 0 0 0 0 0

05:00 0 0 0 0 0 0 0

06:00 0 0 0 0 0 0 0

07:00 0 0 0 0 0 0 0

08:00 0 0 0 0 0 0 0

09:00 0 2 0 1 0 0 0

10:00 0 0 2 2 0 0 0

11:00 0 5 7 6 0 0 0

12:00 0 12 4 7 0 0 0

13:00 0 17 13 7 0 0 0

14:00 0 14 14 9 0 0 0

15:00 0 17 17 8 0 0 0

16:00 0 17 17 8 0 0 0

17:00 0 8 7 0 0 0 0

18:00 0 1 0 0 0 0 0

19:00 0 0 1 0 0 0 0

20:00 0 0 0 0 0 0 0

21:00 0 0 0 0 0 0 0

22:00 0 0 0 0 0 0 0

23:00 0 0 0 0 0 0 0

CUMULATIVE USAGE SUMMARY OCTOBER 2014

BRIGHTBOX EVENTS

VENUE LOCATION AVG. DAILY USE TOTAL USES

IMEX America 2014 Press room 1.0 3

IMEX America 2014 Box 1 9.3 37

IMEX America 2014 Box 3 5.0 20

IMEX America 2014 Buyers lounge right 14.0 14

IMEX America 2014 Box 9 2.7 8

IMEX America 2014 Box 7 13.3 53

IMEX America 2014 Box 5 5.0 20

IMEX America 2014 Box 2 4.3 17

TOTALS 8 Locations 172 UsesNOTE: This is a monthly usage report. The data shown in this report is based on the available usage numbers recorded to our servers and the dates used togenerate the report. Numbers may differ from official financial and usage statements.

2015

USAGE REPORT - 10.12.15-10.15.15

BRIGHTBOX EVENTS - IMEX AMERICA 2015 - NORTHSTAR MEETINGS

Report time: 10:03 on 09 Nov 2016

27USES

42MIN

AVG. SESSION

7AVG. DAILY USE/UNIT

17UNIQUE USERS

61TOTAL IMPRESSIONS

27LIFETIME USES

USAGE DETAILS

UNMET DEMAND............................................................................. 0CREDIT/DEBIT CARD USES............................................................. 17COMPLIMENTARY CARD USES........................................................10

SESSION LENGTHS

UNDER 15 MIN............................................................................70%15-30 MIN....................................................................................4%30-60 MIN....................................................................................4%60-90 MIN....................................................................................4%OVER 90 MIN.............................................................................. 19%

HEAT MAP

TIME M T W T F S S

00:00 0 0 0 0 0 0 0

01:00 0 0 0 0 0 0 0

02:00 0 0 0 0 0 0 0

03:00 0 0 0 0 0 0 0

04:00 0 0 0 0 0 0 0

05:00 0 0 0 0 0 0 0

06:00 0 0 0 0 0 0 0

07:00 0 0 0 0 0 0 0

08:00 0 0 0 0 0 0 0

09:00 0 0 0 0 0 0 0

10:00 0 1 0 0 0 0 0

11:00 0 2 1 0 0 0 0

12:00 0 0 2 0 0 0 0

13:00 0 2 0 0 0 0 0

14:00 0 2 4 1 0 0 0

15:00 0 1 0 0 0 0 0

16:00 0 3 2 0 0 0 0

17:00 0 2 2 0 0 0 0

18:00 0 0 0 0 0 0 0

19:00 2 0 0 0 0 0 0

20:00 0 0 0 0 0 0 0

21:00 0 0 0 0 0 0 0

22:00 0 0 0 0 0 0 0

23:00 0 0 0 0 0 0 0

CUMULATIVE USAGE SUMMARY OCTOBER 2015

BRIGHTBOX EVENTS

VENUE LOCATION AVG. DAILY USE TOTAL USES

IMEX America 2015 - NorthstarMeetings

Booth #3263 6.8 27

TOTALS 1 Locations 27 Uses

NOTE: This is a monthly usage report. The data shown in this report is based on the available usage numbers recorded to our servers and the dates used togenerate the report. Numbers may differ from official financial and usage statements.

