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SD Freelance, LLC
#DancingPreachers#ChangingGuard
GLOBAL INTEGRATION: SOCIAL MEDIA IN MINISTRY
REV. AMINA S. McINTYRE
AUGUST 3, 201211:45 AM
DANCING PREACHERS INTERNATIONAL CONFERENCEATLANTA HILTON HOTEL
SD Freelance, LLC
#DancingPreachers#ChangingGuard
What is Social Media?
Social Media is “a category of online media where people are talking, participating, sharing, networking, and bookmarking online.”
SD Freelance, LLC
#DancingPreachers#ChangingGuard
4 Types
• Social News• Social sharing• Social networking• Social Bookmarking
SD Freelance, LLC
#DancingPreachers#ChangingGuard
Social News
Read news stories and vote on them
Digg, Sphinn
Any major newspaper or magazine online
SD Freelance, LLC
#DancingPreachers#ChangingGuard
Social Sharing
Create, upload and share videos
Flickr, Pinterest, Youtube, Animoto, Paper.li
SD Freelance, LLC
#DancingPreachers#ChangingGuard
Social Networking
Find and connect with people
Facebook, Twitter, LinkedIn, Myspace, Ning
SD Freelance, LLC
#DancingPreachers#ChangingGuard
Social Bookmarking
Find and bookmark sites of interest and information of interest.
SD Freelance, LLC
#DancingPreachers#ChangingGuard
How does this work for Ministry
Get the word out (IDC on Ning; Dancing Preachers)
Updates us on recent trends (sermoncentral.com)
Resources
SD Freelance, LLC
#DancingPreachers#ChangingGuard
Websites
Square Space
Wordpress
Google Plus Profiles
SD Freelance, LLC
#DancingPreachers#ChangingGuard
Creating and maintaining a like page- Have Ustreamed webcasts- Share a Smilebox - Message fans and friends (without going over
your friend limit)
- Share articles, links, etc.
SD Freelance, LLC
#DancingPreachers#ChangingGuard
Linked In
If ministry is your job, market it!
LinkedIn groups
Discussion pages
Create discussions
SD Freelance, LLC
#DancingPreachers#ChangingGuard
- Quick event updates- Post links (shortened)- Post quick thoughts and references- Have short conversations with people – during
service. - Post quote from sermons, dance songs and
engage others
SD Freelance, LLC
#DancingPreachers#ChangingGuard
Mention other people: @aminasmcintyre
The hashtag:Make them distinctive but easy to remember#DancingPreachers #ChangingGuard
Customize- Use powerpoint to make a new background.
SD Freelance, LLC
#DancingPreachers#ChangingGuard
Ustream
- Live broadcasting of your work. - Have dates. - Have a channel so it can be archived
SD Freelance, LLC
#DancingPreachers#ChangingGuard
Paper.li
Online Newspaper- Full updates- Add videos- Add pictures and news stories
SD Freelance, LLC
#DancingPreachers#ChangingGuard
Blogging
Wordpress – has a built in tracker on it
Blogger – Allows more freedom – unlimited pictures and videos
Tumblr – Easiest to use.
*****
Webpages – add a page to it
SD Freelance, LLC
#DancingPreachers#ChangingGuard
Blogging
Subject – Why are you blogging?- Event Blogging
- Beginning, middle and end
- Weekly and Daily blogs- News only- Services/Rehearsals
SD Freelance, LLC
#DancingPreachers#ChangingGuard
Online bulletin board- Use for posting pictures of your experience- Flyers for your programs- Put them all together
SD Freelance, LLC
#DancingPreachers#ChangingGuard
Join.me
Online screensharing- Free bible studies or dance technique.- Has a conference call feature
SD Freelance, LLC
#DancingPreachers#ChangingGuard
Youtube
- Post videos of your choreography
- Create a channel for your videos
- Have people subscribe to it.
SD Freelance, LLC
#DancingPreachers#ChangingGuard
Social Media Strategies
It’s so much!
How do you keep it all together?
SD Freelance, LLC
#DancingPreachers#ChangingGuard
Social Media Managers
Sites devoted to helping you keep it all together:
Hootsuite
TweetDeck
Seemic
SD Freelance, LLC
#DancingPreachers#ChangingGuard
Social Media Timeline
- Be intentional- Be consistent- Have someone (or a team) working fully on it
- Social Media takes time
SD Freelance, LLC
#DancingPreachers#ChangingGuard
ALL WEEK MONDAY TUESDAYWEDNESD
AYTHURSDA
Y FRIDAY
Week of - January 30, 2012
Daily FB/Twitter/blog Updates (Content) LAUNCH!!!!!
Ning Highlights (Development)
Ustream/Webinars (Video)
IDC Conference Information (ALL)
Youtube Updates (Video)
Logo (DPTV and IDC together) (Development)
Week of - February 6, 2012
Daily FB/Twitter/blog Updates (Content)
Regional Updates - (Community)
Ning Highlights (Development)
Ustream/Webinars (Video)
IDC Conference Information (ALL)
Youtube Updates (Video)
New Website (Development)
Video Magazine (Video)
SD Freelance, LLC
#DancingPreachers#ChangingGuard
Contact Me
Amina S. McIntyre
S D Freelance, LLC
www.sdfreelance.squarespace.com
404-931-3307
SD Freelance, LLC
#DancingPreachers#ChangingGuard
Resources
Jones, Ron “Social Media Marketing 101, Part 1”
http://searchenginewatch.com/article/2064413/Social-Media-Marketing-101-Part-1
Ward, Susan “Social Media Definition”
http://sbinfocanada.about.com/od/socialmedia/g/socialmedia.htm
SD Freelance, LLC
#DancingPreachers#ChangingGuard
Resources
Media for Ministry
http://mediaforministry.org/social-media-guide/
Lillard, Kenneth. Social Media and Ministry