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EBU TECHNICAL - your reference in media technology and innovation EBU TECHNICAL The EBUCore Iceberg Effect EUScreen Mykonos, 24 June 2010 Jean-Pierre Evain European Broadcasting Union

Evain - EBUcore iceberg effect @EUscreen Mykonos

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Page 1: Evain - EBUcore iceberg effect @EUscreen Mykonos

EBU TECHNICAL - your reference in media technology and innovation

EBU TECHNICAL

The EBUCore Iceberg Effect

EUScreen

Mykonos, 24 June 2010

Jean-Pierre Evain

European Broadcasting Union

Page 2: Evain - EBUcore iceberg effect @EUscreen Mykonos

EBU TECHNICAL - your reference in media technology and innovation

What will this be all about?

1. A few words about EBU

2. The Expert Community on Metadata

3. An introduction to EBUCore

4. The Iceberg effect

5. Key related issues and future actions

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EBU TECHNICAL - your reference in media technology and innovation

EBU IN A FEW WORDS

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EBU TECHNICAL - your reference in media technology and innovation

The EBU - beyond the Eurovision song contest

EUROVISION and EURORADIO networks (news, sports, music production and transmission)

TV and Radio co-productions

TECHNICAL advice (EBU Technical)

LEGAL advice

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EBU TECHNICAL - your reference in media technology and innovation

EBU Technical - Media Technology and Innovation

15 Engineers covering a wide domain of expertise in Television and Radio

Production

Contribution

Broadcast, broadband and mobile

Spectrum management

What is the main purpose of EBU Technical:

Represent EBU members Interests

Connect experts, users

Share knowledge

Drive R&D

Harmonise approaches and positions

Develop solutions / standards

Guide for implementation

“tech.ebu.ch”

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EBU TECHNICAL - your reference in media technology and innovation

EC-M

EXPERT COMMUNITY METADATA

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EBU TECHNICAL - your reference in media technology and innovation

Our first customers: EBU members and EBU SPs and Ecs

Others users: other audiovisual communities

Our focus: technologies supporting EBU member services

External expertise is welcome: reinforcing our resources

Sharing knowledge and experience

EBU Technical – ECM, to the benefit of all

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EBU TECHNICAL - your reference in media technology and innovation

To keep experts‟ interest and focus for better contribution

Representation of data

Generation of data

Indexing and retrieval

Workflows and Lifecycle of data

EBU Technical – ECM domains of expertise

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EBU TECHNICAL - your reference in media technology and innovation

Anyone interested in metadata in the context of broadcasting

including broadcast, broadband, mobile and hybrid delivery.

Experts from the audiovisual sector are encouraged to join.

You are also welcome if you are keen to learn or be kept

informed.

Open to non-members !

We want this to be an open expert community !

Only constraint: a participation agreement for legal purpose

(some strategic projects may have additional restrictions)

EBU Technical – ECM, who can join?

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EBU TECHNICAL - your reference in media technology and innovation

Log-in or create a new account

Click on LOG IN, New User

Fill out form

EBU-members: select your Affiliation

Non-EBU-member: select “not an EBU Member”

EBU Technical – ECM, How to join?

Step 1 – Create an account (easy) at http://tech.ebu.ch

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EBU TECHNICAL - your reference in media technology and innovation

EBU Technical – ECM, How to join?

Step 2 – Got to ‘communities’

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EBU TECHNICAL - your reference in media technology and innovation

EBU Technical – ECM, How to join?

Step 3 – Select a group and follow the link

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EBU TECHNICAL - your reference in media technology and innovation

EBU Technical – ECM, How to join?

Step 4 – Join this group!

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EBU TECHNICAL - your reference in media technology and innovation

EBUCORE

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EBU TECHNICAL - your reference in media technology and innovation

1998 – Project started on minimum metadata set

2000 - EBUCore for radio archives (DC) – no schema

2006 – Media group issued new requirements

Not only archives

More than Dublin Core needed

2007 – Europeana ESE -> Dublin Core mapping

2008 – EBUCore augmented and re-published with schema

W3C mapping

EUScreen

egtaMETA

SMPTE Common Core

2010 – Revised version before the end of the year

EBU Technical – Why and when

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EBU TECHNICAL - your reference in media technology and innovation

Facilitate DC mapping

Schema is based on extended DC terms

DC relations have been adopted

Open issue: transfer structured additional information in „DC bags‟

Integrate additional broadcaster requirements

E.g. in „format‟ and „type‟

Implement, map and improve

W3C

EUScreen

egtaMETA

SMPTE

EBU Technical – EBUCore: schema choices

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EBU TECHNICAL - your reference in media technology and innovation

Well defined semantics

The use of types: title type, description type, etc.

