Enterprise Social Networking - Myth or Magic?

ENTERPRISE SOCIAL NETWORKING

MYTH or MAGIC?SIMON GUESTGM, BUSINESS INNOVATIONNEUDESIC, LLC

RAY TOMLINSON

RAY TOMLINSON

IN 1971, RAY SENT THIS

QWERTYUIOP

RAY TOMLINSON

THE FIRST EMAIL!

EMAIL VOLUME

= =ISP USAGE CORPORATE

h3p://www.radica>.com/wp/wp-‐content/uploads/2012/04/Email-‐Sta>s>cs-‐Report-‐2012-‐2016-‐Execu>ve-‐Summary.pdf

http://www.radicati.com/wp/wp-content/uploads/2012/04/Email-Statistics-Report-2012-2016-Executive-Summary.pdf


EMAIL VOLUME



}



EMAIL VOLUME


3,300,000,000 email accounts=worldwide


}



EMAIL VOLUME


89,000,000,000 messages per day



}



EMAIL VOLUME


89,000,000,000 messages per day



30,900,000 LAST 30 SECONDS

}



EMAIL VOLUME

RIGHT TOOL?

ALWAYS DONETHIS WAY?

ISSUES WITH EMAIL

01 inefficient for collaboration

ISSUES WITH EMAIL


02 doesn’t integrate well with systems

ISSUES WITH EMAIL



03 low employee productivity

ISSUES WITH EMAIL




04 poor history and archiving

ISSUES WITH EMAIL





05 little reporting or querying

ISSUES WITH EMAIL

ISSUES WITH EMAIL

WE NEED A NEW COLLABORATION PROJECT!

WE NEED A NEW COLLABORATION PROJECT}HOW MANY UNDERTAKEN PROJECT TO IMPROVE COLLABORATION?



HOW MANY HAVE BEEN AN OUTSTANDING SUCCESS?


HOW MANY HAVE BEEN AN OUTSTANDING SUCCESS?

} GOOD INTENTIONS

WE NEED A NEW COLLABORATION PROJECT

}WE NEED A NEW COLLABORATION PROJECT

} “ALL PROJECTS NOW ON SHAREPOINT!”



“ERP IS NOW INTEGRATEDWITH CRM!”



“ERP IS NOW INTEGRATEDWITH CRM!”

“THIS IS OUR NEWCOLLABORATION PLATFORM”


} INTEGRATION OF SINGLE PERSON AND MULTIPLE

SYSTEMS


} ALT TAB+

INTEGRATION


BACK TO EMAIL!


HOW DO WE FIX THIS?

HOW HAS COMMUNICATION CHANGED ACROSS GENERATIONS?

COMMUNICATION ORIENTATION

h3p://www.un.org/staffdevelopment/pdf/Designing%20Recruitment,%20Selec>on%20&%20Talent%20Management%20Model%20tailored%20to%20meet%20UNJSPF's%20Business%20Development%20Needs.pdf

http://www.un.org/staffdevelopment/pdf/Designing%20Recruitment,%20Selection%20&%20Talent%20Management%20Model%20tailored%20to%20meet%20UNJSPF's%20Business%20Development%20Needs.pdf



TRADITIONALISTS 1925-1945 PERSONAL CONTACT





BABY BOOMER 1946-1964 TELEPHONE







GENERATION X 1960-1980 EMAIL








GENERATION Y 1980-2000 IM/TEXT/SOCIAL








GENERATION Y 1980-2000 IM/TEXT/SOCIAL

GENERATION Z 2000 onwards SOCIAL ONLY






EASY - WE’LL JUST BUY A SOCIAL PRODUCT...


