91
ADMISSION PROCEDURE : Admission Fee Timing :- 11.00a.m. to 1.00p.m. & 1.30 p.m to 2.30 p.m. The Selected Candidates should submit the following necessary documents while paying the fees. General Category :- Original Documents Photocopies Attested H.S.C. Marksheet Three Attested Copies. H.S.C. Leaving Certificate Three Attested Copies. Photographs Three Copies OBC/SC/ST/VJ/DT/NT/SBC Category :- Original Documents Photocopies Attested H.S.C. Marksheet Three Attested Copies. H.S.C. Leaving Certificate Three Attested Copies. Caste Certificate Three Attested Copies. Income Certificate Form No 16-A or Tahsilder Three Attested Copies. Caste Validity Certificate Three Attested Copies. Non Creamy Layer Certificate Three Attested Copies. Dist Change Certificate Three Attested Copies. Gap Certificate Three Attested Copies. Photographs Three Copies Ration-Card Three Attested Copies. B) Dates Admission :- Sale of Form :- 4 th June, 2009 to 12 th June, 2009. Collection of filled in :- 5 th June,2009 to 15 th June,2009.

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Page 1: Environmental Management

ADMISSION PROCEDURE :

Admission Fee Timing :- 11.00a.m. to 1.00p.m. & 1.30 p.m to 2.30 p.m.

The Selected Candidates should submit the following necessary documents while paying the fees.

General Category :-

Original Documents Photocopies AttestedH.S.C. Marksheet Three Attested Copies.H.S.C. Leaving Certificate Three Attested Copies.Photographs Three Copies

OBC/SC/ST/VJ/DT/NT/SBC Category :-

Original Documents Photocopies AttestedH.S.C. Marksheet Three Attested Copies.H.S.C. Leaving Certificate Three Attested Copies.Caste Certificate Three Attested Copies.Income CertificateForm No 16-A or Tahsilder

Three Attested Copies.

Caste Validity Certificate Three Attested Copies.Non Creamy Layer Certificate Three Attested Copies.Dist Change Certificate Three Attested Copies.Gap Certificate Three Attested Copies.Photographs Three CopiesRation-Card Three Attested Copies.

B) Dates Admission :-

Sale of Form :- 4th June, 2009 to 12th June, 2009.

Collection of filled in :- 5th June,2009 to 15th June,2009. Admission Form

First Merit List :- 17th June, 2009 (Payment of Fees) 17th June, 2009 to 19th June,2009.(till 1.30 p.m)

Second Merit List :- 19th June,2009 (Evening) (Payment of Fees) 22nd June,2009 & 23rd June,2009

Third Merit List :- 23rd June,2009 (Evening) (Payment of Fees) 24th June,2009 & 25th June,2009

Page 2: Environmental Management

Final Merit List :- 26th June,2009 (Evening) (Payment of Fees) 27th June,2009

Start of the Course 1st July, 2009.

Page 3: Environmental Management

Eligibility :

A candidate for being eligibility for admission to the Degree Course in Management Studies shall have passed XII Std. Examination of the Maharashtra Board of Higher Secondary Education or its equivalent and secured not less than 50% Marks in aggregate at first attempt.

Every candidate admitted to the Degree Course in the Consistent / affiliated college / recognised institution conducting the course, shall have to register himself/herself with the University.

Page 4: Environmental Management

COVERAGE OF SUBJECT FOR THE THREE YEARS INTEGRATED COURSE FOR BACHELOR DEGREE IN MANAGEMENT STUDIES

Year 1SEMESTER I SEMESTER II

Sub

Code

Subject Sub

Code

Subject

1.1 Foundations of Human Skills 2.1 Business Environment

1.2 Introduction to Financial Accounts 2.2 Industrial Law

1.3 Business Law 2.3 Computer Applications in Business

1.4 Business Statistics 2.4 Managerial Economics I

1.5 Business Communication 2.5 Business Mathematics

1.6 Introduction to Computers 2.6 Introduction to Cost Accounting

Year 2SEMESTER III SEMESTER IV

Sub

Code

Subject Sub

Code

Subject

3.1 Management Accounting 4.1 Productivity and Quality Management

3.2 Managerial Economics II 4.2 Direct and Indirect Taxes

3.3 Marketing Management 4.3 Export Import Procedures &

Documentation

3.4 Business Aspects in Banking & Insurance 4.4 Cooperatives and Rural Markets

3.5 Production Management and Materials

Management

4.5 Research Methods in Business

3.6 Strategic Management 4.6 Public Relations Management

Year 3SEMESTER V SEMESTER VI

Sub

Code

Subject Sub

Code

Subject

5.1 Human Resource Management (UA) 6.1 Entrepreneurship (UA)

5.2 Service Sector Management (UA) 6.2 Quantitative Method of Business I (UA)

5.3 Financial Management (UA) 6.3 Marketing Research (UA)

5.4 Elements of Logistics Management (UA) 6.4 Indian Management Thoughts & Practices

(UA)

5.5 Management of Cooperatives (UA) 6.5 Elective 1: Econometrics / International

Finance (UA)

5.6 Rural Marketing (UA) 6.6 Elective 2: Special Studies in Finance/

Page 5: Environmental Management

Special Studies in Marketing (UA)

5.7 Project Work I 6.7 Project Work II

UA: University Assessment

Page 6: Environmental Management

SEM I

1:1 1:1 Foundation of Human SkillsFoundation of Human Skills

UnitNumber

Topics Number oflectures

I ) Understanding Human Nature Basics of Human Nature

i. Influence of Environment and Heredityii. Concept of Attitude

12

II ) Concept of Intelligence Intelligent Quotient Intelligence as Basis of Abilities

12

III ) Effective Thinking Thinking Skills Thinking Styles Concept of Six Thinking Hats

13

IV ) Individual Interaction and skills: Basic Interaction Skills- personal and interpersonal intrapersonal skills. Concept , definition, meaning of skill-types of skills; conceptual, supervisory, technical, managerial and decision making skills. Group Influence on Interaction Skills

13

Reference Books

Sr No Title Author Publisher1 Industrial Psychology Gosh P.& K & Ghorpade M.B. Himalaya,

Mumbai,19992 Organizational Behaviour Newstrom J.Keith D Tata McGraw Hill,

New Delhi3 Organizational Behaviour P G Aquinas Excel Books, Delhi

4 Introduction to OrganizationalBehaviour

Petlinger R McMillan, London, 1999

5 Human Values for Managers Chakraborty S Wheeler New Delhi 1966

6 Organization: Theory andBehaviour

Mathew M.J. RBSA, Jaipur, 1993

Page 7: Environmental Management

1:2 Introduction to Financial Accounts1:2 Introduction to Financial Accounts

UnitNumber

Topics Number ofLectures

I ) A. Meaning and Scope of Accounting: Need, development and definition; Book-keeping and accounting; Persons interested in accounting; Disclosures; Branches of accounting; Objectives of accountingB. Accounting Transactions :Accounting cycle , journal, journal proper, Opening and closing entries, Relationship between journal & ledger; Rules regarding posting; Trial balance; Subsidiary books; Bank reconciliation statementC. Accounting StandardsAS 1 : Disclosure of accounting policies: Meaning of accounting policies – Purpose - Different policies - Areas of policies - Disclosure of policies - Disclosure of change in policies -Simple illustrationsAS 6 : Depreciation accounting: Meaning – Definitions – Importance –Factors - Useful life of a depreciable asset - Estimating useful life – Additions - Residual value – Methods - Disclosure of surplus - Change in method - Simple illustrationsAS 9 : Revenue recognition: Meaning and scope - Transactions excluded - Sale of goods - Rendering of services - Effect of uncertainties – Disclosure - Simple illustrationsAS 10 : Accounting for fixed assets : Meaning – Definitions – Importance - Cost of fixed assets - Self constructed fixed assets - Non-monetary consideration - Improvements, repairs, additions and extensions – Revaluation - Sale or retirement - Valuation of fixed assets in special cases - Special types of fixed assets – Disclosure

20

II ) A.1) Expenditure: Classification of Expenditure - Capital, Revenue and Deferred Revenue Expenditure : Distinction between capital expenditure and revenue expenses; Unusual expenses; Effect of error ;Criteria tests2) Receipts : Capital receipt, Revenue receipt , Distinction between capital receipts and revenue receipts3)Profit or Loss : Revenue profit or loss ,Capital profit or lossB. Depreciation Accounting : Practical problem based on accounting treatment by provision for depreciation using SLM and RBM methods

15

III ) Trial Balance and Final Accounts of a Sole Proprietor, Introduction to trial balance and final accounts of a sole proprietor. Rectification of errors.Preparation and Presentation of Final Accounts in Horizontal Form: Manufacturing Account; Trading Account: Profit and Loss Account: Balance Sheet

10

IV) Accounting in Computerized Environment i. An overview of computerised environment.ii. Features of computerised accounting system.iii. Concept of grouping of accounts.iv. Codification of accounts.v. Maintaining the hierarchy and ledgers.vi. Accounting packages and consideration of them in selection.

15

Reference Books

Sr No Title Author

Page 8: Environmental Management

Publisher1 An Introduction to financial

AccountingAndrew Thomas McGraw Hill

2 Financial Accounting – AManagerial emphasis

Ashok Banerjee Excel Books

3 Financial Accounting Weugamt. Keiso, Kimmel4 Accounting Theory – an

IntroductionL.S.S. Porwal Tata McGraw Hill

5 Elements of Accounts T S Grewal S.Chand & Co.,6 Business Accounting Frank Woods Pitman Publication7 Advanced Accountancy R. L. Gupta & M. Radhaswamy S. Chand & Co. (P) Ltd.,

New Delhi.8 Accounting Standards --- Institute of Chartered

Accountants of India, New Delhi

9 Financial Accounting for Management Texts & Cases

Dr. Dinesh D. Harsolekar Multi-Tech. Publishing Co. Ltd., Mumbai

10 Indian Accounting Standards and US Gaap

Ashish Bhattacharya Tata Mc. Graw Hill & Co. Ltd., Mumbai

11 Financial Accounting Warren Thomson Learning

12 Company Accounting Standards

Shrinivasan Anand Taxman

13 Financial Accounting J. R. Monga, Girish Ahuja Mayur Paper Back

Page 9: Environmental Management

1:3 Business Law 1:3 Business Law

Objectives: The subject should be taught keeping in mind that the BMS students will be joining the industry, therefore the emphasis should be on uses on application of Business Law to various Organisations.

UnitNumber

Topics Number oflectures

I ) A) Law of Contract ( The Indian Contract Act, 1872) : Section 1-30 Essential Elements of Contract - Agreement and Contract - Capacity to contract - Free Consent – consideration - Lawful objects/consideration B) Sales of Goods Act, 1930 Scope of the Act - Sale and Agreement to sell - Essentials of a valid sale Contract - Conditions and Warranties - Rights of an unpaid seller - Rules of Delivery - Auction sales – CIF & FOB contractC) Indian Partnership ( The Indian Partnership Act, 1932)What is Partnership? - Partnership Formation - Types of Partnerships - Dissolution of Partnership - Rights , Duties and liabilities of partners

20

II ) Negotiable Instrument Act, 1881 Introduction of Negotiable Instruments - Characteristics of Negotiable Instruments - Different types of Negotiable Instruments - Parties to Negotiable Instruments - Negotiation, Endorsement and Presentment - Criminal Liability on Dud cheques

10

III ) Companies Act, 1956 (Section 1-100) What is company? - Incorporation of Company- Memorandum of Association & Articles of association – Prospectus - Meetings - Board of Directors

20

IV ) (A) Consumer Protection Act, 1986 Objects of consumer Protection - Introduction of consumer - Who is consumer?- Meaning of the words “Goods and Services” - Meaning of the words “ Defects and Deficiencies of Goods and services” - Consumer disputes and complaints - Unfair Trade Practice - Consumer Protection Councils - Consumer Disputes - Redressal Agencies

10

Reference BooksSr No Title Author Publisher1 Bare Act relating to the various

laws ___ ------

2 Business Law K.R.Bulchandani Himalaya Publishing House

3 Elements of Mercantile Law Kapur N.D. Sultan Chand4 Business Law S S Gulshan Excel Books, Delhi5 Business Law  P.K. Goel Biztantra6 A Manual of Mercantile Law M.C.Shukla Chand & Co.7 Students Guide to Corporate Law Datey V Taxman, New Delhi8 Company Laws Dr. Avtar Singh Eastern Book Company

Page 10: Environmental Management

1:4 Business statistics1:4 Business statistics

UnitNumber

Topics Number ofLectures

I ) Descriptive Statistics For Univariate DataIntroduction to Statistics: Types of data. Data collection methods – Census and Sample Survey: Presentation of data: Tabular (Frequency distribution) and Graphical (Frequency Curve, Ogives, Histogram)Measures of Central Tendency: Arithmetic mean, median, mode, geometric mean-their properties and applications.Measures of Dispersion: Absolute measures – Range, Quartile deviation, Standard deviation, Variance and Relative measures – coefficient of range, coefficient of quartile deviation, coefficient of variation.

