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Lecture held at the RU Lecture Marathon at Reykjavik University in March 2011.
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FYRIRLESTRAMARAÞON HR 2011 | RU LECTURE MARATHON 2011
ÓLAFUR ANDRI RAGNARSSON
SCHOOL OF COMPUTER SCIENCE
GAMIFICATION OF LIFE THE UNIVERSITY AND EVERYTHING
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Gamification of Life, the Universe and Everything
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Gamifi cation
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Games are the most powerfulforce in the world
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$10 bn
2000 2010
$20 bn
$50 bn
Gaming
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2014
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Web Web 2.0 Social Games
Trends
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Games are the most powerful motivation to influence behavior
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Real life can be soboooooring
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How can we usegame dynamics tochange the real world?
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Too many cars…
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Too many parking spaces…
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16,5 circles around the world
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game dy•nam•ics
Techniques used by game designers to make games fun and addictive
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lederboard
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progression
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Influence and status
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Q#1 Can we use this in education?
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Q#2 Are games bad for you?
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Copyright © 2010, Ólafur Andri Ragnarsson
“ ... people who play action games far outperform the people who don’t”- Green and Bavelier’s experiment
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Play more games!
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Ólafur Andri Ragnarsson
olafurandri.comtwitter.com/olandridelicious/olandrifoursquare.com/[email protected]