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First DevRel person I met
Web lifeWeb developer since
1999
Mozilla community from 2009
Mozilla employee 2011-2014
Google employee 2015-
1. Developer Relations personas
2. Dev Rel activities
3. Measuring your work
4. Feedback & interacting with people
1. Developer Relations personas
Super technical
Hacker developer
Teacher
People relations expert
Which one is best?
Figure out who you are
Figure out who you really are
2. Developer Relations activities
Speaking at events
Blogging & documentation
Writing and sharing code
Social media
Speaking at events
Speaking at events:
Inspiring people Being available for them Listening to their needs
Blogging & documentation
Mozilla Hacks
Writing and sharing code
Writing and sharing code:
Make sure to be open to feedback Constructive and respectful
Always 100 ways to solve something
Max Ogden’s take on pull requests
Social media
Social media:
Outreach and communication,
Working hard to get attention for what you’ve done
3. Measuring your work
Correlation
Correlation
Measuring Developer Relations is really hard
Firefox Developer Tools & UserVoice
6 weeks later, first features shipped!
No. of web developers who said they use Firefox Developer Tools as
their primary toolset:
6% increase!
100 Days Feedback
4. Feedback & interacting with people
How it sometimes feels…
People are great!
Connecting
Everyone is your friend on LinkedIn
Like, everyone
Wherever you work, whatever you do…
But also lots of fun!
Acknowledging people
People want, deserve and need to be seen and heard
DevRel is people business
What I do now
Program Manager
Roadshows
Find your passion
Speaking the local language
Have fun, do good!