15

II ) Forecasting TechniquesCorrelation and Regression: Karl Pearson’s coefficient of correlation (Properties and calculation); Spearman’s Rank Correlation coefficient. Linear regression equation – Statement and use. Time Series: Components. Additive and multiplicative models, Estimation of linear trend by (i) least squares method (ii) moving average method. Determination of seasonal trend using simple average method.Index Numbers: Meaning and uses, Simple and composite index number. Aggregative and average of price relatives – simple and weighted index numbers. Construction of index number-fixed and chain base. Laspayre’s Paasche’s Kelly’s and Fisher’s index numbers. Construction of (i) consumer price index (ii) Cost of living index numbers. Deflating, Splicing, Shifting of Base Year. Conversion from fixed Base to Chain Base index numbers and vice-a-versa..

15

III ) Probability and Probability Distribution:Probability: Sample space as a concept, different types of events. Definition of probability. Addition and Multiplication Laws of probability (Statements and use only) conditional probability, Bayes’ Theorem ( concept only)Random Variable, Expectation and Variance. Probability distributions-Binomial and Normal.

15

IV ) Testing of Hypotheses: Sampling distribution : Sample mean and sample proportion. Determination of sample size. Central Limit Theorem (Statement only)Hypothesis: Simple and composite, null and alternative. Two types of errors, level of significance( concepts only)Large sample test Tests based on Normal distribution (Tests for mean and difference in two means, proportion and difference in two proportions). Interval estimation. t-test (concept only)

15

Reference BooksSr No Title Author Publisher1 Statistics for Management Richard Levin and

David S. RubinPrentice Hall of India, New Delhi

2 Statistics for Business & Economics David R Anderson,Dennis J Sweney

Thompson Publication(Scuta Eastern)

3 Fundamentals of Statistics S.C. Gupta Himalaya Publishing House.4 Business Statistics Bhardwaj Excel Books, Delhi

Page 11: Environmental Management

5 Introduction to Probabilitytheory and its Application

Feller W. Wiley

6 Data Analysis for Managers

Roberts H Scientific Press

7 Statistics For Management Sharma Himalaya Publishing House.8 Theory and Problems of Statistics M.R. Spiegel, McGraw Hill Publishing Co.9 Elementary Statistics S.P. Gupta and Archana

GuptaSultan Chand and Sons, NewDelhi

10 Business Statistics J. S. Chandan Vikas Publishing House11 Mathematics for Business and Social

SciencesMizrahi and Sullivan John Wiley and Sons

12 Mathematics for Business Studies J.K. Thukral Mayur Publications

13 Business Mathematics S.K. Singh & J. K. SinghBrijwasi Book distributors and publishers.

14 Theory & Problems of Business StatisticsSchaum’s Outline SeriesMcGraw Hill Book Company

Page 12: Environmental Management

1:51:5 Business CommunicationBusiness Communication

UnitNumber

Topics Number ofLectures

I ) Fundamentals of Communication -Definition, Meaning -Types , process and importance

10

II ) Effective Communication Concept & Practice of Effective Communication Barriers to Effective Communication

Methods to Improve Communication Skills

15

III ) Written Communication Skills Report Writing Letter Writing Preparation of Promotional Material

*with special reference to banks, Insurance companies and Joint stock companies

15

IV ) Oral Communication Skills Understanding Audience Use of Language Use of Tone Understanding Body Language

15

Reference BooksSr No Title Author Publisher1 Effective Communication Rai Urmila Himalaya, Mumbai2 Business Communication Kaul Prentice Hall India3 Basic Business Communication Lesikar TMH4 Business Communication & Personality

DevelopmentDas Excel Books, Delhi

5 How to Listen Better? Pramila Ahuja & G Ahuja Sterling Publication6 Contemporary Business

CommunicationScot Biztantra

7 Business Communication for Managers: An Advanced Approach

Penrose Thomson learning

8 Business Correspondence Whitehead G & H A.H.Wheeler,Allahabad

Page 13: Environmental Management

1:6 Principles of Management - 11:6 Principles of Management - 1

UnitNumber

Topics Number ofLectures

I ) Management- concept,nature,process and Significance .An overview of functional areas of management, managerial roles ( Mintzberg)Evolution of Management Theory – Work of Fredrick .W. Taylor, Fayol’s contribution , Behavioural Science approach, Contingency approach.

15

II ) Management Functions – Planning , OrganisingStaffing , Directing and controlling. Planning : meaning-importance-elements- process - limitations Decision Making- concept, importance and steps in decision makingPreparation of Business Plan

15

III ) Organising - Concept,nature and significance; Authority and responsibility relationships, centralization and decentralization, departmentation., organization structure- forms.Staffing - importance, sources of recruitment,selection process.

15

IV ) Directing – meaning and steps I direction : motivation – concept; theories – Maslow , Herzberg , Mc Gregor.

Leadership- concept, styles and traitsControl :concept, process: Effective control system; control techniques.Coordination- concept , Definition and importance.

15

Reference BooksSr No Title Author Publisher1 Essentials of Management Koontz H & W McGraw Hill, New

York2 Principles of Management Ramaswamy Himalaya, Mumbai3 Management Concept and

PracticeHannagain T McMillan, Delhi

4 Basic Managerial Skills for All McGrath, E.H. Prentice Hall of India5 Management-Text & Cases VSP Rao Excel Books, Delhi6 Essentials of Management Massie Joseph Prentice Hall of India

7 Management: Principles & Guidelines Thomas N. Duening & John Ivancevich

Biztantra

8 Management Concepts and OB P.S.Rao & N.V.Shah Ajab Pustakalaya9 Management Concepts and Strategies J S Chandran Vikas Publishing

House

10 Principles Of Management Tripathi P.C. Tata McGraw Hill

11 Principles of Management : Theory and Practice

Sarangi S K V M P Publishers & Distributors

12 Principles Of Management Terry G R AITBS

1:7 Introduction to Computers

Page 14: Environmental Management

UnitNumber

Topics Number oflectures

I ) Fundamentals of Computers :

Data, Information and EDP. Need and concept of data, Information. Electronic Data Processing and Electronic Machines. Number system and Codes : Binary, Octal, Decimal, BCD, ASCII concepts only (no conversion)

Computer Processing System : Definition of Computer : Hardware and Software Concepts, Generation of Computers, Types of Computers , Elements of Digital Computers, CPU and Its function, Various computer Systems.Input Output Devices : Basic Concept of I/o devices, Various Input Devices : Keyboard, mouse, MICR, OCR, MicrophonesVarious Output Devices :VDU, Printers, plotters, Spooling.Storage Devices : Primary and Secondary Memory, Types of memories, Memory Devices and their comparison, Auxiliary storage devices : Magnetic Tapes, Disks (magnetic as well as optical).Software : Concepts of System Software and Application Software. System Software, OS, Utilities, types of Operating Software : DOS, Windows Concept, differences, advantages. Application software: General Purpose Packaged Software and tailor made software.

15

II ) Computer Based Applications : Word processing : Meaning and role of Word processing in creating of documents, editing, formatting and printing documents, use of tools such as spell check, thesaurus etc. in word Processor (MS WORD)

Electronic Spread Sheet : Structure of Spread Sheet and Its application to accounting, finance and marketing functions to business. Creating a dynamic / sensitive worksheet, Concept of absolute ad relative cell reference ; Using Built In Functions. Using Graphics and formatting of worksheet. (Concepts and elementary knowledge only)

15

III ) Computer based information System (40) Accounting Information System (AIS): Meaning,

characteristics, diagrams to depict AIS and its major subsystems. Management Information System: Meaning, concepts, input

and output of MIS with illustration.

15

IV ) Network : Need of communication, Data transmission,Bandwidth,communicationChannel, multiplexing, basic Network Concept, O.S.I. models, Types of Topologies, LAN, WAN, Client Server Concept.Internet : Concept and History, Development in India, IP Addresses, internet Protocol, Applications Internet in Business, education, governance etc.

Information Audit : Basic Idea of Information audit, Difference with the traditional concepts of audit.

15

Suggested Readings :

Page 15: Environmental Management

Goyal : M I S , Macmilan India, New Delhi Yeats : System Analysis & Designs : Macmilan India Kanter : Managing with Information, P H New Delhi Rajaraman,V., ‘‘Introduction to Information Technology’’, 2003 PHI. Hunt, R., J. Shelley, ‘‘Computers and Commonsense’’, Prentice Hall of India, 2002. Leon A. and Leon M., ‘‘Fundamentals of Information Technology’’, Leon, Vikas 2002 Software manuals. Sinha, Pradeep K. and Preeti Sinha, ‘‘Foundation of Computing’’, BPB Publication, 2003. Basandra, Suresh K., ‘‘Management Information System’’, Wheeler Publication, New Delhi. Kumar, Muneesh, ‘‘Business Information System’’, Vikas Publishing House, 1998. Bharihoke, Deepak, ‘‘Fundaments of Information Technology’’, Excel Book, 2000. Saxena, Sanjay, ‘‘A First Course in Computers’’, Vikas Publishing House, 1998. Fizgerald & Dennis – Wiley, ‘‘Business Data Communication and Networking’’. Rajaraman , V., ‘‘Analysis and design of information Systems’’, 2003 PHI. Sadagopan, S., ‘‘Management Information Systems’’, 2003 PHI. Laudon, Kenneth C. and Jane P. Laudon, ‘‘Management Information Systems’’, 2003

SEM II

Page 16: Environmental Management

2:1 Business Environment2:1 Business Environment

UnitNumber

Topics Number ofLectures

I ) Constituents of Business Environment: Political ideology - Economic Policy – Legal System - Level of Technology – Competition - Social & Cultural Factors

12

II ) Evolution of Business Environment in India :Pre British Period - British Period - From Independence to Indira Gandhi Era - Rajiv Gandhi & Chandra Shekhar Period ;Post 1990- Liberalisation & Globalisation of Indian Economy

13

III ) International Business Environment & IndiaChange in Political Systems - International Treaties & Impact on Indian Economy - Challenges for Indian Economy

12

IV ) Indian Response to the Evolving Business EnvironmentGovernment Policies since the year 2000 - Global Capital Flows, Banking & Capital Markets - Investment Opportunities for Indian Industry – Response of Indian Industrialists

13

Reference BooksSr No Title Author Publisher1 Business Environment Cherunilam F Himalaya Mumbai2 Essentials in Business Environment Aswathappa Himalaya Mumbai3 Business Environment Raj Aggarwal Excel Books, Delhi4 Business Environment Mathew M RBSA, Jaipur5 Strategic Planning for Corporate Ramaswamy V McMillan, New Delhi

2:2 Industrial Law2:2 Industrial Law

Page 17: Environmental Management

Objectives : The subject should be taught keeping in mind that the BMS students will be joining the industry, therefore the emphasis should be on the practical aspect and uses of Industrial Law by the Organisation

UnitNumber

Topics Number ofLectures

I ) Laws related to Industrial Relation and Industrial Disputes i) Industrial Disputes Act, 1947

(Definitions , authorities award and settlement, strikes, lockouts, layoffs, retrenchment and closure)

ii) The Trade Unions Act, 1926

20

II ) Laws related to Health, Safety and Welfare The factories Act, 1948

( Provisions related to approval, licensing, registration, inspecting staff, health safety and welfare)

10

III ) Social Legislations i) Employees’ State insurance Act, 1948 (Committees councils

and various benefits) ii) Employees’ Provident fund and iii)Miscellaneous Provision Act, 1948 (schemes, administration and determination of dues)

