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Pre-Con Education: Get the Most From Your Software Licenses with CA Technologies Software Asset Management
Kim Rasmussen
IT Service Management
CA Technologies
Senior Principal Architect
DO5X101E
@CAWorld
#CAWorld
#ITSM
2 © 2015 CA. ALL RIGHTS RESERVED.@CAWORLD #CAWORLD
© 2015 CA. All rights reserved. All trademarks referenced herein belong to their respective companies.
The content provided in this CA World 2015 presentation is intended for informational purposes only and does not form any type of
warranty. The information provided by a CA partner and/or CA customer has not been reviewed for accuracy by CA.
For Informational Purposes Only
Terms of this Presentation
3 © 2015 CA. ALL RIGHTS RESERVED.@CAWORLD #CAWORLD
Abstract
Learn some of the critical underpinnings of software asset management from CA experts. Best practices and tips will be highlighted with emphasis on optimizing licenses via software asset management solutions from CA Technologies.
Kim Rasmussen
CA Technologies
Senior Principle Architect
4 © 2015 CA. ALL RIGHTS RESERVED.@CAWORLD #CAWORLD
Agenda
QUICK INTRO TO ITAM AND CA SOFTWARE ASSET MANAGER (CA SAM)
OPTIMIZATION IN ACTION
LICENSE OPTIMIZATION
OPTIMIZATION PREREQUISITES
CA SAM OPTIMIZATION & SIMULATION MODULE
DEMAND OPTIMIZATION
1
2
3
4
5
6
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Quick Intro to ITAM and CA SAM
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What is Asset Management?IT Asset Management (ITAM) is the management and reconciliation of the physical, financial and contractual life-cycle attributes of IT assets (hardware and software) to enable the delivery of cost-efficient, timely business knowledge to better manage and control the business and operational aspects of IT.
7 © 2015 CA. ALL RIGHTS RESERVED.@CAWORLD #CAWORLD
CA IT Asset Manager r14.1 (CA ITAM) - A Complete Solution
CA Asset Portfolio Management (CA APM)
Hardware Focus
- Lifecycle Management
- Contract Management
- Vendor Management
- Financial Management
- Hardware Reconciliation
CA Software Asset Manager (CA SAM)
Software Focus
- Lifecycle and Contract Management
- Vendor and Financial Management
All inclusive Master Catalog
License-centric methodology
Efficient metric engine
100% Web-based solution
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Software Asset Management Capabilities with CA SAM
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Software Asset Management Challenges
No standards on purchase data1
Volumes of discovery data2
Not all licenses created equal3
Dynamic data, constant change4
There is no Silver Bullet5
■ Fines/penalties■ Public relations■ Unplanned expenses
Out of Compliance 6
■ Money could be used to fund other key projects ■ Additional Maintenance monies coming from
already tight budgets
Over Purchases7
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CA SAMDefine Compliance
■ Processor Value Unit (PVU)■ Client Access License (CAL)■ Core Based
COMPLEX LICENSE
■ Multi Use License■ Multi Version License■ Downgrade Rights■ Downgrade Path
LICENSE VARIANTS
■ Buy One, Install One
SIMPLE LICENSE
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CA SAMThe Master Catalog
■ Updated Monthly
■ 150 Manufacturers
■ 1,600 Product Families
■ 24,000 Products
■ 185,000 Mfr SKU’s
■ Thousands of signatures
■ And Growing
The Master Catalog is the Core
Licenses ■ Manufacturer SKU Recognition
■ Supplements License Data for compliance calculations
Software ■ Product Recognition Rules
■ Demand Calculations
Core to CA SAM is the Master Catalog, which augments Purchase and Discovery data.
12 © 2015 CA. ALL RIGHTS RESERVED.@CAWORLD #CAWORLD
The “Product” – A Central Element
Manufacturer
Product Family
Product
Product Use Rights
Articles
Licenses
Rules
Signatures
Raw Data
PurchaseRecognition
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CA SAM Optimization & Simulation Module (Optimization Module)
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Optimization
Optimization is understanding, in a dynamic environment, your
software usage at any given moment and deploying the best
license option.
