10
Hitting the Digital Road Jeff Vreeland | @jvreeland VP of Digital Strategy

Hitting the Digital Road

Embed Size (px)

DESCRIPTION

 

Citation preview

Page 1: Hitting the Digital Road

Hitting the Digital Road

Jeff Vreeland | @jvreelandVP of Digital Strategy

Page 2: Hitting the Digital Road

Preparing for the Trip

Page 3: Hitting the Digital Road

What to Bring?

•Online Advertising

•SEO

•Interactive Communications

•Digital Branding

•Web Video

Page 4: Hitting the Digital Road

Choose Your Destination

•Online Advertising

• Targeted

• Budgeting

• Testing

Page 5: Hitting the Digital Road

Map Your Destination

• SEO

• Keywords

• Analytics

•Competitor Tracking

Page 6: Hitting the Digital Road

Share Your Plans• Interactive

Communications

• Social Media

• Blogging

•Newsletter

Page 7: Hitting the Digital Road

Have What You Need

•Digital Branding

•Logo

•Mission

•Goals

Page 8: Hitting the Digital Road

Share Your Experience

•Web Video

• Inexpensive

• Personal

•Quick

Page 9: Hitting the Digital Road

Success

Page 10: Hitting the Digital Road

Questions?“How to Leverage Online Advertising for Your Small

Business”October 25, 2011 | 9:00am – 4:00pm

Cost $69 (includes lunch from Teds Birmingham)bit.ly/bbjworkshop