10

IV ) Laws related to Compensation Management i) The Payment of Wages Act, 1948 (Objectives , Definitions,

authorized deductions) ii) The Minimum wages Act, 1948

iii) The Payment of Gratuity Act, 1972

20

Reference BooksSr No Title Author Publisher1 Industrial and Labour Laws Dr.Sanjeev Kumar Bharat Law H P Ltd2 Commercial and Industrial Law S K Dasgupta Sterling Publishers

Pvt Ltd3 Bare - Acts ---- Govt. Publications4 Industrial Law Mr.N.D.Kapoor Sultan Chand5 Industrial and Labour Laws Dr.Sanjeev Kumar Bharat Law House

(P) Ltd.6 Industrial Participation Bell D Pitman London

7 Employee’s Provident Fund Chopra D.S Labor Law Agency8 Industrial Law Mr.P.L.Mallick Mr.P.L.Mallick

Page 18: Environmental Management

2:3 Computer Applications in Business2:3 Computer Applications in Business

UnitNumber

Topics Number ofLectures

I ) Tally1] Starting Tally2] Opening a company3] Company features – configure alter co. account & Inventory features4] List of Accounts

Groups - a) Single Group b) Multiple GroupLedgers – a) Single Ledger b) Multiple Ledger

5] Units of measure6] Voucher Entry

a) Purchase Entryb) Sales Entryc) Receipt Entryd) Payment Entry

7] Financial Statementsa) Profit & Loss b) Balance Sheet

15

II ) Word Processing and spreadsheetsA : Word Processing 1] Introduction to word processing2] Graphics and Diagrams3] Working with Tables 4] Mail Merge5] Speech Recognition 6] Working ActiveX Controls7] SecurityB : Spreadsheet1] Using Advanced Functions2] Introduction to charts 3] Creating Charts using chart wizard 4] Editing & formatting charts 5] Excel Built in formatting features 6] Macros7] Importing & exporting files ( Database Interactions )

15

III ) Power Point and AccessA: Power Point 1] Creating a Presentation slide2] Using Different views of a slide3] Editing & formatting text in a slide4] Working with slide master5] Drawing Line & Arcs6] Rotating Objects 7] Adding speaker notes8] Portioning Text & Graphics9] Working with timer and Animation

15

Page 19: Environmental Management

B: Access

1] Why are Access?2] The Access window3] Creating a Database & Database window4] Closing & Saving Database5] Working with Tables, Queries, Fields, Forms, Reports.

IV ) HTML, Web Page Designing, Dynamic Designing and Forms ,CSS.

E-Commerce : Definition and Scope , trade cycle, electronic market,EDI,B2B,B2C

15

Reference books1] Intro to Comp & MS-Office – Sanjay Saxena2] SQL

a) Understanding SQL – Ciruber Martinb) Teach yourself MS – SQL Server 7.0 – Waye Mire Richardc) MS – SQL Server 2000 – Mamm Anthonyd) Teach yourself SQL in 21 days – Gennick Jonathane) SQL the complete reference – Groff JamesE-Commercea) E – Commerce how to create profitable business for internet & beyond – C

Seybold Potriciab) E – Commerce & Indian Perspective Joseph P. T.c) E-Commerce Strategy Technologies & Applications – Whiteley David

Web Designing1) Web Designing the complete reference – Powell Thomas2) Textbook of Internet & Web Page Designing – Srivastav Rajkumar3) Advance Programme in Web Design – Jain V. K.

Page 20: Environmental Management

2:4 Managerial Economics – I2:4 Managerial Economics – I

UnitNumber

Topics Number ofLectures

I ) Introduction Meaning and Scope of managerial economics- relationship to economic theory- relationship with decision theory- role of managerial economics- objectives and constraints of the firm- introduction to risk, asymmetric information and game theory

15

II ) Demand Analysis Meaning of demand-Market demand function -Demand curve, factors affecting demand-Variation and increase/decrease in demand-Elasticity of demand- Graphical representation of price elasticity of demand Price- income and cross elasticity of demand-Estimation of demand-Numerical problems for measurement of elasticity

15

III ) Production and Costs Meaning of production- Types of production function – Importance of production function in managerial decision-making – Application of production function in productive sectors (service and manufacturing) –Economies of scale and scope.Importance of cost in managerial decision-making – Economic concepts of cost – Functional form of short run and long run cost – Estimation and alternative methods of estimation of cost - LAC as a decision making tool – Impact of learning curve.

15

IV ) Market Structures Meaning of market structure, need for analyzing market structure, types of marketsA. Perfect competition & Monopoly

Features-Representative firm, and industry-Equilibrium in short and long run-Price and output determination using diagrams-Normal profits, losses and supernormal profits in short run-Long run and normal profit-Merits and limitations of perfect markets

B. Oligopoly and Monopolistic CompetitionOligopoly-definition and characteristics-Collusion and cartel-Non-price competition-Price stickiness and kinked demand

Monopolistic competition-definition and characteristics-Equilibrium-Price and output determination

15

Reference Books Title Author Publisher

1 Managerial Economics Dean Joel Eastern Edition2 Managerial Economics Almanand Excel Books, New

Delhi3 Managerial Economics Hague, D., Longman, London4 A study of Managerial

EconomicsGopalakrishna Himalaya Mumbai

Page 21: Environmental Management

5 Managerial Economics Cauvery, R. et al; S. Chand, New Delhi6 Managerial Economics Paul G Keat, K Y Young Prentice Hall

Publication7 Managerial Economics:

Analysis, Problems, CasesLila J. Truett and Dale B. Truett

John Wiley & Sons

8 The Economy Today Bradley R Schiller McGraw-Hill9 Principles of Economics Robert H Frank and Ben S

Bernanke (2007)Tata McGraw-Hill, New Delhi.

10 Managerial Economics Ahuja HL (2007): S. Chand & Co, Delhi11 The New Managerial

EconomicsWilliam Boyce Biztantra

(Suggested Readings: Samuelson pp 46-61, Mark Hirschey pp 179-206)

Page 22: Environmental Management

2.5 Business Mathematics 2.5 Business Mathematics (All the concept in the syllabus should be illustrated with examples from Management,

Commerce and Economics. Total number of lectures assigned for each unit is 15).

UnitNumber

Topics Number oflectures

I ) Elementary Financial Mathematics A.P., G.P. and sums of their first n terms. Problems with

business applications. Simple interest, compound interest, interest compounded

more than once a year – nominal, effective and continuous rates of interest.

Immediate (ordinary) Annuity, its present value and future value.

Equated Monthly Installments (EMI) using reducing interest system, amortization of loans.

Sinking fund. Depreciation of assets. Functions : Step, Exponential and Logarithmic Business and

Economic Functions Break even analysis.

(Problems to be solved with calculator. Use of logarithm tables to be avoided.)

15

II ) Matrices and Determinants Matrices, Matrix Operations (addition of two matrices, scalar

multiple of a matrix, matrix multiplication, transpose of a matrix)

Determinant of a matrix of order 2 and 3, elementary properties of determinant, solving system of linear equations (up to 3 variables) using Cramer’s rule and application to business problems.

Elementary row and column operations on matrices, Inverse of a matrix (up to order 3). Application of matrices to Leontief’s open input-output model.

15

III ) Functions of one variable and Derivatives Concept of real valued functions – constant function, linear

function, xn, ex, ax, log x. Functions in Economics such as demand, supply, total revenue, average revenue, total cost, average cost and profit function. Equilibrium point and break-even point.

Derivatives as a measure of rate. Derivatives of functions – constant function, xn, ex, ax, log x. Rules of derivatives – scalar multiplication, sum, difference, product and quotient. Second order derivatives. Applications of derivatives – marginal cost, marginal revenue, elasticity of demand, maxima and minima for functions in Economics and Business.

15

Page 23: Environmental Management

IV ) Functions of two variables and IntegrationFunctions of two variables with examples from Economics and Commerce Such as Cobb-Douglas and other production functions, demand functions involving two commodities. First and second order partial derivatives, marginal functions and their simple applications in Economics. Maxima and minima of functions of two variables using second order partial derivative criterion. Constrained maxima and minima (one constraint only) using Lagrange’s multiplier.

Simple applications in Economics and Commerce: Marginal physical productivity of labour and capital, demand analysis of complementary and competitive commodities, partial elasticity, optimization of functions of two variables in Economics and Business.

Integration as the reverse process of derivatives, standard formulae - integration of constant function, xn, ex, ax, log x. Rules for integrals – sum, difference and scalar multiplication. Simple problems (Integration techniques such as integration by substitution, parts, partial fractions etc. to be avoided). Applications such as finding total cost from marginal cost, total revenue from marginal revenue. Definite integration, simple problems (No properties), applications such as producer’s surplus, consumer’s surplus, present value and future value of a continuously compounded annuity.

15

Reference Books1. Mathematics for Economics and Finance – Martin Anthony, Norman Biggs, Cambridge

low-price editions, 2000. Chapters 1, 2: 2.1-2.2, 4, 6: 6.1 – 6.3, 7: 7.1-7.4, 8 – 10, 15 – 22, 25.

2. Business Mathematics – D.C. Sancheti, V.K. Kapoor, Sultan Chand & Sons Publications, 2006. Chapters 1, 2: 2.1-2.4, 2.5: 2.5.1, 2.5.3, 2.6: 2.6.1, 2.6.3, 4, 7: 7.1, 7.4, 7.4.1, 7.5, 7.6, 7.8, 8: 8.1- 8.4, 8.6, 8.8, 9, 10: 10.1 – 10.4, 10.6.

3. Mathematics for Business and Economics – J.D. Gupta, P.K. Gupta, Man Mohan, Tata McGraw-Hill Publishing Company Ltd., 1987. Chapters 5, 6, 7: 7.4, 7.5, 7.9, 9: 9.2.1 – 9.2.5, 9.4, 9.9, 10, 11, 12: 12.1 – 12.3, 12.7, 13, 15.

4. Mathematical Basis of Life Assurance IC – 81, published by Insurance Institute of India, 2006. Chapter 1: 1.1 – 1.4,1.6 – 1.11. Chapter 2: 1.1 – 2.9, 2.31.

5. Mathematics for Finance by Peter ZimaSchaum’s Outline Series Tata McGraw-Hill Publishing Company Ltd.

6. Mathematics of Finance 2nd Edition Schaum’s Outline Series Tata McGraw-Hill Publishing Company Ltd.By Peter Zima, Robert Brows.

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2:6 Introduction to Cost Accounting2:6 Introduction to Cost Accounting

UnitNumber

Topics Number ofLectures

I ) Introduction & Importance of Cost Accounting: Cost, costing, cost accounting ; Cost ascertainment ;Cost control; Cost classification ; Reporting : Distinction between cost & financial accountancy ; Advantages of cost accounting ; Objectives of cost accounting

15

II ) A .Elements of Cost: material-labour- overheads B .Bases of Cost Classification :

On the basis of :-Behavior / Variability :Element of cost including direct & indirect concept functions

C. Determination of Total Cost Cost structure Cost sheets Composition of selling price

15

III ) Reconciliation between Cost and Financial Records Meaning and Definition - Need for reconciliation - Causes of disagreement - Procedure and preparation of statement of reconciliation

10

IV ) Elementary Principles and Techniques of Marginal Costing (Excluding Problems on Managerial Decisions) A.Elementary Principles of Marginal Costing:

Meaning - Features of marginal costing - Advantages of marginal costing - Limitations of marginal costing - Concept of profit

B.Techniques of Marginal Costing Contribution - Profit / volume ratio - Break even pointMargin of safety - Cost volume profit analysis

20

Reference BooksSr No Title Author Publisher1 Management Accounting I.M Pandey Vikas Publishing2 Cost Accounting C.S. Rayudu Tata Mc. Grow Hill

& Co. Ltd., Mumbai

3 Cost Accounting Theory & Practice M.N. Aurora S. Chand & Co. (P) Ltd., New Delhi

4 Cost Accounting-A Managerial Emphasis

Horngren, Charles, Foster and Datar

Prentice Hall of India

Advanced Problems and Solutions in Cost Accounting

Maheshwari S.N. S. Chand & Co. (P) Ltd., New Delhi

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6 Cost Accounting Jain S.P., Narang K.L. Kalyani,New Delhi

7 Cost Accounting and Financial Management

Ravi M. Kishore Taxman’s,

8 Principles of Cost Accounting Vanderbeck Thomson learning

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2:7 Environmental Management2:7 Environmental Management

UnitNumber

Topics Number ofLectures

I ) Environment: Definition and Composition – Lithosphere ,Hydrosphere , Atmosphere ,Biosphere.Biogeochemical cycles –Carbon , Nitrogen and Hydrological Cycle.Man and Nature relation and interaction with respect to Food, Clothing, Shelter and Occupation.: Concept of Ecology and Ecosystem.