USAGE REPORT - 10.12.15-10.15.15

BRIGHTBOX EVENTS - IMEX AMERICA 2015 - VISIT SCOTLAND

Report time: 10:03 on 09 Nov 2016

14USES

100MIN

AVG. SESSION

4AVG. DAILY USE/UNIT

11UNIQUE USERS

37TOTAL IMPRESSIONS

14LIFETIME USES

USAGE DETAILS

UNMET DEMAND............................................................................. 0CREDIT/DEBIT CARD USES............................................................. 11COMPLIMENTARY CARD USES..........................................................3

SESSION LENGTHS

UNDER 15 MIN............................................................................79%15-30 MIN....................................................................................7%30-60 MIN....................................................................................7%60-90 MIN....................................................................................0%OVER 90 MIN................................................................................ 7%

HEAT MAP

TIME M T W T F S S

00:00 0 0 0 0 0 0 0

01:00 0 0 0 0 0 0 0

02:00 0 0 0 0 0 0 0

03:00 0 0 0 0 0 0 0

04:00 0 0 0 0 0 0 0

05:00 0 0 0 0 0 0 0

06:00 0 0 0 0 0 0 0

07:00 0 0 0 0 0 0 0

08:00 0 1 0 0 0 0 0

09:00 0 0 0 0 0 0 0

10:00 0 0 0 0 0 0 0

11:00 0 0 0 0 0 0 0

12:00 0 0 1 1 0 0 0

13:00 0 0 0 0 0 0 0

14:00 0 1 0 0 0 0 0

15:00 0 2 2 1 0 0 0

16:00 0 0 3 0 0 0 0

17:00 0 0 1 0 0 0 0

18:00 0 0 1 0 0 0 0

19:00 0 0 0 0 0 0 0

20:00 0 0 0 0 0 0 0

21:00 0 0 0 0 0 0 0

22:00 0 0 0 0 0 0 0

23:00 0 0 0 0 0 0 0

CUMULATIVE USAGE SUMMARY OCTOBER 2015

BRIGHTBOX EVENTS

VENUE LOCATION AVG. DAILY USE TOTAL USES

IMEX America 2015 - VisitScotland

Booth #2519 3.5 14

TOTALS 1 Locations 14 Uses

NOTE: This is a monthly usage report. The data shown in this report is based on the available usage numbers recorded to our servers and the dates used togenerate the report. Numbers may differ from official financial and usage statements.

USAGE REPORT - 10.12.15-10.15.15

BRIGHTBOX EVENTS - IMEX AMERICA 2015 - PCMA

Report time: 10:03 on 09 Nov 2016

3USES

0MIN

AVG. SESSION

1AVG. DAILY USE/UNIT

2UNIQUE USERS

7TOTAL IMPRESSIONS

3LIFETIME USES

USAGE DETAILS

UNMET DEMAND............................................................................. 0CREDIT/DEBIT CARD USES............................................................... 1COMPLIMENTARY CARD USES..........................................................2

SESSION LENGTHS

UNDER 15 MIN..........................................................................100%15-30 MIN....................................................................................0%30-60 MIN....................................................................................0%60-90 MIN....................................................................................0%OVER 90 MIN................................................................................ 0%