DEFINE A SOCIAL GRAPH FOR YOUR ORGANIZATION

SOCIAL GRAPH HAS A TAXONOMY OF ENTITIES


CONNECT


CONNECT UPDATE


CONNECT UPDATE FOLLOW


CONNECT UPDATE FOLLOW SHARE


CONNECT UPDATE FOLLOW SHARE LIKE


CONNECT UPDATE FOLLOW SHARE LIKE ENCOURAGE


CONNECT UPDATE FOLLOW SHARE LIKE ENCOURAGE TIMELINE




CONNECTIONS IN THE SOCIAL GRAPH ARE MADE THROUGH CONTEXT

THE SOCIAL GRAPH IS EXTENDED THROUGH SYSTEMS

FACEBOOK HAS APPS

ORGANIZATIONS HAVE SYSTEMS (CRM, ERP, HCM)

TAXONOMY, CONTEXT, SYSTEMS

HOW CAN A SOCIAL GRAPH

DRIVE DIFFERENT BEHAVIOR IN AN ORGANIZATION?

TAXONOMY, CONTEXT, SYSTEMS

A DAY IN THE LIFE

INTRODUCING MARSTWO, LLC

GETTING PEOPLE TO MARS BY 2023!

INTRODUCING MARSTWO, LLC

sales

field

hr

corporate

GETTING PEOPLE TO MARS BY 2023!

engineering

EVERYONE HAVING SAME ISSUES WITH EMAIL






EVERYONE HAVING SAME ISSUES WITH EMAIL


JEFF HAY

Has a new idea for wheels for vehicles on Mars. Wants to develop this into a new design with his team...

Director of Engineering

MEET THE TEAM

JEFF HAY

Form a new team

Director of Engineering

MEET THE TEAM

01

02

03

Brainstorm some new ideas

Setup a working environment

COLLABORATION

HOW WOULD JEFF DO THIS TODAY?

New Wheel System

Margaret Au, Hugo Garcia, Carol Troup

New Wheel System

Margaret, Hugo, Carol,

I’ve been thinking about a new wheel system for our people carrier on Mars -‐ would love to brainstorm some ideas. What >mes work with you? I’ll book a conference room.

Thanks,

Jay

COLLABORATION

COLLABORATION

COLLABORATION

COLLABORATION

NEED TO BRING ON BUSINESS PARTNER

CAROL FORWARDS A RECOMMENDATION

COLLABORATION

Materials RFP

[email protected]

Materials RFP

Brian

Nice to “virtually meet you”! Carol recommended that we send our latest RFP to Mars Materials for considera>on. Please find a3ached document. Look forward to your reply!

Thanks

Jeff

Carol Troup

COLLABORATION

mailto:[email protected]


COLLABORATION

COLLABORATIONMaterials RFP

Jeff Hay

RFP response

Jeff

Thanks for the opportunity to respond. At discussed, please find a3ached our RFP response and quote for the materials.

Would you mind forwarding to the rest of the team? Let me know if you have any ques>ons.

Regards

Brian SmithVP, SalesMars Materials

NOT BAD, BUT...

NOT BAD, BUT...

NOT BAD, BUT...

01 does jeff have the right team?

NOT BAD, BUT...


did they choose the right partner?02

NOT BAD, BUT...


did they choose the right partner?02

how can others find out about the project?03

REPLAY

USING THE ORGANIZATION’S SOCIAL GRAPH

JEFF CREATES A

COLLABORATION

NEW PROJECT

COLLABORATION

NEW PROJECT

COLLABORATION

NEW PROJECT

COLLABORATION

COLLABORATION

DECIDES NOT TO HAVE A MEETING!!!

COLLABORATION

DECIDES NOT TO HAVE A MEETING!!!

STARTS THE CONVERSATION IN THE SOCIAL GRAPH

COLLABORATION

COLLABORATION

COLLABORATION

COLLABORATION

COLLABORATION

COLLABORATION

COLLABORATION

COLLABORATION

COLLABORATION

COLLABORATION

SOCIAL GRAPH IS BECOMING RICHER BECAUSE OF ALL THESE CONVERSATIONS

COLLABORATION

COLLABORATION

COLLABORATION

COLLABORATION

COLLABORATION

COLLABORATION

END RESULT?