15

II ) Resources and Wealth -- Meaning ,Types of Resources, Exploitation of Resources , Use of Technology and its Impact on Natural Environment: Wealth—meaning , Distinction between wealth and resources , Optimum Conversion of Resources into wealth : Anthropogenic Waste- its effects, Man-made Industrial waste.

15

III ) Environmental Degradation - Meaning , causes : Degradation of Urban Land, Forest and Agricultural Land due to natural causes and human interference: Global Warming.:Problems of non-degradable Waste-Electronic Devices, Plastic and Man-made fibres.; Environmental Assessment- Environmental Impact Assessment (EIA) , Environmental Auditing ,Environmental Legislation in India, Carbon Bank.

15

IV ) Environmental Management: meaning, development and environmental linkages. Environmental concerns in India . The need for sustainable development. Actions for environmental protection: national and international initiatives ,emerging environment management strategies , Indian initiatives - Environmental Protection Movements and NGOs in India. Disaster Management-meaning ,need and Planning with reference to Flood, Storms, Tsunami, Cyclones and Earthquakes in India

15

Reference BooksReference BooksSr No Title Author Publisher1 Centre for Science and Environment

The State of India’s Environment Society 1984-85 Reprint

_____ C.S.E, New Delhi

2 Environmental Priorities in India Khoshoo Environmental Society New Delhi

3 Environment Management N. K. Uberoi Excel Books, Delhi4 Environmental Management H.V.Jadhav Vipul Prakashan,Mumbai .5 The Hindu Survey of Environment The Hindu Chennai6 Environmental Economics, Karpagam M Sterling, New Delhi

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SEM III

3.1 Management Accounting3.1 Management Accounting

UnitNumber

Topic No of Lectures

1 Analysis and Interpretation of Accounts a) Study of Balance Sheet Schedule VI of Limited Company.b) Study of Manufacturing Trading Profit & Loss A/c of Limited

Company.Vertical Forms- Relationship between items in Balance Sheet and Profit and Loss Account.a) Trend Analysis.b) Comparative Statement.c) Common Size Statement.

08

10

2 Ratio Analysis and Interpretation (Based on Vertical Form of Financial A/c) including Conventional and Functional Classification Restricted to- a) Balance Sheet Ratios:-

i) Current Ratioii) Liquid Ratioiii) Stock Working Capital Ratioiv) Proprietary Ratiov) Debt Equity Ratiovi) Capital Gearing Ratio

b) Revenue Statement Ratios:-i) Gross Profit Ratioii) Expenses Ratioiii) Operating Ratioiv) Net Profit Ratiov) Net Operating Profit Ratiovi) Stock Turnover Ratio

c) Combined Ratios:-i) Return on Capital employed (Including Long Term

Borrowings)ii) Return on proprietor’s Fund (Shareholders Fund and

Preference Capital)iii) Return on Equity Capitaliv) Dividend Pay out Ratiov) Debt Service Ratio vi) Debtors Turnovervii) Creditors Turnover

Different Modes of Expressing Ratios:-Rate, Ratio, Percentage, Number etc. Limitations of the use of Ratios, Interaction of Ratios

10

3 Preparation of Statement of Sources and Application of Cash (Cash Flow Statement) with reference to Accounting Standard No .3

10

4 Working Capital-Concept 17

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Estimation /Projection of Requirements in case of Trading and Manufacturing Organization.Marginal Costing Concept of Marginal CostContributionBreak even AnalysisApplication of marginal costing in Managerial Decision Making.

Reference Books1. Saxena & Vashist , “Cost Management” , S. Chand and Sons 2. Ravi N.Kishor, “Cost & Management Accounting”, Publication Taxmonth3. P.N.Reddy, “Essential of Management Accounting”, Himalaya4. Robert S Kailar, “Advanced Management Accounting”, Prentice Hall5. S.R.Varshney, “Financial Of Management Accounting” , Wisdom6. Charbs T Horngram, “Introduction Of Management Accounting” ,PHI Leaving7. I.M.Pandey, “Management Accounting”, Vikas Publication 8. D.K.Mattal, “Cost & Management Accounting”, Galgotia9. Khan & Jani, “Management Accounting”, Tata Mcgraw10. R.P.Resstogi, “Management Accounting”, Gelgoha

3.2 Managerial Economics – II3.2 Managerial Economics – II

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Unit Topic No. ofLectures

1 Introduction to Macro Economics.Macro economic aggregates and concepts Circular flow of income. National income and related concepts, calculation of National income, National income and social welfare, concept of Human Development Index. Supply of money, demand for money, price level. Inflation and Stagflation. Determination of Income and EmploymentOverview of classical and Keynesian analysis. Business cycles – features, causes and remedial Measures. Equilibrium in the Goods and Money markets (IS-LM)

15

2 Policy EnvironmentRole of state in different economic systems.Theory of economic policyMonetary policy – objectives and instruments.Fiscal policy – objectives and instruments, , impact on business, concept of inclusive growth.Economic stabilization – Fiscal v/s Monetary policy and Structural policy. Trade policy – Protection v/s Free trade

15

3 International Trade Overview of International trade. Distinction between domestic and international trade. Basis of trade – comparative cost difference, factor endowment and factor intensity. Balance of payments – accounting structure, disequilibrium (types, causes and remedial measures), trends in India’s Balance of payments. Mechanism for international payments. Flexible v/s Managed exchange rate systems.

15

4 Globalization Globalization – meaning and effects (gains and problems), role of IMF and World Bank, concept of global recession with contagion effects. World Trade Organization – agreement s and implications for India, contentious issues, disputes settlement mechanism. Foreign Capital – need for foreign capital, role of MNCs, FDI v/s Portfolio investment, causes of rising FDI in India.

15

Note: There should be Case Studies with special reference to India.Reference Books:1) Dornbusch R, Fischer and Startz – “Macro Economics”, ( Tata McGraw Hill ).2) Richard T Froyen – “Macro Economics”, ( Pearson Education ).3) Mankiw N G – “Macro Economics”, ( Worth Publishers).4) Prabhat Patnaik (ed) – “Macro Economics”, ( Oxford University Press ).5) Andrew Abel and Ben Bernanke – “Macroeconomics”, ( Pearson Education)6) H L Ahuja – “Macro Economics for Business and Management” ( S Chand).

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7) A Nag – “Macro Economics for Management Students”, (Macmillan)8) Shyamal Roy – “Macro Economic Policy Environment – an analytical guide for managers”, (

Tata McGraw Hill ). 9) Suraj B. Gupta – “Monetary Economics: Institutions, Theory and Policy”, (S. Chand)10) Robert J Carbaugh – “International Economics”, ( Thomson Southwestern).11) Robert Dunn, Dana Stryck, James Ingram and Robert Dunn Jr. – “International

Economics Study Guide and Workbook”, (John Wiley and Sons)12) Dominick Salvatore – “International Economics”, (John Wiley and sons).13) Paul Krugman and Maurice Obstfeld (2005) – “International Economics: Theory and

Policy”, (Addison Wesley)14) Bo Sodersten and Geoffrey Reed, - “International Economics”, (Macmillan) 15) J. Wild, K. Wild and J. Han – “International Business”, (PHI)16) Ray S K – “The Indian Economy”, ( PHI).17) Vibha Mathur - “Indian Economy and the WTO”, ( New Century).18) Veena K Pailwar – “Economic Environment of Business”, ( PHI).19) Dutt and Sundaram – “Indian Economy”, ( S Chand) 20) Jagdish Bhagwati (2004) – “In Defense of Globalisation”, (Oxford University Press)21) Bradley Schiller, “The Economy Today”, (McGraw-Hill)22) M. Adhikary – “Economic Environment of Business”, (S. Chand)

3.33.3 Marketing ManagementMarketing Management

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Unit Topics No. of Lectures

1 Introduction to Marketing-(a) The 4 Ps and 3Cs of Marketing(b) Marketing as an activity, function, and philosophy(c) Needs, wants and demands; transactions, transfers & exchanges(d)Orientation of a firm: Production concept; product concept; selling concept; and marketing concept.New Trends in Marketing: E-Marketing, Internet Marketing, and Marketing using social networksSocietal Marketing/Relationship Marketing

13

2 Marketing Research; MIS; & Consumer BehaviourThe micro environment of business (management structure; marketing channels: markets in which a firm operates; competitors and stakeholders.Macro Environment: political factors; economic factors; socio-cultural factors; technological factors (pest analysis)Marketing Research: Importance of Marketing ResearchTypes of Marketing Research: Product research; sales research; consumer/customer research; promotion research.Consumer Behaviour:Basic stimulus response modelInfluence on consumers decision-making processHigh involvement and low involvement productsInfluences on buying behaviour: cultural factors, social factors, personal factors and psychological factors (Maslow’s Hierarchy)Methods of sales forecasting

10

3 Industrial Buying Behaviour; Product & Brand Management; STPIndustrial buying behaviourDecision making processDMUs and its composition Factors influencing purchasing: economic environment; organizational factors; inter-personal characteristics; and individual buyer characteristicsKey differences between Consumer and Organizational BuyingProduct and Brand Management(a) Products: core, tangible and augmented products

Product mixed decisions: product line decisions; strategic filling, line modernization decisionsNew product development process: idea generation, screening, concept development and testing, marketing strategy, product development, market testing, test marketing, and commercialization. product life cycle: Introduction growth, marketing decline,

(b) Brand ManagementBrand equity; branding decisions; brand extensions; brand portfoliosSegmentation, Targeting and Positioning (STP):Segmentation variables for consumer markets:Geographic, demographic, psychographic, behavioural

12

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Segmentation variable for industrial markets: customer location, type of industry, size of the firm, purchase criteria, etc. Targeting: undifferentiated marketing; single segment and multi segment structures; guidelines for selecting target marketsPositioning:Identifying frame of reference; points of parity and points of difference; choosing category membership; product and brand differentiation for identifying of position

4 Pricing Decisions, Channel Decisions; Promotion Mix; Strategies; Integrated Marketing; Communications; Marketing Services; & Ethics in MarketingPricing DecisionsPricing objectives; factors influencing pricing decisionsTtypes of pricing: Mark up/cost plus pricing; perceived value pricing; value pricing; geographic pricing; etc.Responding to competitorsAction through price and non price variables. Impact of the products: stage in the PLC on pricing decisions.Channel Decisions:Types of channels: Intensity of distribution, channel conflict and channel management.Retailing importance, and types of retail formats, Indian Retail ScenarioPromotion mixAdvertising: Importance and scopeSales promotion: objectives; consumer promotionsPR and publicityPersonal Selling: recruitment, selection, training, motivation and evaluation of sales reps. Integrated Marketing Communication:Definition of target audience; determining communication objectives; designing communication and selection of channelsMarketing Services:Characteristics of services; ways of improving services, delivery, managing service maturity.Ethics in MarketingAdvertising Standards Council of India code of ethics in advertising; promotion to children; unfair practices in marketing

15

Reference Books1. Kotler, Keller, Koshy, and Jha, “Marketing Management: A South Asian Perspective”

12e, Pearson/Prentice Hall2. Etzel, Stanton, Walker & Pandit, “Marketing Concepts & Cases”, 13e, Tata McGraw Hill3. Russel S. Winer, “Marketing Management”, 3e, Pearson Education4. Kurtz Boone, “Principles of Marketing”, Thomson5. S H H Kazmi, “Marketing management”, Excel6. Kerin Hartley, “Marketing Management” ,Tata McGraw Hill7. Ramaswamy &Namakumari, “Marketing Management”, Macmillan India8. Roger Kerin/Robert A, “Peterson Strategic Marketing Problems”, Prentice Hall9. Roger A. Kerin, Steven W. Harley, “Marketing” ,Tata McGraw Hill10. “Marketing Planning and Strategy”, Thomson

