How do mobile apps help businesses to engage their audience (Mark Yong, Primefield Group)

Primefield Group Pte Ltd www.primefieldgroup.com.sg

• “A smart phone is Not smart without mobile apps”


Why is a mobile app important to your business?

• It has been projected that mobile devices will overtake desktops by 2015

• Mobile is the fastest growing industry... EVER

• Mobile app industry is expected to grow 1000% to 58 billion by 2015




How can a mobile app help your business?

Smart Phones have taken the world because of Mobile Apps

• Provides instant information

• Provides customers with a direct contact to your business

• Engage, inform, and impress your customers

• Anywhere anytime.



Information

• App can display

– All locations visible in Maps

– Information on services

– Products/Services Menu

– One click calling

– Events and more…


Push Notifications

• Update your customers instantly

– Special offers, updates, happy hours.

• Push notifications breaks the barrier between you and your customers.

– Included FREE.

– Versus SMS texting plans


Live Updating

• Take full control over your app content!

• Update

– Special events

– Specials of the week/day

– Image gallery

–All information instantly


Links to social networks • Link to your social media pages.

• Increase Facebook fans.

• Increase Twitter followers.

• Approximately 75% of social media users access their accounts through mobile devices.


Loyalty Coupons

Customers can ‘check in’ and receive bonuses.

– Replace stamp cards.

– Increase loyalty! 80% of customers reported that they are “Extremely Likely” to increase their visits to a business if they have a loyalty reward card for them. (Total Research Corp & Custom Marketing Corp’s Loyalty Monitor Study)


:

• GPS Directions that give your customers turn-by-turn GPS directions to your cafe from anywhere in the world • GPS Coupon feature creates mobile coupons for customers to unlock by “checking in” at your business to build customer loyalty • One Touch Calling from inside your app. No numbers to save or remember • Tell-A-Friend feature lets your customers to share latest promotions and activities in your mall with built in sharing capabilit ies

over Email, SMS, Facebook and Twitter • Menu Conversion feature allows for easy to navigate optimized mobile menu(s). Integrate any information you would like to about

your mall such as shop listings etc • A Point of Interest displays any points of interest on a map • Event Listings feature allows you to include all of your promotion events on the go • Contact Information allows you to give customers multiple ways to contact your business • Email Photo feature allows customers to take or send a photo and email it directly to your business • Native Image Gallery allows you to display images of your business in a beautiful image gallery optimized for iPhone and Android • Set up a fan wall for your customers to leave feedback on your business. Manage the comments online • Push notifications send messages to your customers whenever you’d like using our easy to use CMS • Mailing List feature allows you to stay in contact with your customers by gathering names and e-mail directly inside your app • QR Coupons feature allows customers to redeem coupons at your mall by scanning a specified QR code • Blog integration integrates your RSS feed to allow your users to quickly and easily read your blog posts • Facebook, Twitter, LinkedIn, and/or Myspace integration to connect with your customers through their favorite social media sites • MyEmma, Campaign Monitor, Constant Contact, Get Response, iContact, or MailChimp integration all easily allows you to import

contacts gathered from your mobile app into your email marketing campaign service • Podcast integration allows your users to listen on the go from their favourite mobile device • SoundCloud integration allows users to listen to any audio file online on their mobile device • Shopping Cart feature allows you to add and sell items through your mobile app via PayPal or Google Check out • Notepad feature allows users to record text notes and email them to anyone at anytime • Voice Recorder feature allows users to record voice notes and email them to anyone at anytime • AdMob (Mobile Ads Feature) easily integrates ads into your app using the best mobile ad providers available • Flickr or Picasa integration displays images of your business directly from your Flickr or Picasa photo account • WuFoo integration allows you to easily create an appointment, order, feedback or contact form • YouTube integration allows you to display hundreds of videos from your YouTube channel

Primefield Group Pte Ltd

www.primefieldgroup.com.sg

Who Can Benefit from Apps?


Testimonial


Why choose Primefield • Full-service IT software and mobile app development

company

• Provide quarterly campaigning advice and IT updates

• Ensure app continues assisting our clients to grow

• IT consultant assigned each account

• Adopt a long term view



“Once a new technology rolls over you, if you’re not part of the steamroller, You’re part of the road” - Stewart Brand


Copyright© 2012 AppsMotion Pte Ltd . All Rights Reserved


Contact us for a Free Preview 6966 2969

[email protected] www.primefieldgroup.com.sg


Technology

How do mobile apps help businesses to engage their audience (Mark Yong, Primefield Group)