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3 ideas yalgunas historias
de personasque querían
cambiar
idea 1
no saldremos de esta crisishasta que no se produzca
una profunda regeneración ética en empresas y sociedad
Olivier BlanchardFMI
World EconomicOutlook
October 2012
Olivier BlanchardIf uncertainty is indeed behind the current
slowdown, and if the adoption and implementationof these measures decrease uncertainty, things
may turn out better than our forecasts, not onlyin Europe, but also in the rest of the world.
I, for once, would be happy if our baseline forecasts turn
out to be inaccurate - in this case, too pessimistic.
John KayKay Review
effect of UK equity markets
on the competitiveness
of UK business
John KayFinancial intermediation depends on trust
and confidence…
Trust and confidence are the product of long-term commercial and personal
relationships: trust and confidence are not generally created by trading between
anonymous agents attempting to make short term gains at each other’s expense.
John KayTrust and confidence, or their absence, are the
product of the prevailing culture.
Incentives matter: not because, as some people crudely think, financial rewards are the only
human motivation – although there are some people of whom that is true, and many of them
are to be found in the financial sector.
John KayMost people have more complex goals, but they
generally behave in line with the values and aspirations of the environment in which they find
themselves.
We must create cultures in which business and finance can work together to create high
performing companies and earn returns for savers on a sustainable basis.
Fahreed ZakariaHarvard
University Commencement
Speech
Fahreed Zakaria
But one thing I do know is that human beings will reward and honor those talents of heart and mind they have always honored for thousands of years:
intelligence, hard work, discipline, courage, loyalty and, perhaps above all,
love and a generosity of spirit
Fahreed ZakariaTrust yourself; you know what you should do.
You know the kind of life you should live. You don’t need an ethics course to know what you shouldn’t
do. Just trust in your instincts, be true to them, and
you will make for yourself a great and a good life.
And, in doing so, you will change the world.
idea 2
La regeneración ética nos va a llevar mucho tiempo
Una de las últimas (Renacimiento) duró tres siglos
Dante Alighieri
Poeta Florentino
1265 - 1321
Divina Comedia
Dante AlighieriNel mezzo del cammin di
nostra vita mi ritrovai per una selva oscura
ché la diritta via era smarrita
Dante AlighieriL’amor
che move il sole e l‘altre stelle
(Paradiso XXXIII,145)
Tomás MoroLord Chancelor
High Steward
1478 - 535
Utopía
Tomás MoroLa pobreza del pueblo
es la defensa de la monarquía.
La indigencia y la miseria privan de todo valor, embrutecen las almas,
las acomodan al sufrimiento y a la esclavitud y las oprimen hasta el punto de privarlas
de toda energía para sacudir el yugo
idea 3
la defensa de los valores,trabajar por la regeneración ética
es una tarea exigentedesde el punto de vista personal
El casoWinslow
1999
El caso Winslow
No, not justice. Right.
Easy to do justice, very hard to do right.
The CompanyMen2010
The Company MenHR Director: I'm confident all these dismissals will
stand up under legal scrutiny.
Gene McClary: What about ethical scrutiny.
HR Director: We're not breaking any laws, Gene.
Gene McClary: I guess I always assumed were trying for a higher standard than that, Paul.
cambiando el mapa mental
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