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Getting Started with (in slightly more than 140 characters) Andy Piper @andypiper

Getting Started with Twitter

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A guide to some of the basics and terminology in Twitter.

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Page 1: Getting Started with Twitter

Getting Started with

(in slightly more than 140 characters)

Andy Piper@andypiper

Page 2: Getting Started with Twitter

Rule #1http://www.flickr.com/photos/rooreynolds/1555706680/

Page 3: Getting Started with Twitter

Twitter Background

short-form communication - 140 chars or less*

founded in 2006, big jump at SxSW in 2007

Jack Dorsey, Ev Williams, Dick Costello

rapid growth due to:

multi-channel use (SMS, web, apps)

easy API (simple to build apps on top of or around Twitter)

Page 4: Getting Started with Twitter

“cartoons on the back of business cards”http://gapingvoid.com

Page 5: Getting Started with Twitter

Early Pressit gained traction with “technorati” quickly

Page 6: Getting Started with Twitter

What are you doing?(now - What’s Happening?)

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Uses?

Status broadcast

Breaking news e.g. Hudson River crash, earthquakes; citizen journalism

Location awareness

Discussion

Filtering interesting links (crowdsourced information)

Feeds

Marketing

Objects online e.g. houses, traffic info, plants…

Page 8: Getting Started with Twitter

Twitter = Broadcast(regular tweets can be seen by “everyone”*)

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Also for “private” discussions(Direct Messages)

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Communities form around topics(hashtags, lists etc)

http://flickr.com/photos/shawdm/820926627/

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Let’s Try It!

Page 12: Getting Started with Twitter

Terminology

Username / Twitter handle

Profile

Tweet / post / update (“...did you see my tweet?”)

Follow/unfollow (followers/“tweeps”, following)

@reply / mention

Direct Message / DM

Stream

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Terminology

Retweet / RT (native, and quoted)

Favourite

Hashtag (topic or marker)

List

Tweetup

Fail Whale...

Page 14: Getting Started with Twitter

Fail Whale!

Page 15: Getting Started with Twitter

Useful Tools and Apps

Twitter Apps - Twitter, TweetDeck, TweetBot, Plume - the list is nearly endless!

TwitPic and photo sharing

TwitterCounter

Buffer

Deep iOS integration

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Usage tipsNB There is NO “right way” to use Twitter! These are my own thoughts!

Have a good profile - tell people why you are interesting

Don’t try to read everything - dip in and out

Don’t feel you have to respond to everything

Vary usage - mix links, status updates, RT, @replies

Follow and reply to interesting people

Try responding to strangers who seem interesting

Try to use just one tweet to get your point across

Page 17: Getting Started with Twitter

Advanced

Search and saved searches

Spam and Blocking

Media sharing

Trends / trending topics

#FF / Follow Friday

OAuth - third-party app authentication

Sponsored Tweets / advertising

Page 18: Getting Started with Twitter

Thanks!Andy Piper

@andypiperhttp://andypiper.co.uk