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11. “Kellogg on Integrated market”,Wiley India12. Philip Kotler, “Marketing Management”,Pearson Education13. William Stanton, “Fundamentals of Marketing”, Tata McGraw Hill14. Rustom Davar, “Modern Marketing Management” ,Universal Books15. Kotler, Keller, Kozhy, Jha, “Marketing Management- South Asian Perspective”, Pearson

Education16. V.S. Ramaswami and S Namakumari, “Marketing: Planning, Implementation and Control”,

Macmillan India17. Theodore Levitt , “Marketing Management” 18. Rajan Saxena, “Marketing Management”, Tata McGraw Hill

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3.4 Business Aspects in Banking and Insurance3.4 Business Aspects in Banking and Insurance

Unit Topics Number of Lectures

1 Overview of Indian banking sectorStructure of Indian banking sectorSources of funds for a bank

Various deposit productsTypes of bank financing – fund based and non fund based Cash credit, bank overdraft, term loan, demand loan, export / import financing, rural / farm lending etc.Bank guarantee, Introduction to NPAs and its management, Classification of NPAs and recovery strategy

18

2 Central banking – conceptFunctions and role of RBI

Money creatorCredit regulatorSupervision of banking sector

Reforms in Indian banking Narsimham committee I & II

Fundamentals of Investment bankingFund based and Fee based services

Innovations in banking – E bankingIntroductions to NBFCs – Role and Classification

18

3 Introduction to InsuranceBasic principles of InsuranceSignificance of Insurance to businessReasons for slow growth of insurance business in India

10

4 Types of InsuranceLife, Fire, Marine, Crop / Agriculture InsuranceBancassurance

Policy Servicing and Claims SettlementNomination and AssignmentSurrender Value and Paid up Value of PolicyProcedure to take life insurance policyClaim settlement under life insurance policy

14

Reference Books for “Business Aspects in Banking and Insurance”1. H.R.Machiraju, “Modern Commercial Banking”, New Age Int.2. Sethi & Bhatia, “Elements of Banking and Insurance”, Prentice Hall3. M.Y.Khan, “Indian Financial System”, TMG4. Bharati Pathak, “Indian Financial System”, Pearson5. L.M.Bhole, “Financial Institutions and Market”, TMG6. Raghu Palat, “Retail Banking”, Cortland Rand7. K.P.M.Sundaram, “Indian Economy”, S. Chand8. K C Shekhar, Lekshmy Shekhar, “Banking Theory and Practice”, 19e, Vikas Publishing

House 9. Dekock, “Central Banking”, UBSPO10. Anand Chandavarkar, “Central Banking in developing countries” 11. M.N.Mishra, “LIC of India” 12. RBI Staff, “Various RBI Publications”, RBI

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13. Various IRDA Publications, IRDA14. Journal of Insurance Institute of India15. www.rbi.org, 16. www.irdaindia.org,

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3.5 Production Management and Materials Management 3.5 Production Management and Materials Management

Unit Topics No. of lectures

1 Introduction to the concepts of Operations and Operations ManagementDevelopment of Production Function. Relation of Production with other functions like design function, purchase function, plant layout, maintenance, etc.Product Classification, Product selection (steps for identifying the product for manufacturing), Product development (market pull, technology push, interfunctional approach). Brief description/importance of Research, Development and Design of a Product

10

2 Facilities planning (how much to produce, level of automation, facilities required for manufacturing, where to produce, arranging required facilities, how to produce, etc.). Production SystemsPlant Layout. Differences between various types of layout (Product layout, Process layout, Cellular layout, Static Layout, etc)Various types of Material Handling Systems. Their guidelines/principles, distinguishing features, usesOverview of various types of maintenance systemsMeaning/Functions/Nature of Production, Planning & Control

15

3 Importance of Materials Management (corporate policy, organization, research, planning, source selection)Value Analysis and Value EngineeringPurchase management, importance of purchasing, various R’s of purchasing, purchasing systems.Need for forecasting price/policy on seasonal commodities and capital equipments. Simple problems on various types of forecasting including exponential smoothing.Inventory management, its prime importance in our country today. Inventory Control Techniques – ABC, FSN, GOLF, VED, SOS, HML. Make-or-buy decisions. Problems on ABC analysis.

15

4 Warehousing and Stores management. Centralised and de-centralised stores. Brief introduction to various methods of stores accounting. Need for stock verification.Management of scrap/waste/surplus/obsolete materialsJIT, KANBAN, KAIZEN, Push V/s Pull concept. Materials Requirement Planning.Explanation of EOQ – its advantages/limitations/modifications. Types of inventory systems (P-system and the Q-system). Need for safety stock/reserve stock. Simple problems on these topicsSQC. Techniques of SQC. Control Charts. X-bar chart, R-chart, p-chart, c-chart. Graphical representation. Direct problems on them

15

Reference Books1. Jay Heizer, “Principles of Operations Management”, Prentice Hall2. Kenneth W. Dailey, “The Lean Manufacturing Pocket Handbook”, D.W. Publishing

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3. James M. Morgan and Jeffrey K. Liker, “The Toyota Product Development System: Integrating people, process and technology”, Productivity Press

4. Taiichi Ohno and Norman Bodek, “The Toyota Production System: Beyond large-scale production”, Productivity Press

5. Lee J. Krajewski , Larry P. Ritzmann and Manoj K. Malhotra, “Operations Management: Processes and Value Chains”, Prentice Hall

6. Donald W. Fogarty , John H. Blackstone and Thomas R. Hoffmann, “Production and Inventory Management”, Douth-Western College

7. George W. Plossl, “Production and Inventory Control: Principles and Techniques”, Prentice Hall

8. W. Bolton, “Production, Planning and Control” Addison-Wesley Longman Limited9. Journal on Materials and Supply Chain, Materials Management Review (MMR), Indian

Institute of Materials Management , Bangalore10. P. Gopalakrishnan and M. Sunderesan, “Materials Management – An Integrated

Approach”, Prentice Hall - International11. Peckham Herbert, “Effective Materials Management”, Taraporevala Publications12. P. Gopalakrishnan and M. Sunderesan, “Inventory Management”, Macmillan13. K.S. Menon, “Purchasing and Inventory Control”, A.H. Wheeler & Co.14. K.S. Menon, “Stores Management”, Macmillan15. Magee John F, “Production Planning and Inventory Control”, Tata-McGraw Hill16. Gannon Thomas A., “Product Service Management”, Taraporevala Publications17. Buffa Elwood S., “Production and Operations Management”, Richard D. Irwin18. J.R. Tony Arnold, “Introduction to Materials Management”, Prentice Hall19. Willsmore A.W., “Modern Production Control”, Issac Pitman20. P.C. Sharma, “Materials Management”, Kitab Mahal21. Ambade Vasant, “Materials Management”, Aditya Publishing House22. Kingsman Brian G., “Raw Materials Purchasing and Operational Research”, Pergamon

Press23. A.K. Datta, “Integrated Materials Management: A Functional Approach”, Prentice-Hall

International24. Starr Martin K., “Inventory Control: Theory and Practice”, Prentice-Hall International25. N.M. Shah, “An integrated Concept of Materials Management”, Tata-McGraw Hill26. Meier Robert C. and Johnson R., “Cases in Production and Operations Management”,

Prentice-Hall International27. Sasser W. Earl and Olsen R.P., “Management of Service Operations: Text, Cases and

Readings”, Allyn and Bacon28. L. Prasad, “Production Management”, Sterling Publications29. Diprimio Anthony, “Quality Assurance in Service Organizations”, Chilton Book

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3.6 Strategic Management 3.6 Strategic Management

Unit TopicsNo. of

sessions

1

Introduction to Strategic Management Definitions & concepts (Company / Business / Management levels) Nature, importance & benefits of Strategic Management Strategic Management models & guidelines for effective Strategic Management

10

2

Overview of Strategic Management Process Strategy Formulation Setting objectives ( Vision, Mission, goals) Analysing internal and external environment (SWOT) Strategy making

Entrepreneurial Model Adaptive Model Planning Model

Types of strategies Analysing and choosing the right strategy

15

3

Strategy Implementation Implementation of strategy to functional areas Production Operations Marketing Finance Human Resource Management Others ( R & D, Innovation, Quality enhancement etc)

15

4

Strategy Evaluation Review Feedback Control General Characteristics of an effective Evaluation System Contingency planning and Auditing

15

Reference Books1. Fred. R. David, “Strategic Management - Concepts and Cases”, Prentice Hall India2. Thomas.L.Wheelen, J.David Hunger,Krish Rangarajan,”Concepts in Strategic

Management and Business Policy”, Pearson Education3. Andrews, “Strategic Management”4. Guillick, “Strategic Management - Concepts and Cases” 5. Philip Sadler, “Strategic Management”, Kogan Page6. Parnell John A, “Strategic Management:Theory and Practice”, Biztantra7. McCain Roger A, “Game Theory : A Non-Technical Introduction to the Analysis of

Strategy”, Thomson Learning8. Black J Stewart, Gregersen Hall B, “Leading Strategic Change: Breaking through the

Brain Barrier”, Pearson Education9. Forgang William G, “Strategy Specific Decision Making: A Guide for Executive Competitive

Strategy”, Prentice Hall India10. Gupta Vipin,Gollakota, Kamala Srinivasan R, “Business Policy and Strategic

Management: Concepts and Application”, Prentice Hall India11. Mellahi Kamel Frynas, Jedrzej G, Finlay Paul, “Global Strategic Management”, Oxford

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12. Rinkie Wofl J, “6 Proven Strategies for building High Performance organizations Winning Management”, Jaico Publicaton House

13. Namakumari, Ramaswamy, “Strategic Management”, Macmillan India

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SEM IV

4.1 Productivity and Quality Management4.1 Productivity and Quality Management

Unit Topics No. of lectures

1 Concept of productivity and various ways/modes of calculating it.Ways to improve productivity. Partial productivity and Total productivity. Simple direct problems relating to productivity, partial productivity and total productivity.Product and Service Quality dimensions. Characteristics of Quality. Quality Assurance. Quality Circles. Elements of Total Quality System. Quality Circles.Philosophies regarding Quality, namely, Deming and his contribution to quality, Deming’s 14-points for management, Philip B. Crosby’s philosophy relating to quality. Juran’s philosophy regarding quality. Cost of Quality.

10

2 Suggestion schemes. Various types of wage incentive plans. Total Productivity Maintenance.Job evaluation and Job rotation. Learning curves – description, limitation and use to management. Simple problems on learning curves.Lateral thinking. Split brain theory.Work study (Method Study, Time and Motion Study). Work Measurement. Problems on these topics

15

3 Concepts of customer service in relation to right quality, right quantity, etc.Total Quality Management – definition, basic concepts, eight building blocks, seven stages and pillars of TQM Seven deadly disasters. TQM in ServicesIntroduction to “lean” thinking. Juran’s triology – Muri, Mara, Muda. Kepner Trego Method of problem solving. Brain storming.Delphi and nominal group techniques. Ergonomics. Single Digit Minute Exchange of Dies (SMED). Benchmarking.

