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Social Media Edition
11:36 p.m.
First Week of Relief
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1/12 1/13 1/14 1/15 1/16 1/17 1/18 1/19 1/20
RT Mentions Replies Messages
Reach
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1,000,000
1/12 1/13 1/14 1/15 1/16 1/17
RT & Reach Mentions & Reach
Impact ~$20,900 can be attributed to Facebook and
Twitter ~60% Facebook ~40% Twitter
On January 14, Tweets about GlobalGiving were reaching over 896,000 people.
Since January 12, Twitter has been our #1 referrer 4.4% of all traffic to the site. 11.6% of all referral traffic to the site
Since January 12, Facebook has been our #3 referrer 2.9% of all traffic to the site 7.6% of all referral traffic to the site
Blogs and News Washington Post Chronicle of Philanthropy WhatGives!?
iPad v. iTampon
Trending Topics
Impact 40 donations, $1,676 raised
62% Twitter 38% Facebook
ReTweet Reach of over 349,000 on 1/28 Mentions Reach of over 357,000 on 1/28 Since January 27, Twitter has been our #1 referrer
34.5% of all referral traffic to the site 13.3% of all traffic to the site
Since January 27, Facebook has been our #6 referrer 3.6% of all referral traffic to the site 1.4% of all traffic to the site