END RESULT

END RESULT

01social graph allows the project to be discoverable

END RESULT


jeff might never have learned about chris’ similar work or the new vendor02

END RESULT


jeff might never have learned about chris’ similar work or the new vendor02

03social graph increases likelihood of “brilliant” happening

ISSUES WITH EMAIL






ISSUES WITH EMAIL


ISSUES WITH EMAIL

JENNI MERRIFIELD

Has been chartered with selling the #1 thing people care about...

The first tourist 2ckets to Mars!

Director of Sales

MEET THE TEAM

JENNI MERRIFIELDDirector of Sales

MEET THE TEAM

Win a “huge deal”01

02

03

Meet this month’s quota

Maintain customer sa>sfac>on

SYSTEMS

HOW WOULD JENNI DO THIS TODAY?

ENTERS INTO CRM

SYSTEMS

BECAUSE SHE’S BEEN ENCOURAGED (TOLD) TO!

ENTERS INTO CRM

SYSTEMS

MOST OF THE COLLABORATION IS DONE VIA EMAIL

SYSTEMS


BigCo Deal Update

Jenni Merrifield

BigCo Deal Update

What’s the latest? Karen is telling me that CRM hasn’t been updated.

Pls update asap.

Brad Su3onCEOMarsTwo, LLC

SYSTEMS


BigCo Deal Update

Jenni Merrifield

BigCo Deal Update


Pls update asap.


SYSTEMSBigCo Deal Update

Brad Su3on

RE: BigCo Deal Update

Brad

Things are going well, thanks for asking. We are mee>ng with Larry and Greg on Wednesday ajernoon to go through the presenta>on and talk pricing. Would love to get your input on the money slide before we head down there.

I haven’t updated CRM yet -‐ things are crazy this week -‐ but will do when I land later tonight.

/Jenni

Jenni MerrifieldDirector of Sales


BigCo Deal Update

Jenni Merrifield

BigCo Deal Update


Pls update asap.


SYSTEMS

THEY WIN THE DEAL!!!

SYSTEMS


SYSTEMSWe won the deal!!!

Jenni Merrifield, Cassie Hicks, Jeff Hay, Chris Gray, Mary Cha, Karen Lamb

We won the deal!!!

All,

Just got no>ce that the founders of BigCo have agreed on a date and price for their >ckets to Mars!!! Congratula>ons to everyone involved in closing the deal -‐ you guys rock!

Please forward to anyone in your team that I might have missed.


BUT THEN, A CUSTOMER ISSUE...

CAN WE ADD A TRAVELER AND BRING THE DATE FORWARD?

SYSTEMS



SYSTEMSRE: New date and extra passenger

Brad Su3on, Cassie Hicks, Jeff Hay, Chris Gray, Mary Cha, Karen Lamb

RE: New date and extra passenger

All

OK -‐ I think we have a handle on this now. Cassie, thanks for taking the call from Larry early on Sunday.

Now that we are gelng to know BigCo, it’s a good lesson for us when dealing with them in the future...!!!

/Jenni





All



/Jenni





All



/Jenni





All


Now that we are gelng to know BigCo, it’s a good lesson for us when dealing with similar issues in the future...!!!

/Jenni


NOT BAD, BUT...

NOT BAD, BUT...

NOT BAD, BUT...

01crm and email completely disconnected

NOT BAD, BUT...


deal updates only go to select people02

NOT BAD, BUT...


deal updates only go to select people02

flurry of email for customer issues03

REPLAY

ENTERS INTO CRM

SYSTEMS

OPPORTUNITY PAGE IS AUTOMATICALLY CREATED IN THE GRAPH

ENTERS INTO CRM

SYSTEMS


SYSTEMS


SYSTEMS


SYSTEMS

CLOSED OPPORTUNITY TRIGGERS AUTOMATIC POST

SYSTEMS


SYSTEMS


SYSTEMS


SYSTEMS


SYSTEMS


SYSTEMS


SYSTEMS



SYSTEMS

SYSTEMS

END RESULT?

