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How people search for locations (and how OSM can make it easier) Ed Freyfogle SOTM2009

How People Search For Locations

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Ed's talk from SOTM09 in Amsterdam.

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Page 1: How People Search For Locations

How people search for locations(and how OSM can make it easier)

Ed FreyfogleSOTM2009

Page 2: How People Search For Locations

Who am I?

Page 3: How People Search For Locations

Property search engine

Page 4: How People Search For Locations

Currently four EU countries

Page 5: How People Search For Locations

1M+ users/monthAll searching for locations

Page 6: How People Search For Locations

Users are weird and make mistakes

Key Learning:

Page 7: How People Search For Locations

Mis pellings and typos^S

• “marlyebone”

• “clarkenwell”

• “balencia”

• “mannnheim”

• “direnze”

Page 8: How People Search For Locations
Page 9: How People Search For Locations

To much information

• “London E1”

• “in der nähe von münchen”

• “greater birmingham”

• “UK soho london england great brit”

• “Maiano di Firenze”

Page 10: How People Search For Locations
Page 11: How People Search For Locations

Not enough information

• “Zentrum”

• “near the station”

• “South”

• “Gran Via”

• “ vista mare”

Page 12: How People Search For Locations

Is that supposed to mean something?

• K, B, KA

• hearts & beds, Chueca

• 0207, 089

• 20100

• 2brücken

Page 13: How People Search For Locations
Page 14: How People Search For Locations

Usability issues

Search box: above the fold

Page 15: How People Search For Locations

Usability issues

Search box: ABOVE THE FOLD

Page 16: How People Search For Locations

Usability issues

Search box: ABOVE THE FOLD!!!!

Page 17: How People Search For Locations

Usability issues

Search box:??????????

Page 18: How People Search For Locations

OSM actually has a good search

It’s just not on osm.org and no one knows about it. Why not?(note where the search box is!!!!)

Page 19: How People Search For Locations
Page 20: How People Search For Locations

We want to helpWe will sponsor someone to work on making OSM / open source geo query parsing better.

• Office space (in Central London)• Datasets• Computers• Funding

Ideal project for student?

Page 21: How People Search For Locations

Thanks OSM Community!

Page 22: How People Search For Locations

Learn more

http://blog.nestoria.co.ukTwitter: @nestoria

Page 23: How People Search For Locations

Questions?