15

4 Holistic Quality Management. Quality performance and various excellence awardsSix sigma features, enablers, goals, DMAIC/DMADVTaguchi’s quality engineering. Poka Yoke. National Productivity Council. JIDOKA, KANBAN, ISHIKAWA (Fish Bone) diagramISO standards regarding quality such as ISO 9000, ISO 14000, QS 9000 and other emerging standards. Malcolm Bridge National Quality Award. Deming Application Prize and TPM Awards

15

Reference Books1. Srinivas Gondhalekar and Uday Salunkhe, “Productivity Techniques”, Himalaya

Publishing House2. Gerard Leone and Richard D. Rahn, “Productivity Techniques”, Jaico Book House

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3. John S. Oakland, “TQM: Text with Cases”, Butterworth-Heinemann4. David J. Sumanth, “Total Productivity Management (TPmgt): A systematic and quantitative

approach to compete in quality, price and time”, St. Lucie Press5. Bill Creech, “The Five Pillars of TQM: How to make Total Quality Management work for

you”, Dutton/Plume6. Craig Gygi , Neil DeCarlo , Bruce Williams , Stephen R. Covey, “Six Sigma for Dummies” 7. Anitava Mitra, “Fundamentals of Quality Control & Improvement, Pearson Education, Asia”8. Chen Gordon K.C. and McGrrah R., “Productivity Management: Text and Cases”, Dryden

Press9. Sawhney S.C., “Productivity Management: Concepts and Techniques”, Tata McGraw Hill10. Vrat Prem and G.D. Sardana, “Productivity Management: A Systems Approach”, Narosa

Publishing House11. J.M. Juran, “Juran’s Quality Control Handbook”, McGraw-Hill12. Y.K. Shetty and V.M. Buchler, “Productivity and Quality through people”, Toppan Co.13. Dale Barrie G., Cooper C., “Total Quality and Human Resources”, Blackwell14. S.M.S. Raju, “Total Quality Management”, Tata-McGraw Hill15. Pennathur Krish, “Work Study”, Nabhi Publication16. Taiichi Ohno, “Just-in-time: For today and tomorrow”, Productivity and Quality Publications17. Sekine Kenichi, Arai K., “Kaizen for quick changeover. Going beyond SMED”, Productivity

and Quality Publications18. J.M. Juran, “Quality Planning and Analysis”, Tata McGraw-Hill19. Indian Government, “Quality Team Concept in Total Quality Control”, JMJ Books20. International Labour Office, “Productivity and Quality Management”, International Labour

Organization21. A.C. Rosander, “Quest for quality in services”, Quality Resources

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4.2 Direct and Indirect Taxes4.2 Direct and Indirect Taxes

Unit Topic- Direct Tax No of Lectures

1 Basic Terms (S: 2, 3, and 4) 13AssesseeAssessment YearAnnual valueBusinessCapital AssetsIncomePersonPrevious YearTransferScope of Total Income (S: 5)Residential Status (S: 6)

2 Heads of Income (S: 14; 14A) 18a. Salary (S: 15 to 17)b. Income from House Properties (S: 22 to 27)c. Profit & Gain From Business(S:28,30,31,32,35,35D,36,37,40,40A & 43B)d. Capital Gain (S: 45, 48, 49, 50, 50B, 50C)e. Income from Other Sources (S: 56 to S: 59)Exclusions From Total Income (S: 10)Exclusion related to specified heads to be covered with relevant head.eg. Salary, Business Income, Capital Gain, Income from Other Sources.a. Deduction from Total IncomeS 80C, 80CCC, 80D, 80DD, 80E, 80 Ub. Computation of Total Income for Individual

3 Indirect Taxes – Service Tax-

12

Basic TermsTaxable ServiceInput serviceOutput ServiceProvision Related to some important servicesPracticing Chartered Accountants Business auxiliaryCommercial Training & CoachingCourier ServicesOther Important aspectsValuation of Taxable Service (Incl. Abatements)Service Tax & Cess PayableCENVAT Credit related to Service Tax (Only Basic Principles)Registration & Returns

4 Indirect Tax- MVAT 12Definitions

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Section:2(4) Businesses2(8) Dealers2(12) Goods2(13) Importer2(15) Manufacturer2(20) Purchase Price2(22) Resale2(24) Sales2(25) Sales Price2(27) Service2(33) Turnover of SalesIncidence of Levy of TaxSec 3. Incidence of TaxSec 4. Tax PayableSec 5 Tax Not Leviable on Certain GoodsSec 6. Levy of Sales Tax on goods specified in the scheduleSec 7. Rate of tax on Packing MaterialSec 8. Certain Sale & Purchase Not Liable For TaxPayment of Tax and RecoverySection: 42.Composition of TaxSet Off, Refund etc.Section 48 &49 Set Off, Refund etc. along with rules52, 53, 54, 55

NOTE:1. The Syllabus is restricted to study of specified section only.2. The Law In force on 1st April immediately preceding the commencement of Academic year will be applicable for ensuing Examinations.3. Study of rules is not implied for unless and until specifically mentioned.

REFERENCE BOOKS:1. V.K.Singhania, “Students guide to Income Tax”, Taxman2. Ahuja & Gupta, “Systematic approach to Income Tax”, Bharat Law Publication3. T.M. Manorahan, “Income Tax” 4. N.V.Mehta, “Direct Tax ready reckoner”, Kuber Publication5. V.S.Date, “Indirect Taxes” , Taxmann6. S.S.Gupta, “Service Tax”, Taxmann7. V.S.Balchandra, “Indirect Taxes” , Sultanchand.

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4.3 Export Import Procedures and Documentation 4.3 Export Import Procedures and Documentation

Unit Topic- Indirect Tax- Service tax No of Lectures

1 Preliminaries for Exports and Imports:Meaning and Definition of Export – Classification – Strategy and Preparation for Export Marketing – Export Marketing Organisations – Registration Formalities – IEC – RCMC - Export Licensing – Selection of Export Product – Identification of Markets – Methods of Exporting – Pricing Quotations - Payment Terms – Letter of Credit.Liberalisation of Imports – Negative List for Imports – Categories of Importers – Special Schemes for Importers

12

2 Export Import DocumentationAligned Documentation System – Commercial Invoice – Shipping Bill - Certificate of Origin – Consular Invoice – Mate’s Receipt – Bill of Lading – GR Form – ISO 9000 – Procedure for obtaining ISO 9000 - BIS 14000 Certification – Types of Marine Insurance Policies.Import Documents - Transport Documents – Bill of Entry – Certificate of Inspection – Certificate of Measurements – Freight Declaration.

13

3 Export-Import ProcedureSteps in Export Procedure - Export Contract – Forward Cover – Export Finance – Institutional framework for Export Finance - Excise Clearance – Pre-shipment Inspection – Methods of Pre-shipment Inspection - Marine Insurance – Role of Clearing and Forwarding Agents – Shipping and Customs Formalities – Customs EDI System – Negotiation of Documents - Realisation of Exports Proceeds. Pre-Import Procedure - Steps in Import Procedure – Legal Dimensions of Import Procedure - Customs Formalities for Imports - Warehousing of Imported goods – Exchange Control Provisions for Imports – Retirement of Export Documents.

12

4 Policy and Institutional Framework for Exports and ImportsForeign Trade Policy – Highlights - Special Focus Initiatives – Duty Drawback - Deemed Exports - ASIDE – MAI & MDA - Star Export Houses – Town of Export Excellence – EPCG Scheme – Incentives for Exporters.Export Promotion Councils – Commodity Boards – FIEO – IIFT – EOUs – SEZs – ITPO – ECGC – EXIM Bank.

13

Reference Books

1. Handbook of Import-Export Procedures - Ministry of Commerce, Government of India, New Delhi.

2. Paras Ram: “Export: What, Where and How”; Anupam Publishers, Delhi.3. Mahajan M.I., “Exports - Do it yourself”, Snow White Publications, New Delhi.4. M. I. Mahajan, “Import – Do it Yourself”, Snow White Publications, New Delhi.5. TAS Balagopal “Export Marketing” – Himalaya Publishing House. 6. “Export Documentation and Procedures”, Nabhi Publications, New Delhi.7. R. L. Varshney, “International Marketing Management”, Sultan Chand.8. Terpstra, “International Marketing”, Holt Saunders.

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9. Sharan V., “International Business, Concept, Environment and Strategy” 10. D.C. Kapoor, “Export Management’, Vikas Publishing House

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4.4 Cooperatives and Rural Markets4.4 Cooperatives and Rural Markets

Unit Topic- Indirect Tax- Service tax No of Lectures

1 The concept of the Co-Operation – Historical Background – Principles – Objectives – Characteristics – Types of Co-Operatives – Formation of Co-operatives (Urban Co-operative Banks – Credit Co-operative Societies – Housing Co-operative Societies – Labour Co-operative Sociessties – APMC).Role of Co-operatives – Social and Economic Development – Role of Local Leadership – Competition from Non Co-operative Organisations.Role of NABARD – State Government – RBI (Urban Banks Dept.) – Federations.

15

2 Legislations Influencing Co-Operatives – Intent and Scope of Maharashtra State Co-operative Societies Act. 1960 – MSCS Rules 1961 – Consumers Protection Act. 1986 – Right To Information Act. 2005Rights and Duties of Managing Committee – Members – Registrar of Co-operatives – AuditorsChallenges before Co-operatives – Strategy to face the challenges – Future of Co-operatives in India.

15

3 Definition and Scope of Rural Markets – Rural vs. Urban Markets – Rural Marketing Environment – Rural Consumer Profile – Consumer Behavior – Rural Marketing Mix.

Rural Market Segmentation – Targeting and Positioning – Marketing of Consumer Durables – Rural Sales force Management.

15

4 Agricultural Produce Marketing – Importance – Problems – Lines of Improvement – Regulated Markets.Quality Orientation – Standardization and Grading.Role of Financial Institutions in Agricultural Marketing – Innovative Marketing Techniques and Resent Trend in Rural Markets. Impact of Globalization on Indian Markets – e-choupals – Commodity Markets (Importance)

10

Reference Books1. T.P.Gopalawamy, “Rural Marketing”, Vikas Publishing2. Ramakishen, “Management of Co-operatives”, Jaico Publishing3. Krishnamoorthy, “Rural Marketing”, Himalaya Publishing4. Ramakishen, “Rural Marketing,” Jaico Publishing5. A.P.Gupta, “Marketing of Agricultural produce in India”, Vora and company6. Badi and Badi, “Rural Marketing”, Himalaya Publishing7. Kamath, “New dimensions of Cooperative Management”, Himalaya Publishing8. Goel B, “Cooperative Management and Aministration”, Deep and Deep

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4.5 Research Methods in Business 4.5 Research Methods in Business

Unit Topics Number of lectures

1 Fundamentals of Research: - Meaning, Objectives and Significance. Types of Research: - Basic research, Applied, Descriptive, historical, Exploratory, Experimental, Ex-post-factor and Case study approach.Approaches to Research: -

a. Quantitative approach: - i Inferential ii Experimental iii Simulation

b. Qualitative approach: - i Ethnographic ii Phenomenologicaliii Field Research

Importance of research in management decisions: -Various areas of research in business:

a) Marketing Researchb) Government policies and economic systemsc) Social relationshipd) Planning and operational problems of research in business

10

2 Research process: -Selecting the topic, defining the research problem, objectives of research, literature survey, sample design, data collection, execution of project, analysis of data and hypothesis testing, generalization and interpretation and preparation of research report.Features of good researchResearch design – Meaning, need, features of good research design,types of research design –

a) For exploratory research b) For descriptive researchb) For causal research studies

15

3 Hypothesis: -Meaning, importance and types. Formulation of hypothesis and testing of hypothesis.Chi-square test, Correlation Co-efficient, Regression analysis.Sampling: -Meaning , Sample and sampling, essentials of good sample. Sample size, methods of sampling: -

a) Probability sampling – cluster sampling, stratified sampling, multi stage sampling.

b) Non-probability sampling: - Purposive sampling, Quota sampling, Convenience sampling.

