How did you use media technologies in the construction and research, planning and evaluation stages? 

Fatima Mohamed

• During my planning and research I have used many different forms of media to construct my work. Theses include:

RESEARCH

• During my research about music videos in my genre, I used YouTube to look at videos that were created by A2 level students to see how they challenged or used codes and conventions. This helped my construct ideas for song choice and my target audience. Furthermore, I also used Google and Facebook to understand my target audience and their though on my chosen song ‘Loud and Clear’ by title fight. However, the application blogger I a website that I have used through out my research, planning and evaluation stages. Blogger is like a journey that keeps record of all the tasks completed for each stage.

Microsoft Office

• The use of Microsoft office is that I also used it through out all stages of my products, I used Microsoft to create shooting scripts, shooting schedules etc. Additionally, I also used it for my evolution stage and my planning stage as I had already carried out my research to have an understanding of my target market.

Construction

• During the construction stage, I used equipment such as a IMac, camera and tripod. All these equipment was necessary to make our music video. The purpose of the camera and the tripod was to film the music video, where the footage is edited on a IMac. Moreover, I also used Photoshop and Final cut to help with the project. The Photoshop helped to create the logo’s for the band and the digipak as well as the logo for the website. Therefore the use of media technologies has improved our work for the better and it helps to create more creativity ideas.

Evaluation

• The use of blogger is that I used it to keep track of the music video’s research and planning. I analysed as much as data as I could to help show why I choose that song and the target audience that I am aiming at. Furthermore, I used Facebook to get as much feedback as I can from my target audience it also allowed my the ability to change aspects of my music video to appeal to a wider target audience. For my evaluation I put my music video on YouTube as it is a form of easy access to every one as well as being easy to share videos with other people. Addionally, I also use different sources of social media such as scribd and slideshare which I use to upload my evaluation question.

Conclusion

• Throughout the construction, research, planning and evaluation stages I have used media technologies which have benefited my products the music video, website and the digipak by producing a well themed final project.