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Vi r t ua l Rea l i t y and A ugmen ted Rea l i t yA p p l i c a t i o n s f o r I m m e r s i v e E x p e r i e n c e s

Fabio MatsuiCTO, Wire Stone

2

Motion Sickness

“People remember VR experiencesnot as a memory of something they saw, but assomething that happened to them”–Kevin Kelly, The Untold Story of Magic Leap, Wired Magazine

“VR talks to our subconscious mindlike no other media”

–Kent Bye, Voices of VR Podcast

P R E S E N C E

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AUGMENTEDVIRTUALMIXED

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S TAT S A N D FA C T S

Sculpture by Zenka

$120B in revenue

by 2020(Digi-Capital)

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$700M HW +$300M content

in 2016(Deloitte)

VR Will Reach 52 Million Units In

The US By 2020(*Forrester Research)

New York Times distributed 1.3 millionGoogle Cardboard viewers

92% early views came from Cardboard(*Forrester Research)

171M users with

28M paying forcontent in 2018

(KZero)

* The Coming Wave Of Virtual Reality, May 2016 Forrester Report

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NEEDSREVISION

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T E C H N O L O G Y I S T H E R E

CURRENTOBSTACLES

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W h a t d e v i c e s h o u l d I u s e ?

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APPLICATIONS TODAY

T E L E P O RTAT I O N

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STORY

TELLING

EVENTS

P R O D U C T D E M O N S T R AT I O N S

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EXCLUSIVEACCESS

MU

LTI S

EN

SO

RY

Sensorama

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G E T T I N GS TA RT E D

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Participant

Real Life360 Video

ArtificialEnvironment

MixedReality

Ghostor

FreeMovement

DirectedMovement

or

Ghost

DirectedMovement

FreeMovement

Participant Ghostor

90 FPS is new 60 FPS

Image: Wikipedia/Smurrayinchester viaCC by SA 3.0

Sound

Jonathan Gross via Flickr

Steffen Voß viaFlickr

Eye Contact

Physical Environment

Fabrice Florin via Flickr

Carsten (Witzke) Knoblich via Flickr

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Ques t ions or Comments?

fabio@wirestone.com@fabiomatsui