HEAT MAP

TIME M T W T F S S

00:00 0 0 0 0 0 0 0

01:00 0 0 0 0 0 0 0

02:00 0 0 0 0 0 0 0

03:00 0 0 0 0 0 0 0

04:00 0 0 0 0 0 0 0

05:00 0 0 0 0 0 0 0

06:00 0 0 0 0 0 0 0

07:00 0 0 0 0 0 0 0

08:00 0 0 0 0 0 0 0

09:00 0 0 0 0 0 0 0

10:00 0 0 0 0 0 0 0

11:00 0 1 0 0 0 0 0

12:00 0 0 0 0 0 0 0

13:00 0 0 0 0 0 0 0

14:00 0 0 0 2 0 0 0

15:00 0 0 0 0 0 0 0

16:00 0 0 0 0 0 0 0

17:00 0 0 0 0 0 0 0

18:00 0 0 0 0 0 0 0

19:00 0 0 0 0 0 0 0

20:00 0 0 0 0 0 0 0

21:00 0 0 0 0 0 0 0

22:00 0 0 0 0 0 0 0

23:00 0 0 0 0 0 0 0

CUMULATIVE USAGE SUMMARY OCTOBER 2015

BRIGHTBOX EVENTS

VENUE LOCATION AVG. DAILY USE TOTAL USES

IMEX America 2015 - PCMA Booth #3227 0.8 3

TOTALS 1 Locations 3 Uses

NOTE: This is a monthly usage report. The data shown in this report is based on the available usage numbers recorded to our servers and the dates used togenerate the report. Numbers may differ from official financial and usage statements.

USAGE REPORT - 10.12.15-10.15.15

BRIGHTBOX EVENTS - IMEX AMERICA 2015 - BRIGHTBOX

Report time: 10:05 on 09 Nov 2016

100USES

27MIN

AVG. SESSION

13AVG. DAILY USE/UNIT

79UNIQUE USERS

325TOTAL IMPRESSIONS

100LIFETIME USES

USAGE DETAILS

UNMET DEMAND........................................................................... 10CREDIT/DEBIT CARD USES............................................................. 20COMPLIMENTARY CARD USES........................................................80

SESSION LENGTHS

UNDER 15 MIN............................................................................79%15-30 MIN....................................................................................3%30-60 MIN....................................................................................6%60-90 MIN....................................................................................4%OVER 90 MIN................................................................................ 8%

HEAT MAP

TIME M T W T F S S

00:00 0 0 0 0 0 0 0

01:00 0 0 0 0 0 0 0

02:00 0 0 0 0 0 0 0

03:00 0 0 0 0 0 0 0

04:00 0 0 0 0 0 0 0

05:00 0 0 0 0 0 0 0

06:00 0 0 0 0 0 0 0

07:00 0 0 0 0 0 0 0

08:00 0 0 0 0 0 0 0

09:00 0 1 0 0 0 0 0

10:00 0 11 7 2 0 0 0

11:00 0 4 5 2 0 0 0

12:00 0 3 4 7 0 0 0

13:00 0 6 4 2 0 0 0

14:00 0 4 5 2 0 0 0

15:00 0 5 5 2 0 0 0

16:00 0 6 6 3 0 0 0

17:00 0 2 2 0 0 0 0

18:00 0 0 0 0 0 0 0

19:00 0 0 0 0 0 0 0

20:00 0 0 0 0 0 0 0

21:00 0 0 0 0 0 0 0

22:00 0 0 0 0 0 0 0

23:00 0 0 0 0 0 0 0

CUMULATIVE USAGE SUMMARY OCTOBER 2015

BRIGHTBOX EVENTS

VENUE LOCATION AVG. DAILY USE TOTAL USES

IMEX America 2015 - Brightbox Booth #464 (unit 2) 11.3 45

IMEX America 2015 - Brightbox Booth #464 (unit 1) 13.8 55

TOTALS 2 Locations 100 Uses

NOTE: This is a monthly usage report. The data shown in this report is based on the available usage numbers recorded to our servers and the dates used togenerate the report. Numbers may differ from official financial and usage statements.

USAGE REPORT - 10.12.15-10.15.15

BRIGHTBOX EVENTS - IMEX AMERICA 2015 - ITM MOBILE

Report time: 10:03 on 09 Nov 2016

44USES

259MIN

AVG. SESSION

11AVG. DAILY USE/UNIT

19UNIQUE USERS

124TOTAL IMPRESSIONS

44LIFETIME USES

USAGE DETAILS

UNMET DEMAND............................................................................. 4CREDIT/DEBIT CARD USES............................................................. 43COMPLIMENTARY CARD USES..........................................................1

SESSION LENGTHS

UNDER 15 MIN............................................................................48%15-30 MIN..................................................................................11%30-60 MIN....................................................................................2%60-90 MIN....................................................................................7%OVER 90 MIN.............................................................................. 32%