15

4 Sources and Methods of data collection: - Primary and Secondary data.a) Primary sources: -

i. Observationii. Interview

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iii. Questionnaire iv. Interview schedules

b) Secondary sources Data processing – Tabulation - Data analysis and InterpretationReport writing – layout of research report

Reference Books1. C.R.Kothari, “Research Methodology - Methods & Techniques”  , New Age International

Publishers2. Krishnaswamy O R, “Research Methodology, Himalaya Publishing House3. Donald R Cooper & Pamela S Schindler, “Business Research Methods”  4. Nandagopal /Rajan, “Research methods in Business”, Excel5. Uma Sekaram, “Research Method for Business- A skill building approach” 6. Donald H McBurney, “Research Methods”, CRC Press7. Levin & Reuben, “Statistics for Management” , Prentice Hall8. Dr S Shajahan, “Research methods for Management”, Jaico

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4.6 Public Relations Management 4.6 Public Relations Management

Unit Topics No. Of Lectures

1 Public Relations: Definition – Meaning – Importance – Objectives – Scope and Functions – Organization of Public Relations of Corporate Bodies – Internal Organization – Seeking Consultancy Services – Role of Public Relations for Corporate Internal Security in managing Delegates and Visitors – Qualities of Good Public Relations Personnel – Selection, Training and Development of Public Relations Staff – Importance of Mannerisms and Body Language in Public Relations

15

2 Public Relations Strategy – Meaning – Importance – Strategy for Marketing – Tangible & Service Products, Marketing Strategy for Creating Corporate Image – Strategy for Promoting Social Awareness & Public Education for National Integrity, Social Reforms, Health & Education – Strategy for Damage Control – Meaning and Importance – Case Study of Corporates in India- Public Relation Activities Before, During & After General Meetings of Corporate Bodies – Public Meetings – Event Management

20

3 Public Relations Communications – Meaning – Importance – Process for Customer Care & Complaint Handling – Process to Collect Dues & keep the Customer – Communication with Aids to Trade – Bankers, Insurance Agents and Local BodiesPublic Relations Materials & its Importance – Organizing Press Conferences – Electronic Media Coverage, Sales Promotion Campaign, Participation in Trade Fairs & Trade Exhibitions – Essentials in Presentations in Seminars / Conferences – Dress code – Audio Visual Aids – Communication Skills – Contents of Presentation – Time Management – Feedback Analysis - Information Management – Sources – Importance in Public Relations Management

15

4 Public Relations Management – Ethics – Do’s & Don’ts in Public Relations Management – Customers & Investors Education – Selection & Importance of Brand Ambassadors-Public Relations Functions in the light of : Right to Information – Consumerism – NGO Activism – Code of Conduct in Advertisement – Outsourcing of Public Relations – Importance, Selection, Control

10

Reference Books1. Frank Jefkins, “Public relations for your business”, Jaico Publishing House2. Philip Lesly, “Hand Book of Pubic Relations and Communications”, Jaico Publishing House3. Baskin Oits, Aronoff Craig, Lattimore Dan, “Public Relation: the Profession and the

Practice”, McGraw Hill4. Newsom, Turk, Kruckeberg, “This is PR- The Realities of Public Relations”, Wadsworth-

Thomson Learning5. Fraser .P. Seitel, “Practice of Public Relations”, Prentice Hall6. C. Rayendu & K.R. Balan, “Principles of Public Relations”, Himalaya7. Winer Park, “Effective Public Relations Management – A Guide to Corporate Survival” ,

Jaico8. Mehta. D., “Handbook of Public Relations in India”, Allied Publishing, Delhi

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9. Gerry McCusker, Tailspin – “Public Relations Disasters – Inside Stories & Lessons Learnt”, Kogan Page

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SEM V

5.15.1 Human Resource ManagementHuman Resource Management

Introduction to Human Resource/Personnel Management-Origins of Personnel Functions in India-Personnel role today - Characteristics of today’s work force - Job design, analysis and evaluation - Personnel Planning – Recruitment-Induction- Performance Appraisal – Employee Training and Development – Job Rotation and – Transfer – Promotion Policies – Career planning – Compensation Management. Factors influencing wages/salaries –Incentives –Fringe Benefits and their relevance – Personnel Philosophy – Trends in Participative Management – Personnel Manual.

Reference Books :1. Personnel Management – Mamoria C., Himalaya2. Human Resource Management and Human Relations – Michael V. Himalaya3. Human Resource Management Systems – Ceriello V., Freeman C., Lexington New York.4. Personnel Management – Flippo E. McGraw Hill, New York.5. Excellence Through Human Resource Development – M. R. R. Nair and T. V. Rao.6. Human Resource Development and Management – Ghosh – Biswanath, Vikas.

5.2 Service Sector Management : 5.2 Service Sector Management :

Nature and scope of Service Industry – Recent trends – Leisure Industry – Travel, Tourism, Hotelry and catering. Transport Industry Airlines, Bus and Trucking – Health Care and Hospital Management – Housing and Construction Industry – Information Technology and Computer Service – Financial Services – Banking and Insurance.

Reference Books :1. Service Sector Management – Sanjay Patankar – Himalaya.2. Management Services – Christopher H. Lovelock.3. Tourism and Hotel Industry in India – Anand M. M. (Prentice Hall)4. Financial Service in India – Khok M. A. (Lig. Vijay Pub)5. Professional Hotel Management – Jain O. D. (S. Chand and Co.)6 . Strategic Financial Management – G . P. Jakhotia, Vikas.

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5.3 Financial Management :5.3 Financial Management :

Introduction to Business Finance – Finance Function, Objective to Financial Management – Analysis of Financial Statements – Ratio Analysis- Funds Flows Analysis and cash Flow Analysis ; Theory of Capital Structure; Working Capital Management –Risk and Return trade- off in Management of Working Capital –Approaches to Management of Working

Capital. Determining Working Capital. Determining Working Capital . Requirement ,Cash And Marketable Securities Management –Cash Budget : Receivable Management and Credit Policy –Sources of Financing Working Capital: Sources of long term Finance

Reference Books :1. Financial Management – Prasana Chandra – Tata McGraw – Hill2. Financial Management – Khan M. Jain P. – Tata McGraw – Hill3. Financial Management – and Policy – James C. Van Horne4. Financial Management – I.M. Pandey, Vikas Publishing Horne.5. Fundamentals of Financial Management – Horne J. Wachowicz J. Prentice Hall of India-

1996.6. Strategic Financial Management – G.P. Jakhotia, Vikas.

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5.4 Elements of Logistics Management :5.4 Elements of Logistics Management :

Overview of Logistics Function : Logistics Strategy and Planning : Logistics System Fundamentals Transportation system, Logistics Planning Process, Facilities, Location Decisions, Inventory Policy, Purchasing and Product Scheduling Decisions : Logistics Organization : DRP – Package – An Overview, Logistics Costing and Performance Auditing.

Reference Book :1. Logistical Management – Bowerso K. D. Closs D. – Mcgraw Hill New York – 19962. The Strategy of Distribution Management – Martin Christopher3. Physical Distribution Management – Logistical Approach – Khanna K. – Himalaya4. Logistics Systems Analysis – Mossman, Banket and Delferich5. Business Logistics Management – Ronald Ballou.

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5.55.5 Management of Co-Operatives : Management of Co-Operatives : Historical perspective of Co-operative Movement. Different types of Co-operative credit, Consumers, Agro Processing, Food Processing, Industrial and Housing, Commonality of Approach in respect of Co-operative and Corporate sectors and specific problems related to co-operatives. Problem of Democratic Management and its relationship to professionals Management Clear-Cut delineating of role of the law.

Reference Books :1. New Dimensions of Co-operative Management – Kamath G. S. Himalaya.2. Co-operative Management and Administration – Geol B. – Deep and Deep – New Delhi.3. Leading Issues in Public Enterprise Management – Sankar T. Mishar R. and Others – Himalaya.4. The Management of Business and Public Organizations – Buchele R. McGraw Tokyo.5. Co-operative in New Millennium – Selvaraju R.

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5.6 Rural Marketing :5.6 Rural Marketing : Profile of Rural Marketing – Profile of Rural consumer – Potential and changing pattern of Rural Marketing : Tapping the Rural Markets – Motivating the rural consumer – Developing the sales force for rural markets – Mass Communication in rural markets – Media and rural Markets – Physical Distribution in rural markets satellite systems. State Trading and Rural Markets.

Structure and types of Agriculture Markets : Primary Retail / Wholesale markets : Secondary wholesale market ; Terminal markets: Method of sales ; Undercover or Hatta – System ; Opeb auction system; by private agreement surplus : Marketing agencies ; village Beopartinerant Beppari. Arahatias : Marketing Finance – Problem ; Defects ; Lacks of Organization among producers ; forced sales; Superfluous middlemen ; Multiplicity of market charges; Malpractices of middleman. Absence of grading and standardization, inadequate storage facilities; Underdeveloped transportation systems; Lack of market information; High cost of borrowing; Lines of improvement; Establishment of regulated markets; use of standard weights and measures ; Standardization of contracts; Provision of marketing news, Improvement in Grading and standardization, Development at co-operative Marketing.

Reference Books :1. Marketing Management and the Indian Economy – Neelamegham S.- Vikas, Delhi.2. Agricultural Marketing in India – Prasad S. Mittal – Delhi.3. Marketing Management in Indian Environment – V. S. Ramasawamy & S. Neelamegham – Macmillan4. Rural Marketing – Gopalswamy T. – Wheeler Delhi.

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5.7 Project Work – 1 5.7 Project Work – 1 -100 Marks

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SEM VI

6.1 Entrepreneurship :6.1 Entrepreneurship : Concept of Entrepreneurship and emergence of entrepreneurial class. Theories of entrepreneurship. Characteristics of entrepreneurial leadership, risk taking, decision taking and business planning, analysis of business opportunities, Environmental scanning, sectoral studies, Process of generating business ideas, screening and selection; Techno – Economic feasibility studies, Developing detailed Project report for implementation. Ancillary industry, development, identification of opportunities of ancillary industries; entrepreneurial opportunities in service – industry, transportation, distribution. Entrepreneurial behavior, techno – economic innovation and entrepreneurship, socio-psychological factors influencing entrepreneurship development.

Reference Books :1. Dynamics of Entrepreneurial Development of Management – Vasant Desai – Himalaya, Mumbai.2. A complete Guide to successful Entrepreneurship –G. N. Pandey .3. Entrepreneurship for Ninties –Gordan B. Batty 4. Beyond Entrepreneurship – Collins J .Lazier W .Prentice –Hall.5. Strategic Financial Management –Jakhota –Vikas 6. Complete Guide to successful Entrepreneurship –Pandey –Vikas 7. Every day Entrepreneurs – Aruna Bhagava

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6.2 - Quantitative Method For Business I6.2 - Quantitative Method For Business I 1. Introduction to Quantitative Method ; Concepts , scope, application areas , limitations . 2. Linear Programming ( LP) Concepts , Formulation of LP problems –Graphical method -

Simplex method Interpretation problems-Graphical method – simplex –method – Interpretation of the optimal Tableau ; sensitivity analysis for changes in b-vector Special situation ; Unique solution Multiple solutions, Unbounded solution Infeasible Solution and Degeneracy problem 3. Special Topics ; Transportation Problem ( T P); Formulation of model –solution

Procedures .for IFS and Optimality check (Van and Modi Methods ) Balanced /Unbalanced Problems Maximization Minimisation ,degeneracy , prohibited routing problems, Assignment Problem :(AP); Formulation of model Hungarian method of solution Maximisation /Minimisation , Balanced / Unbalanced -prohibited assignments problems .

4. Network Analysis : CPM/PERT- Concepts; Definitions of projects Job events- ArrowDiagrams- Time Analysis and derivation of Critical – Path- Concepts of floats (Total ; free interfering and independent) crashing of CPM, Network probability assessment in PERT Updating.

Reference Books :1. Quantitative Approaches of Management (8th ed)- Levin Richard & Other – McGraw Hill, N New York.2. Management – A Qualitative Prospective – Loomba Paul V. Macmillan Pub.3. Quantitative Techniques – Jhamb L. Everest – Pune.4. Quantitative Techniques in Management – Vohra N. Tata Mcgraw Hill, Delhi.5. Quantitative Techniques Management – C. R. Kothari U. B. S.

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6.3 Marketing Research :6.3 Marketing Research :

Meaning, definition and growth of marketing research, Marketing information system and marketing research Growing importance of marketing research in the present marketing systems. Advantage, limitation, dynamic nature and scope of marketing research – Consumer orientation to marketing research. Increasing need of marketing research – marketing research and marketing management. Branches of marketing research- dealer Surveys and Shop Audit, Methods of Conducting marketing research activity – Desk research –fled investigation- observation and experimentation- consumer panels and use of published data. Selection of suitable method for marketing research. Techniques of conducting marketing research activity- Detailed study of steps involved in marketing research process communication with the management on research report and marketing decision-making

Reference Books :1. Marketing Research – Levid Luck renald S. Rubin (7th ed).2. Marketing Research Maynard, Weidler and Backner.3. Marketing Research – M. M. Varma & R. K. Agarwal.4. Marketing Research – B. S. Goel.5. Marketing Research – Text & Cases – G. C. Beri.

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6.4 Indian Management Thought & Practices :6.4 Indian Management Thought & Practices :

Personality, Personality development, learning nature-nature synthesis, work motivation and work ethics, productivity, leadership role models, creativity, natural environment and human society conflict and harmony in society and work organizations, contemporary organizational experience of effectiveness of practices based on such Indian insight.

Reference Books :1. Management by Values – S. K. Chakraborthy – Oxford University Press.2. Management Theory – Rao M. & Rao S. Kanishkha Delhi.3. Management Value – Oriented Holistic Approach – S. A. Shelekar- Himalaya.4. Indian & Ethos in Management Edited by P. K. Ghosh.

