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Wearable technology Ian Baigent-Scales

HCID 2014: Ian Baigent-Scales, Virgin Atlantic

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Virgin Atlantic’s trial of Google Glass and Smart Watches to serve customers at our Upper Class Wing.

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Page 1: HCID 2014: Ian Baigent-Scales, Virgin Atlantic

Wearable technology

Ian Baigent-Scales

Page 2: HCID 2014: Ian Baigent-Scales, Virgin Atlantic

You no longer have to have info at your

finger tips, it’s all in the blink of an eye!

• VS major study of 10,000 airline passengers from across the

world on the future of air travel.

• The number of people travelling has sky-rocketed in recent

decades, the experience has lessened.

• Passengers are calling on the industry to introduce more

innovations and radical fresh thinking*

• Is wearable technology developed enough to use in the work

environment?

• Is it technology trying to find a use or a problem being solved by

technology?. We think it's both

*Research conducted by Populus of 10,054 adult air travellers in November 2013. Figures in this release are based

on UK results. Results for the USA, China, Japan, India, Hong Kong, Australia, Mexico, UAE, and South Africa are

also available.

Page 3: HCID 2014: Ian Baigent-Scales, Virgin Atlantic

Dispatch centre

Page 4: HCID 2014: Ian Baigent-Scales, Virgin Atlantic

View from Google Glass

Page 5: HCID 2014: Ian Baigent-Scales, Virgin Atlantic

Customer information presented to Host

Page 6: HCID 2014: Ian Baigent-Scales, Virgin Atlantic

Customer

• Positive feedback throughout.

• Customers asking to try the Google Glass on!

Hosts

• Watches are light and comfortable. Google glass comfortable to wear.

• Screen is readable (although we do carefully have to manage the screen content).

• Reduced paper use and removed use of radios.

• More functionality requested driven by host and customer feedback.

Media and Industry feedback

• A lot of excitement about an airline using this technology.

• Global response to launch.

Technical

• Battery life on watches good, Google Glass was OK if fully charged.

• Connectivity. 3G didn’t work well, 4G WiFi solution better

• Google Glass in bright light is difficult to read.

• Screen UI/UX/GUI!!

• \\SVAAKNTNAS596\Home$\036976\office\data\My Pictures\2014-04-22 Sixth Sense

Video\Sixth Sense Video 001.mp4

What we have learnt so far

Page 7: HCID 2014: Ian Baigent-Scales, Virgin Atlantic

Other technology we are trialing - iBeacons

iBeacon

Send messages to customers phone in

range of an ESTIMOTE ibeacon

welcome message in UCW and at

boarding gates.

Allow customers to directly access

mBCBP from lock screen.

Page 8: HCID 2014: Ian Baigent-Scales, Virgin Atlantic

Questions?