Definition
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Optimization: Then
Optimization – In use since 2002– Desktop-centric approach: consequent utilization
of product use rights (entitlements)– Out-of-the-box reports to illustrate the
achieved cost optimization/savings
Realms of Optimization– Downgrade rights– Parallel use rights– Secondary copy rights– Product bundles, suites
Early Forms of Optimization
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License Optimization
The Optimization Module: Optimization NowDemand- vs. License Optimization
Demand Optimization
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The Optimization Module: Optimization Now
One-click cost optimization: – Immediately compare all different license models available from the
given publisher
– Simulate changes in the infrastructure and their effect on licensing
Support strategic decision-making now and long-term
Minimize demand for licenses long-term– Evaluate which license model best fits the current and future
infrastructure as well as data center architectures
Demand Optimization
18 © 2015 CA. ALL RIGHTS RESERVED.@CAWORLD #CAWORLD
The Optimization Module: Optimization Now
Preferred Applications– Adobe ColdFusion
– IBM PVU/RVU/UVU
– Microsoft SQL Server
– Microsoft Windows Server
– Oracle DB NUP/CPU/UPU
– SAP User Types
– Generic metrics like CPU, Consumption, Concurrent
Demand Optimization
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License Optimization
The Optimization Module: Optimization NowDemand- vs. License Optimization
Demand Optimization
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The Optimization Module: Optimization Now
Fictitious license metric STD: license each installation
DC: license all installations (CPU-based)
2 versions for each edition (e.g. 2008 and 2012)
Downgrade rights from 2012 to 2008
Topologies– 3 clusters with different hardware properties
License Optimization: Scenario
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Demand and License OptimizationLicense Optimization: Scenario
A1 A2
A
2x 1x
STD1 STD1
STD1 STD1
B1 B2
B
2x 2x
STD1 STD1
STD1 STD1
B25
STD1
STD1
product price licensesSTD1 200 20STD2 300 30DC1 2,000 0DC2 3,000 1
(downgrade: DC2DC1, STD2STD1)
…
C1 C2
C
1x 1x
STD1 STD1
DC1
C25
STD1
…
DC1
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Demand and License OptimizationLicense Optimization: Scenario
A1 A2
A
2x 1x
STD1 STD1
STD1 STD1
B1 B2
B
2x 2x
STD1 STD1
STD1 STD1
B25
STD1
STD1
…
C1 C2
C
1x 1x
STD1 STD1
DC1
C25
STD1
…
DC1
product demand license single DG overall valueSTD1 27 20 -7 7 0 0 STD2 0 30 30 -7 23 6,900 DC1 2 0 -2 1 -1 -2,000 DC2 0 1 1 -1 0 0
23 © 2015 CA. ALL RIGHTS RESERVED.@CAWORLD #CAWORLD
Demand and License Optimization
product demand license single DG overall valueSTD1 27 20 -7 7 0 0 STD2 0 30 30 -7 23 6,900 DC1 2 0 -2 1 -1 -2,000 DC2 0 1 1 -1 0 0
License Optimization: Scenario
A1 A2
A
2x 1x
STD1 STD1
STD1 STD1
B1 B2
B
2x 2x
STD1 STD1
STD1 STD1
B25
STD1
STD1
…
C1 C2
C
1x 1x
STD1 STD1
STD1 STD1
C25
STD1
STD1
…
product demand license single DG overall valueSTD1 52 20 -32 30 -2 -400 STD2 0 30 30 -30 0 0 DC1 0 0 0 0 0 0 DC2 0 1 1 0 1 3,000
24 © 2015 CA. ALL RIGHTS RESERVED.@CAWORLD #CAWORLD
The Optimization Module: Optimization Now
Analysis of existing licenses and their compatibility with the current operational environment
Enables the most efficient use of your existing contract and license inventory
Immediate savings - purchase only the best fitting and most cost-effective licenses
Minimize license costs long-term– Renegotiate Enterprise Agreements for more optimal licensing
– Strategic costs = costs that are incurred to change the current licensing to a more optimal model and achieve future savings
Adjust maintenance agreements for additional savings
A New Era of License Optimization
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The Optimization Module
Determine most cost-effective licensing option taking all factors into account:– Demand: Current and future operational environment
– License consumption: Existing licenses and contracts
Future-focused approach: Must consider changing and new metrics, for desktop and server / data center environments
Active-strategic-component of decision-making: for enterprise architecture design, IT contract and procurement planning, and portfolio management
Benefits at a Glance
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The Optimization ModuleOptimization of Demand and Licenses
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Optimization Prerequisites
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Metric Engines - OverviewGeneric vs. Vendor specific
Subset of available of Metric Engines
Generic Vendor specific
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Metric Engines - Overview
The actual calculation – Controlled by License Metrics