HEAT MAP

TIME M T W T F S S

00:00 0 0 0 0 0 0 0

01:00 0 0 0 0 0 0 0

02:00 0 0 0 0 0 0 0

03:00 0 0 0 0 0 0 0

04:00 0 0 0 0 0 0 0

05:00 0 0 0 0 0 0 0

06:00 0 0 0 0 0 0 0

07:00 0 0 0 0 0 0 0

08:00 0 0 0 0 0 0 0

09:00 0 0 0 1 0 0 0

10:00 0 1 0 1 0 0 0

11:00 0 1 4 0 0 0 0

12:00 0 1 1 1 0 0 0

13:00 0 6 0 0 0 0 0

14:00 0 4 4 0 0 0 0

15:00 0 3 0 2 0 0 0

16:00 3 2 0 1 0 0 0

17:00 5 0 1 0 0 0 0

18:00 2 0 0 0 0 0 0

19:00 0 0 0 0 0 0 0

20:00 0 0 0 0 0 0 0

21:00 0 0 0 0 0 0 0

22:00 0 0 0 0 0 0 0

23:00 0 0 0 0 0 0 0

CUMULATIVE USAGE SUMMARY OCTOBER 2015

BRIGHTBOX EVENTS

VENUE LOCATION AVG. DAILY USE TOTAL USES

IMEX America 2015 - ITMMobile

Booth #151 11.0 44

TOTALS 1 Locations 44 Uses

NOTE: This is a monthly usage report. The data shown in this report is based on the available usage numbers recorded to our servers and the dates used togenerate the report. Numbers may differ from official financial and usage statements.

USAGE REPORT - 10.12.15-10.15.15

BRIGHTBOX EVENTS - IMEX AMERICA 2015 - HYATT REGENCY

Report time: 10:02 on 09 Nov 2016

307USES

71MIN

AVG. SESSION

8AVG. DAILY USE/UNIT

240UNIQUE USERS

763TOTAL IMPRESSIONS

307LIFETIME USES

USAGE DETAILS

UNMET DEMAND........................................................................... 33CREDIT/DEBIT CARD USES........................................................... 275COMPLIMENTARY CARD USES........................................................32

SESSION LENGTHS

UNDER 15 MIN............................................................................80%15-30 MIN....................................................................................3%30-60 MIN....................................................................................3%60-90 MIN....................................................................................3%OVER 90 MIN.............................................................................. 11%

HEAT MAP

TIME M T W T F S S

00:00 0 1 0 2 0 0 0

01:00 0 0 0 0 0 0 0

02:00 0 0 0 0 0 0 0

03:00 0 0 0 0 0 0 0

04:00 0 0 0 0 0 0 0

05:00 0 0 0 0 0 0 0

06:00 0 0 0 0 0 0 0

07:00 0 1 0 0 0 0 0

08:00 0 1 0 2 0 0 0

09:00 0 8 6 1 0 0 0

10:00 0 10 9 5 0 0 0

11:00 0 14 8 7 0 0 0

12:00 0 20 12 11 0 0 0

13:00 0 15 15 18 0 0 0

14:00 0 20 30 7 0 0 0

15:00 0 17 19 12 0 0 0

16:00 0 5 12 8 0 0 0

17:00 0 4 1 0 0 0 0

18:00 0 0 0 0 0 0 0

19:00 0 0 0 0 0 0 0

20:00 1 0 3 0 0 0 0

21:00 2 0 0 0 0 0 0

22:00 0 0 0 0 0 0 0

23:00 0 0 0 0 0 0 0

CUMULATIVE USAGE SUMMARY OCTOBER 2015

BRIGHTBOX EVENTS

VENUE LOCATION AVG. DAILY USE TOTAL USES

IMEX America 2015 - HyattRegency

528:Thailand Café 9.3 37

IMEX America 2015 - HyattRegency

637:IMEX Booth 1.8 7

IMEX America 2015 - HyattRegency

621:Media Café 10.8 43

IMEX America 2015 - HyattRegency

466:Press Lounge 1.0 4

NOTE: This is a monthly usage report. The data shown in this report is based on the available usage numbers recorded to our servers and the dates used togenerate the report. Numbers may differ from official financial and usage statements.

