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Presentation from Nick Pelling's talk at Gamification World Congress 2014
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GamificationPast and Present
Nick [email protected]
Part 1:Part 1:GamificationGamification
PastPast
Part 2:Part 2:GamificationGamification
PresentPresent
2003: I invented “gamification”
Something Really Big…
It’s a Revolution, Baby!
Gamification Startup #1
Tip: never use slides like this…
Games industry lessons to learn
1. Immersive interface design
2. Digital content platforms
1. Immersive interface design
2. Digital content platforms
1. Immersive interface design
2. Digital content platforms
And the winner is…
And in 2006…
Enough Ancient History!
Gamification, 2014-style
The Art of Persuasion…?
Gartner says…
My definitions of “gamification”
“Exploring the fuzzy social interfacebetween psychology and programming.”
“Building software to encourage peopleto act in constructive social ways.”
My Gamification Heroes: #1
$1bn+ pledged to60,000+ funded creative
projects
$1bn+ pledged to60,000+ funded creative
projects
My Gamification Heroes: #3
11 billion orders / year230 million users
Gamification 2014, in short…
“Building easy-to-usesocial action platforms.”
Who could manage that?
The End!Any questions?
Nick [email protected]