A well defined and extensible set of technical metadata

Video

Audio

Captioning

And the technical attributes to be user defined (using type)

Well defined and identified classes: semantic web ready!

EBUCore is also a core set of data and object properties

EBU Technical – What makes EBUCore Unique?

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EBU TECHNICAL - your reference in media technology and innovation

THE METADATA ICEBERG

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EBU TECHNICAL - your reference in media technology and innovation

EBUCore – the tip of the iceberg

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EBU TECHNICAL - your reference in media technology and innovation

ECM zone of influence

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EBU TECHNICAL - your reference in media technology and innovation

EBU Technical & metadata: production

Metadata Advisory Group

1.P-META toolbox

2.Exchange Metadata

3.Music Reporting

4.EBU Core

5.Classification schemes

Genre, role, etc.

Automatic Extraction Project

1.Library of test material

2.Common metadata format

3.Ground truth material

4.Request for Technology

5.AIEMPro workshop

egatMETA –

Tech 3340

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EBU TECHNICAL - your reference in media technology and innovation

TV-Anytime (and related DVB specifications)

EBU Technical maintaining the specification since 2005

UK ConnectedTV, BBC Push-voD

EC NoTube, DLNA/UPnP, MPEG, etc.

RDF/OWL (semantic web and linked data)

EBU Technical -> EBUCoreTVA, NewsML-G2 and CSs

Next steps: „triple stores‟, linked data and HTML5/RDFa

Linked data quality and persistence issues

W3C MAWG, HTML5 and accessibility

EBU Technical -> mapping to EBUCore, TV-Anytime and NewsML-g2

EBU Technical -> Actively contributing to the W3C semantic model (RDF)

EBU Technical & metadata: Distribution

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EBU TECHNICAL - your reference in media technology and innovation

HIPS-META – acquisition metadata

Participation: EBU members and industry

Metadata for camcorders, live cameras and lenses

Agreement on technical and descriptive metadata

egtaMETA

egta: Association of Television and Radio Sales Houses

Schema for file exchange of advertising spots

Based on EBUCore

IPTC newsML-G2

Started to work on a class model

SMPTE Common Core

Harmonisation with MovieLabs and PBCore?

EBU Technical & metadata: Recent Results

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EBU TECHNICAL - your reference in media technology and innovation

WHAT’S NEXT?

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EBU TECHNICAL - your reference in media technology and innovation

Courtesy Dr. L.Obrst (Mitre), M.Davis (Project10X)

EBU Technical & metadata: Towards...

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EBU TECHNICAL - your reference in media technology and innovation

Why is this important?

1. It is one step into more advanced modelling and metadata representation

2. High level of interoperability with EBU members solutions & IPTC, W3C, MPEG, etc.

3. This is „semantic web‟ ready -> add data & object properties

EBU Technical & metadata:

The EBU class model: Media

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EBU TECHNICAL - your reference in media technology and innovation

EBU Technical & metadata:

The EBU class model: Delivery

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EBU TECHNICAL - your reference in media technology and innovation

EBU Technical & metadata:

The EBU class model: Non-media

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EBU TECHNICAL - your reference in media technology and innovation

EBU Technical & metadata:

An EBUCore/W3C class model

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EBU TECHNICAL - your reference in media technology and innovation

EBU Technical & metadata: A TVA class model

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EBU TECHNICAL - your reference in media technology and innovation

EBU Technical & metadata: A NewsML-G2 class model

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EBU TECHNICAL - your reference in media technology and innovation

EBU Classification schemes

Genre

Role

Etc.

Already translated in SKOS (concept class)...

EBU Technical & metadata: Classification Schemes

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EBU TECHNICAL - your reference in media technology and innovation

WITHIN THE NEXT FEW WEEKS...

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EBU TECHNICAL - your reference in media technology and innovation

EBU Object model

Complete with class definitions and data/object properties

IPTC

SubjectCodes translated to SKOS

Next step: object model

Meeting next week in San Francisco

SMPTE Common Core

Meeting next week in los Angeles

Other participants: MoviesLabs, PBCore, etc.

EC-M survey: join EC-M and fill the survey

First EC-M F2F meeting: October 2010

EBU Technical & metadata

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EBU TECHNICAL - your reference in media technology and innovation

CONCLUSION

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EBU TECHNICAL - your reference in media technology and innovation

EBU Technical & metadata: Conclusions

You should now know the EBU better

Please consider joining the metadata expert community EC-M

EBUCore is open, easy, flexible, scalable and customisable

EBUCore is just the tip of the metadata iceberg

Semantic web, linked data and RDF is the future

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EBU TECHNICAL - your reference in media technology and innovation

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EBU TECHNICAL - your reference in media technology and innovation

EBU TECHNICAL

[email protected]

[email protected]