Page 10: How to keep mobile devices charged at large events. Usage Study IMEX 2016

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BRIGHTBOX INC. © 2016

USAGE RECAP

Las Vegas 2014Total uses 223 ( 8 units )

Las Vegas 2015Total uses 497 ( 15 units )

Frankfurt 2016Total uses 192 ( 8 units )

Las Vegas 2016Total uses 314 ( 11 units )

Frankfurt 2017 TBR - May 2017 ( 9 units )

IMEX Frankfurt Event Operator http://www.itmmobile.com

USAGE REPORT - 04.20.16-04.22.16

ITM MOBILE HQ - IMEX FRANKFURT

Report time: 13:04 on 09 Nov 2016

192USES

38MIN

AVG. SESSION

8AVG. DAILY USE/UNIT

89UNIQUE USERS

552TOTAL IMPRESSIONS

339LIFETIME USES

USAGE DETAILS

UNMET DEMAND........................................................................... 24CREDIT/DEBIT CARD USES............................................................. 28COMPLIMENTARY CARD USES......................................................164

SESSION LENGTHS

UNDER 15 MIN............................................................................37%15-30 MIN..................................................................................25%30-60 MIN..................................................................................21%60-90 MIN....................................................................................7%OVER 90 MIN.............................................................................. 10%

HEAT MAP

TIME M T W T F S S

00:00 0 0 0 0 0 0 0

01:00 0 0 0 0 0 0 0

02:00 0 0 0 0 0 0 0

03:00 0 0 0 0 0 0 0

04:00 0 0 1 0 0 0 0

05:00 0 0 0 0 0 0 0

06:00 0 0 0 0 0 0 0

07:00 0 0 1 0 0 0 0

08:00 0 0 2 1 0 0 0

09:00 0 0 13 7 0 0 0

10:00 0 0 6 1 0 0 0

11:00 0 0 8 2 0 0 0

12:00 0 0 16 9 0 0 0

13:00 0 0 13 7 0 0 0

14:00 0 0 19 8 0 0 0

15:00 0 0 20 12 0 0 0

16:00 0 0 30 1 0 0 0

17:00 0 0 11 0 0 0 0

18:00 0 0 2 0 0 0 0

19:00 0 0 2 0 0 0 0

20:00 0 0 0 0 0 0 0

21:00 0 0 0 0 0 0 0

22:00 0 0 0 0 0 0 0

23:00 0 0 0 0 0 0 0

CUMULATIVE USAGE SUMMARY APRIL 2016

ITM MOBILE HQ

VENUE LOCATION AVG. DAILY USE TOTAL USES

IMEX Frankfurt 448:IMEX 448 9.0 27

IMEX Frankfurt 449:IMEX 449 10.0 30

IMEX Frankfurt 506:IMEX 506 3.3 10

IMEX Frankfurt 453:IMEX 453 23.7 71

IMEX Frankfurt 826:IMEX 826 6.7 20

IMEX Frankfurt 1047:IMEX 1047 3.0 9

IMEX Frankfurt 1038:IMEX 1038 3.7 11

IMEX Frankfurt 454:IMEX 454 4.7 14

TOTALS 8 Units 192 UsesNOTE: This is a monthly usage report. The data shown in this report is based on the available usage numbers recorded to our servers and the dates used togenerate the report. Numbers may differ from official financial and usage statements.

