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Hans Gerwitz's presentation at Seattle Interactive Conference 2011.
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Post-Opulence DesignHans Gerwitz
@gerwitz
UPDATE: notes and links have been posted athttp://hans.gerwitz.com/library/records/sic-2011.html
safely ignored
Umair Haque
Douglas Rushkoff
first!
so why listen?
frog
heritage of ID
Seattle
Austin
New York
Amsterda
mMilan
Shanghai
Johannesbu
rg
Chenna
i
Bangalore
Gurgao
n
MunBoston
San Franci
sco Kiev &
got big
still design things
…and more
future contexts
tech
nolo
gy
economy
culture
edge possibilities
singularity
collapse
on the treadmill
showing off
conspicuous
wealth display
why not?
maybe environment
resource depletion
climate disruption
carbon control
maybe economics
end of growth
population slowdown
stagnation
consumer hourglass
maybe culture shift
sustainability
urbanization
demonization of wealth
rise of the maker
then what?
branding is forever
conspicuous experience
virtual opulence
social opulence
eudemonia
business
dematerialize
ephemeralize
industrial design
1. Product Genesis strategy and design
2. Production & Operations applying materials, consuming energy, emitting pollutants
3. Usage & Consumption consuming materials, consuming energy, emitting pollutants
4. Recycling re-use of materials, management of disposed waste
EVERYTHING IS VITAL
process
commonplace luxury
affordable without austerity
experience design
gamification
supporter boasting
experience boasting
conspicuous creation
marketing
brand halo
start with product
curate social
fini
Today’s mainstream consumers are conspicuous with wealth.
Consider other ways to influence tomorrow’s.
Thanks
Follow @gerwitz for slides & notes and please continue the conversationUPDATE: notes and links have been posted at
http://hans.gerwitz.com/library/records/sic-2011.html