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6.5 Elective Paper I : Econometrics 6.5 Elective Paper I : Econometrics

1. Introduction to Econometrics as sciences Concept and types of econometric model building.

2. Single Equation models with one and two explanatory variables, Properties of OLS Estimators Co-efficient of determination of goodness of it.3. Statistical tests for evaluation of model-tests for Individual coefficient and overall Significance preparation of Anova Tables.4. Problems associated with the models-Autocorrelation, Multicollinearity and Heteroscedasticity.5. Simultaneous equation models- Types of models, identification, method to solve them ILS

And 2SLS.6. Simple Input-Output Models.

Reference Books :1. Basic Econometrics – Gujarati Damodar – Tata McGraw Hill2. Theory of Econometrics – Koutsoyiannmis A. English Language Society / McMillan.3. Econometric Method – Johnson J. Tata McGraw Hill.4. Economic Models and Methods – Christ C. Wiley.

ORInternational Finance :International Finance :

1. Balance of Payment : Meaning, Components and Importance.2. International Monetary System : Exchange Rate Regimes, The International Monetary

Fund Object and Working – The Problem of Adjustment – The European Monetary System.

3. Foreign Exchange Market, structure of foreign exchange market –Type of Transaction- Exchange rate quotations and arbitrage – Interrelationship between Exchange and Interest Rates.

4. International Financial Markets : Euro currency markets – Euro Credit and Euro Bond Markets- Major Financial Instruments.5. International Equity Markets : Equity Markets of Developing Countries – Direct Foreign

Investment.6. Multilateral Financial Institutions – The World Bank. IDA, and MIGA.7. Exposure and Risk in International Fiancé – The Nature of Exposure and Risk due to

Changes in Exchange Rates and Interest Rates- Hedging, Speculation and management of Exposure and Risk Techniques and tools and Swaps. Options and futures.

Reference Books :1. International Finance – Levi. M. P. (Tata McGraw Hill).2. International Financial – Management – Apte P. G (Tata McGraw Hill).3. Options & Financial futures – Dubofsky – (Tata McGraw Hill).4. The Economics of Euro Markets – History, Theory & Policy- Macmillan,5. International Finance – Avdhani – V. A .6. International Economics – H. G. Mannur.7. Monetory Theory/ Macroeconomics Theory M. C. Vaish

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6.6 Elective Paper 2 Special Study in Finance :6.6 Elective Paper 2 Special Study in Finance : Finance Objective The ROI Concept in Financial Planning and Control. Capital Expenditure Projects : Discount Cash Flow Techniques its Application : Negotiating Term Loans, by financial Institutions in India. Merchant banking Underwriting of Securities Current Practices in India : Internal funds as a source of finance : Rights issue and issue at premium Govt. Regulations of Issue of Securities in India-Prospectus for of securities – Understanding and Interpretation Basic valuation Concept. Corporate Finance.

Reference Books :1. Corporate Financial Management – Raj A New Delhi, Tata McGraw Hill 1988.2. Financial Management – Chandra P – New Delhi. Tata McGraw Hill 1993.3. Working Capital Management – Ramamoorthy V. Madras IMFR.4. Business Finance – Kulkarni P. Mumbai, Himalaya, 1988.5. Management of Working Capital – Agrawal N – Bangalore Sterling.

OR

Special Study in Marketing.Special Study in Marketing.

Communication Process :- Communication models for rural communication and urban communication. Organizational structure of advertising agency and its functions, Evaluation of Agency and its functions; advertising objectives with specific reference to Dagmar Brand objectives and brand image strategy development Persuasion and attitudinal change through appropriate copy development; Copy Decision Creation and production of copy; advertising budget media planning and media research ; Measuring the effectiveness of advertising campaign Public Relations : Planning and designing sales promotion programme with specific reference to sales contract, trade in discount coupons.

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6.7 Project Work – II :6.7 Project Work – II :

Guide Lines on the Preparation of project Reports I and II at the Semesters V And VI Few Orientation lectures shall be taken by the Project Co-ordinator to guide the students in Selection of the topic for projects in both semesters.

PROFORMA FOR SUBMISSION FOR FINAL PROJECT (100 MARKS)

1. All projects must be typed on A-4 sheets, font size one and half spacing on Executive bond paper.

2. 2 Rexin bound copies must be submitted.3. Each project guide must have Not more than 15 student under him/her.4. Function wise centers for correction, Each examiner must correct not more than 25

projects.5. No student shall attempt the same topic from the same College.6. All projects must contain the following minimum requirements.

A) PREPARATORY PARTS :1. Cover to be labeled with the report title, the writers name (Optional) and the submission

date 2. (optional)3. The project report shall be from the functional areas of management or from the

modules of BMS 4. Syllabi.5. Title page : The Title pages should include 4blocks of information.

i. Title of the report.ii. Name, address of the College/Institute that and the student who prepared

the report.iii. Name, address of the Persons, organization that authorizes the report. (if

any)iv. Name and address of the Guide.v. Date on which the report was submitted.

6. Project Certificate in the Prescribed Proforma to be provided by the Institute.7. Table of contents.8. List of Illustration & Visual Aids.9. Synopsis or Executive summary.

B) TEXT OF THE REPORT

1. The project report shall have appropriate Chapter Scheme and be presented in total indicative

2. Pages of 50-603. Introduction 4. Body : - It consist of the major sections or chapters (with various level of heading) that

presenti. Analyses, and interpret the finding gathered as part of your investigation.

These chapters

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ii. Contain the “Proof” the detailed information necessary to support your conclusion and

iii. recommendations.5. Tools of Data Collection (if used) should be specified.6. Conclusions :- The writer’s analysis of what the findings mean. These are the answers to

the questions that led to the report.7. Recommendations :- Opinions, based on reasons and logic about the course of action

that should be taken.

C) SUPPLEMENTARY PARTS :1. Acknowledgements & Bibliography :- You have ethical and legal obligations to give the

other i. People credit for their work.

ii. Acknowledging your source also enhance the credibility of

iii. Your Report. By citing reference of Books & Websites in the

iv. Text you demon2. state that you thoroughly researched the topic. 3. Annexure4. Sample questionnaires (if used).

Note : The Declaration & Certificate should be attached in the Prescribed Proforma which shall be provided by the co-ordinator/guide.

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Fee Structure :

FEES :-

General Category :- 12,080/-

OBC Category :- 6,855/-

SC/ST/VJ/DT/NT/SBC Category :- 800/-

Date for Payment of fees 2008. :- 16th June To 18th June.

The Demand Draft should be drawn in the favour of “The Director, Alkesh Dinesh Mody Institute For Financial & Management Studies.”

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Passing Standards:

i) A candidate shall have to obtain a minimum of 50% marks in aggregate each theory paper and a minimum grade of C in each project wherever applicable to pass particular semester provided that the candidate must have obtained a minimum of 35% of marks in semester end examination for each theory paper.

ii) A candidate shall be placed in First Class with Distinction if he / she secured a minimum of 50% marks in each of the theory papers and with a minimum Grade of C in each project in Semester V & VI and at least 70% marks in theory papers of Semesters V & VI taken together in aggregate.

iii) A candidate shall be placed in First Class if he / she secured a minimum of 50% marks in each of the theory papers and with a minimum Grade of C in each project in Semester V & VI and at least 60% marks in theory papers of Semesters V & VI taken together in aggregate

iv) A candidate shall be placed in Second class he/ she secures a minimum of 50% marks in each of the theory paper and a minimum Grade of C in each project in Semesters V and VI less than 60% marks marks in theory papers of Semesters V & VI taken together in aggregate.

v) A candidate who fails in any particular theory papers shall be allowed to reappear for that theory papers. However, his/her internal

evaluation marks shall be carried over. But he/ She shall not be entitled to any class on passing.

vi) (a) A candidate shall be allowed to keep terms for Semester II if he/she passes Semester I OR if he/she fails in not more than two

theory papers of Semester I.

(b) A candidate shall be allowed to keep terms for Semester III if he/she passes Semester I OR if he/she fails in not more than two

theory papers of Semester I. and Semester II taken together.

(C) A candidate shall be allowed to keep terms for Semester IV if he/she passes Semester I, II and III OR if he/she Semester I and

fails in not more than two theory papers of Semester II. and Semester III taken together.

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(d) A candidate shall be allowed to keep terms for Semester V if he/she passes Semester I, II, III and IV OR if he/she Semester I

and Semester II and fails in not more than two theory papers of Semester III. and Semester IV taken together.

(e) A candidate shall be allowed to keep terms for Semester VI if he/she passes in each of Semester I, II, III ,IV and V OR if he/she

Semester I and Semester II and Semester III fails in not more than two theory papers of Semester IV. and Semester V taken together, irrespective of his/her Grade in Project-I of Semester V

(f) A candidate who does not secure a minimum grade of C in project I and Project II has to submit a fresh project will he/she

secures a minimum grade of C.

vii) The evaluation of projects I &II and viva-voce examination shall be by awarding grade in the seven point scale noted below :

No Grade Marks1 O 75-1002 A 64-743 B 55-644 C 50-545 D 35-496 E 25-347 F 0-24

A candidate shall have to obtain Grade C in this seven points scale grade in project evaluation and viva-voce taken together to obtain 50% marks in project work. (Vide circular No. UG/442 of 2001.)

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ASSESSMENT STANDARDS :

A) Internal Assessment - 40 Marks

The allocation of 40 marks shall be as follows:

For non-practical subjects:Two best of three periodical class tests held in the given semester - 20 marks

For Practical subjects: viz: 1.7, 2.3 Semester End Practical Examination- 20 marks, out of which 5 Marks are for Journal.

A better of the two assignments with class presentations to be assessed by the teacher concerned . 10 Marks

Group Discussions on current issues relating to the subject 10 marks

B) SEMESTER END EXAMINATION 60 MARKS

a) Duration – This examination shall be of 2 Hrs. duration.b) Question paper pattern –

Section I ( Compulsory -30 marks) Q1. Concept Testing - based on entire syllabus 15 marks Q2. Case study/problem/ Application 15 marks Section II (30 marks -Any 3 Qs out of 4 Qs )

4 questions carrying 10marks each should cover all the 4 units

Marking and Grading SchemeThe Ordinances for examinations are same as the existing ordinances except for the introduction of the Grading scheme.

Class Division Marks GradeI Class I-I 65 or Above O

I-II 60 – less than 65 AII Class II-I 55 – less than 60 B

II-II 50 – less than 55 CFail --- Less than 50 D

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ATTENDANCE & DISCIPLINE

i) The Institute lays emphasis on blending theory with practice, full attendance is expected of all students both in theory and practical sessions.

ii) The Student will be disqualified from appearing in an examination, in any subject, if his/her attendance with respect to that subject is not satisfactory, under the relevant rules of the university.

iii) Absence without leaves is considered a breach of discipline. No leave will be granted without previous written application except in case of illness or emergency, or reason beyond his/her control.

iv) In case where a student's absence exceed 25 percent of class instruction but is within 33percent, the Director may, in consultation with the Course coordinator, condone such absence provided that student writes assignments on the portions missed in class. Student exceeding 33 percent of absence will be disqualified from appearing for the examination during the semester.

v) The Institute reserves the right to ask the student to leave the program if his/her conduct is found unsuitable.

vi) Every student admitted must obtain on admission, an Identity Card, which must be produced on demand by 1) Security personnel 2) The Librarian for use of library facilities, 3) The Cashier at time of payment of dues, and 4) Faculty members during the theory and practical classes/examinations, or at any time by the authorities of the Institute. It’s a must to display your card when you are on campus.

vii) The Institute believes that maintaining self discipline is part of educational process. Students are responsible for their own conduct. They are, therefore, responsible for any damage they may do to Institute's property. The institute holds no responsibility of any loss of possession of the students.

viii) No Students shall do anything inside or outside the Institute that will hinder its orderly administration and discipline.

ix) No association shall be formed in the Institute and no person invited to address a meeting with out the permission of the Director.

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x) No student shall communicate any information to or write about matters relating to the Institute Administration to the press.

xi) The Institute reserves the right to terminate a student's enrollment or to deny enrollment when it is judged to be in the best interest of the student or the Institute. The Director's decision in such matters shall be final binding in the student, as also in all academic matters.

xii) If any student is found abusing computer / internet or any other facility or using it for any purpose other than official assignment, he will be liable to disciplinary action or fine or both.