USAGE REPORT - 04.20.16-04.22.16

ITM MOBILE HQ - IMEX FRANKFURT

Report time: 13:04 on 09 Nov 2016

192USES

38MIN

AVG. SESSION

8AVG. DAILY USE/UNIT

89UNIQUE USERS

552TOTAL IMPRESSIONS

339LIFETIME USES

USAGE DETAILS

UNMET DEMAND........................................................................... 24CREDIT/DEBIT CARD USES............................................................. 28COMPLIMENTARY CARD USES......................................................164

SESSION LENGTHS

UNDER 15 MIN............................................................................37%15-30 MIN..................................................................................25%30-60 MIN..................................................................................21%60-90 MIN....................................................................................7%OVER 90 MIN.............................................................................. 10%

HEAT MAP

TIME M T W T F S S

00:00 0 0 0 0 0 0 0

01:00 0 0 0 0 0 0 0

02:00 0 0 0 0 0 0 0

03:00 0 0 0 0 0 0 0

04:00 0 0 1 0 0 0 0

05:00 0 0 0 0 0 0 0

06:00 0 0 0 0 0 0 0

07:00 0 0 1 0 0 0 0

08:00 0 0 2 1 0 0 0

09:00 0 0 13 7 0 0 0

10:00 0 0 6 1 0 0 0

11:00 0 0 8 2 0 0 0

12:00 0 0 16 9 0 0 0

13:00 0 0 13 7 0 0 0

14:00 0 0 19 8 0 0 0

15:00 0 0 20 12 0 0 0

16:00 0 0 30 1 0 0 0

17:00 0 0 11 0 0 0 0

18:00 0 0 2 0 0 0 0

19:00 0 0 2 0 0 0 0

20:00 0 0 0 0 0 0 0

21:00 0 0 0 0 0 0 0

22:00 0 0 0 0 0 0 0

23:00 0 0 0 0 0 0 0

CUMULATIVE USAGE SUMMARY APRIL 2016

ITM MOBILE HQ

VENUE LOCATION AVG. DAILY USE TOTAL USES

IMEX Frankfurt 448:IMEX 448 9.0 27

IMEX Frankfurt 449:IMEX 449 10.0 30

IMEX Frankfurt 506:IMEX 506 3.3 10

IMEX Frankfurt 453:IMEX 453 23.7 71

IMEX Frankfurt 826:IMEX 826 6.7 20

IMEX Frankfurt 1047:IMEX 1047 3.0 9

IMEX Frankfurt 1038:IMEX 1038 3.7 11

IMEX Frankfurt 454:IMEX 454 4.7 14

TOTALS 8 Units 192 UsesNOTE: This is a monthly usage report. The data shown in this report is based on the available usage numbers recorded to our servers and the dates used togenerate the report. Numbers may differ from official financial and usage statements.

2016

Page 11: How to keep mobile devices charged at large events. Usage Study IMEX 2016

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BRIGHTBOX INC. © 2016 GRAPHICS ARE FOR SIMULATION ONLY WITH ALL RIGHTS RESERVED BY THEIR RESPECTIVE OWNERS

BRIGHTBOX IMEX USE VIDEO A COMPLETE EVENT ENGAGEMENT EXPERIENCE

Page 12: How to keep mobile devices charged at large events. Usage Study IMEX 2016

BRIGHTBOX INC. © 2015

The use of our platform plays an intrinsic role in how users interact with brands using their mobile devices at events and venues.

BRIGHTBOX MESSAGE AMPLIFICATION

1. Solves the “Power Gap” providing both physical and data security, minimizing liability for sponsors, and enabling an "always on" mobile user experience

2. Influences purchase decisions with magnified brand exposure and increased impressions via memorable interactions

3. Attracts consumers to brand activations and venues, and provides consumer engagement via its digital signage and interactive kiosk features

4. Increases dwell time, satisfaction and repeat visits helping to manage the flow of guests via strategic kiosk placement

5. Increases ROI, and unlike other passive recharging solutions, provides usage and data reporting and customer acquisition features, so that sponsors can track users and create ROI via coupons, emails, and SMS.

6.Social Media Amplification Digital display keeps guests informed of social media hashtags, screen names, and promotions. Keeping guests charged will drive awareness with a user-generated activation content strategy.

HOW BRIGHTBOX CAN DISTINGUISH YOUR BRAND:

Page 13: How to keep mobile devices charged at large events. Usage Study IMEX 2016

BRIGHTBOX INC. © 2016

THANK YOU

TO BUY, RENT, LEASE A BRIGHTBOX CONTACT: Joel Martin VP, Brands & Experiential (m) 646-647-5512 [email protected]

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