– Linked to Products via License Metrics
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Metric Engines - Hints
A hint directs the Effective Demand calculation– Hint can change the License metric
parameter for one device or topology
– Within the same Metric Engine
Defined on the Central node in a Topology– Physical device
– Cluster
Directing the Metric Engine Calculation
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Prerequisites for OptimizationTopology data
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Prerequisites for OptimizationFull Asset details
CPU Sockets
Installed CPUs
PCU Cores
CPU Frequency
CPU Type
RAM
Location
Organization
User
…
33 © 2015 CA. ALL RIGHTS RESERVED.@CAWORLD #CAWORLD
Prerequisites for OptimizationProduct and Metric Specific Discovery Data
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Prerequisites for OptimizationProduct and Metric Specific Discovery Data
35 © 2015 CA. ALL RIGHTS RESERVED.@CAWORLD #CAWORLD
Prerequisites for OptimizationPricing and/or Payments
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Prerequisites for OptimizationData Quality
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Why Optimization Radically Changes the Perspective on SAM
38 © 2015 CA. ALL RIGHTS RESERVED.@CAWORLD #CAWORLD
Why Optimization Radically ChangesThe Perspective on SAM
Compliance Optimization
Reactive
Management
Active-strategic-
management of the software
and hardware portfolio
Cost Factor Value Proposition
40 © 2015 CA. ALL RIGHTS RESERVED.@CAWORLD #CAWORLD
Optimization in Action
41 © 2015 CA. ALL RIGHTS RESERVED.@CAWORLD #CAWORLD
Demo ScenarioMicrosoft Windows Server
Demand Optimization– Look at Data Quality
Run Demand Optimization
– Notice we are missing
Reference Prices
– Notice there are Topology
Warnings
Run Price Assistance
– Assign Prices
– Rerun Demand Optimization
License Optimization– Find the most optimal License
– Select the right match
– Rerun Compliance
Demand and License Optimization
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Optimization
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CA SAM - Optimization
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CA SAM - Optimization
45 © 2015 CA. ALL RIGHTS RESERVED.@CAWORLD #CAWORLD
CA SAM - Optimization
46 © 2015 CA. ALL RIGHTS RESERVED.@CAWORLD #CAWORLD
CA SAM - Optimization
47 © 2015 CA. ALL RIGHTS RESERVED.@CAWORLD #CAWORLD
CA SAM - Optimization
48 © 2015 CA. ALL RIGHTS RESERVED.@CAWORLD #CAWORLD
CA SAM - Compliance
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CA SAM - Optimization
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CA SAM - Optimization
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CA SAM - Optimization
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Additional Optimization Features
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Cost Savings
Looking at data optimization – Parallel
– Secondary
– Suite
– Downgrade Rights
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License Cost of Installations
Compare current license price with average price.– Note not all lines are in the Optimization screens
Basis for restructuring the installations/topologies
55 © 2015 CA. ALL RIGHTS RESERVED.@CAWORLD #CAWORLD
Results
Knowing what you own and use is the first step of full Software Asset Management, but Optimizing the cost of operations is one of the main goals of implementing a Software Asset Management practice.
The CA SAM Optimization Module helps you get an overview and better optimize your Software spendings.
SummaryCA SAM Optimization
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Q & A
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Recommended Sessions
SESSION # TITLE DATE/TIME
DO5X165SFirst Horizon National Corporation Succeeds at Software
Asset Management – Learn How to Get Your Life Back!
11/18/15 at 3:00 pm
Breakers L
DO5X169S 10 steps to help accelerate your SAM efforts11/18/15 at 4:30 pm
Breakers L
DO5X161S Save a Million Dollars in 15 Minutes with Software Asset
Management (and Not Go to Jail)
11/19/15 at 2:00 pm
Breakers L
DO5X168S Software Asset Management—The Tough Stuff11/19/15 at 4:30 pm
Breakers L
58 © 2015 CA. ALL RIGHTS RESERVED.@CAWORLD #CAWORLD
Must-See Demos
Software Asset Management
CA Software Asset Manager (CA SAM)
Theater 5
Unified Self-service
CA Service Management
Theater 5
Asset Management
CA IT Asset Manager
Theater 5
Software License Optimization
CA SAM Optimization & Simulation
Theater 5
59 © 2015 CA. ALL RIGHTS RESERVED.@CAWORLD #CAWORLD
Follow On Conversations At…
Smart Bar
CA Software Asset Manager
Theater 5
Smart Bar
CA SAM Optimization & Simulation Module
Theater 5
60 © 2015 CA. ALL RIGHTS RESERVED.@CAWORLD #CAWORLD
For More Information
To learn more, please visit:
http://cainc.to/Nv2VOe
CA World ’15