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Google Glass and #NoUi @daveslocombe Head of Mobile @lastminute.com Droidcon13

Google Glass and #NoUi

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Google Glass is a massive scale social experiment. The first heads up display that has the potential for mass adoption. Most of us are old enough to remember the “elitist” moniker of the mobile phone when it first went commercial, the yuppy accessory in the City, now used globally by billions. I will explore the Google Glass through its unique user experience, what challenges there are in moving from heads down to heads up and the ways it challenges our preconceptions about the way we create software services, how do we create value when there may be #NoUi?

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Page 1: Google Glass and #NoUi

Google Glass and #NoUi @daveslocombe

Head of Mobile @lastminute.com Droidcon13

Page 2: Google Glass and #NoUi

Google Glass is a massive scale social experiment,

the first wearable computer to have the potential for

mass adoption

It challenges everything,

the way we create, the way we interact with the world, our right to privacy, our social norms…even what we call it

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fad? revolution?

Page 4: Google Glass and #NoUi
Page 5: Google Glass and #NoUi
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from heads down to heads up

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“…and as Glasses have highly promoted our seeing, so 'tis not improbable, but that there may be found many mechanical inventions to improve our other

senses of hearing, smelling, tasting, and touching.“

1665 – Robert Hooke

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Bone transducer Audio through your Ear bones, leaving your ear free to hear the environment

Camera 5MP/720p

Transparent display The equivalent of seeing a 25” monitor a few feet away

Bluetooth & Wifi For pairing with your phone and connecting to the web

Accelerometer Head motion detection

Touchpad Touch controls to accompany the voice control

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I browse I search …

Future view Content behaviour

Near to Far Near + Now …

Indulging Snacking …

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I browse I search I act

Future view Content behaviour

Near to Far Near + Now Now

Indulging Snacking Secondary

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"To be honest, once we got into the surgery, I often forgot the device was there, it just seemed very intuitive and fit seamlessly."

Dr Kaeding streamed live knee ligament surgery to his students

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Primary task Execute successful Surgery on a patient

Secondary Task Remote consultation on procedure via video and audio link

Secondary Task Educate students so they can conduct the same procedure

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We can now consider these senses “always on”

Rather than a focal activity

“The computer runs continuously, and is 'always ready' to interact with the user.” - Mann

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#NoUI?

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Principles of #NoUI

Principle 1: Eliminate interfaces to embrace natural processes

Principle 2: Leverage computers instead of catering to them.

Principle 3: Create a system that adapts for people.

Golden Krishna - Samsung

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#NoUI

#MaxUi

System Effort

Empowered to make decisions on your behalf Complex synthesis of Contextual data User is directed to act by the system

You are: Data Entry Data analyst Decision engine

High

Low

Context Awareness • Cloud Data • Sensor Data • Social Data • Communication with objects • Historical service interaction

• Recognise input • Simple user model • Display Output

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#NoUI

#MaxUi

System Effort

User Effort

Low

High

User experiences a frictionless relationship with services The concepts of on, off, checking tasks and information are alien

It’s a focal activity, requiring planning, concentration to execute a task

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Travel example … pre dot com

I visit my family and stay in a cosy hotel nearby

#NoUI

#MaxUi

System

User

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Travel example … PC experience

I visit my family and stay in a cosy hotel nearby

#NoUI

#MaxUi

System

User

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Travel example … Mobile experience

I visit my family and stay in a cosy hotel nearby

#NoUI

#MaxUi

System

User

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#NoUI

#MVUI

#MaxUi

System Context Awareness

User Cognitive load

(effort) PC

Mobile

Wearable

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Desire - friction = conversion

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What I have learned from using Glass so far…

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#1 Its not just about the display

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#2 most apps get turned off if they don’t resonate with a short term need.

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#3 the screen is ordinarily off

Old information on the timeline is DEAD

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#4 sound is always on – we haven’t touched even 1% of the capability of augmented hearing

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#5 video and photos are killer apps

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#6 Maps (could be) a killer App and hints at bright future for travellers

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#7 its easy to be more social

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#8 it’s an early beta product

• The screen out of the user field of view feels like its missing a trick, moveable display joint?

• No ability to change depth of field, field adjustment! • It gets bogged down in some processes • Battery life is not great, less than a day

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Primary task Treat it as if it were a matter of life and death Do not interrupt carelessly

Secondary Task Add direct and clear value to the Primary Task

Seek the #MVUI Minimum viable User Interface