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Apple’s Siri and Google Now have ignited consumers’ interest in VUI by delivering valuable and delightful customer experiences. Innovative companies can leverage VUI solutions to create a competitive advantage. But how do you drive the adoption of VUI in an organization with a long GUI-only history? We'll share the frameworks we used to evangelize VUI to help you start your own grassroots VUI movement.
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EVANGELIZING & DESIGNING VOICE USER INTERFACE
STEPHEN GAY
2014
ADOPTING VUI IN A GUI WORLD
APRIL 2, 2014
@stephengay2014
EVOLUTION
Command Line
Interface
(CLI)
Graphical User
Interface
(GUI)
Natural User
Interface
(NUI)
Time
Inte
rac
tio
ns w
ith
tec
hn
olo
gy
Voice User
Interface
(VUI)
A VUI ENABLES PEOPLE TO USE
THEIR VOICES AND INNATE
LANGUAGE SKILLS TO INTERACT
WITH TECHNOLOGY.
DEFINE
TYPES OF INTERACTIONS
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TYPES OF INTERACTIONIn
teg
rati
on
Co
mp
lex
ity
Customer Benefit
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THE SECRETARY
Recognize what is being said and record it
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THE SECRETARY
Recognize what is being said and record it
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THE BOUNCER
Recognize who is speaking
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THE BOUNCER
Recognize who is speaking
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THE BOUNCER
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THE GOPHER
Execute simple orders
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THE GOPHER
Execute simple orders
APRIL 2, 2014
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THE PERSONAL ASSISTANT
Intelligently respond to natural language input
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THE PERSONAL ASSISTANT
Intelligently respond to natural language input
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THE PERSONAL ASSISTANT
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THE PERSONAL ASSISTANT
OPPORTUNTIES
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OPPORTUNTIES
HumanizeHands Free Extra Hand Shortcuts
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HANDS FREE
APRIL 2, 2014
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EXTRA HAND
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HANDSFREE
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SHORTCUTS
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SHORTCUTS
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HUMANIZE
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HER
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BRAINSTORM
PRINCIPLES
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BE MULTI-MODAL
VUI + GUI
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PRINCIPLES
IT’S DIFFERENT
DESIGNING FOR SPEECH
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PRINCIPLES
@STEPHENGAY
DOWNLOAD THE PPT AND MATERIAL
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