END RESULT

END RESULT

social graph enables the crm system to become a “friend”01

END RESULT


full context around customers, opportunities, and sales02

END RESULT


full context around customers, opportunities, and sales02

the graph captures customer issues for future reference

03

ISSUES WITH EMAIL






ISSUES WITH EMAIL


ISSUES WITH EMAIL

BEN SPAINLead Engineer, Avionics

MEET THE TEAM

Cares passionately about the quality of engineering -‐ and his team of engineers!

BEN SPAIN

Address quality issues

Lead Engineer, Avionics

MEET THE TEAM

01

02

03

Keep up morale in the team

Connect with corporate HQ

PRODUCTIVITY

HOW WOULD BEN DO THIS TODAY?

BEN HAS BEEN TRACKING A DEFECT

PRODUCTIVITY


PRODUCTIVITY


PRODUCTIVITY

NEEDS TO ASSIGN THIS TO ONE OF HIS ENGINEERS

PRODUCTIVITY


PRODUCTIVITY


Overhea>ng CPU issue

Bobby Khaleghian

Overhea>ng CPU issue

Bobby

If you have >me, can you devote some >me this week to look at the overhea>ng cpu issue on the S240 motherboards? Really need to get to the bo3om of this one fast!

I’ve uploaded the details to the sharepoint defect tracking system, including the latest picture from this morning’s test run.

Cheers

Ben

PRODUCTIVITY


PRODUCTIVITYRE: Overhea>ng CPU issue

Bobby Khaleghian

RE: Overhea>ng CPU issue

Hey Boss

Sure thing -‐ can you also send me the test strategy document as well? I think Keith sent something in email last week, but can’t find it in my inbox...

-‐-‐Bobby

Bobby

If you have >me, can you devote some >me this week to look at the overhea>ng cpu issue on the S240 motherboards? Really need to get to the bo3om of this one fast!

BEN KEEPS GETTING CALLS FROM COMPETITORS ABOUT AN ACQUISITION...?

PRODUCTIVITY

NOTICES IMPORTANT COMPANY ANNOUNCEMENT

PRODUCTIVITY

PRODUCTIVITY

IMPORTANT -‐ NON DISCLOSURE REQUIRED -‐ PLEASE READ

All Employees

IMPORTANT -‐ NON DISCLOSURE REQUIRED -‐ PLEASE READ

PLEASE DO NOT DISCLOSE UNTIL OFFICIAL PR RELEASE ON WEDNESDAY 12PM EST

All Employees

I’m excited to announce that MarsTwo will be adding a new company to the poroolio through the acquisi>on of space food company, SpaceBites. This acquisi>on puts MarsTwo in a prime posi>on for supplying high quality, desirable food and beverages for the first tourists on their flights to Mars.

We will be formally announcing the acquisi>on through a press release on Wednesday at 12pm. You may receive calls and emails from the press about the acquisi>on. Please redirect any such enquiries to the formal announcement on Wednesday.

Brad Su3onCEOMarsTwo

PRODUCTIVITY

NOT BAD, BUT...

NOT BAD, BUT...

NOT BAD, BUT...

01photo upload and defect tracking very manual using the workshop pc

NOT BAD, BUT...


not that confident bobby is going to do a good job on his task02

NOT BAD, BUT...


not that confident bobby is going to do a good job on his task02

caught off guard with the acquisition email03

REPLAY


PRODUCTIVITY


PRODUCTIVITY


PRODUCTIVITY


PRODUCTIVITY


PRODUCTIVITY


PRODUCTIVITY


PRODUCTIVITY

INTRINSIC MOTIVATION FOR BOBBY :-)

PRODUCTIVITY

PRODUCTIVITY

PRODUCTIVITY

INTRINSIC MOTIVATION FOR THE ORGANIZATION :-)

PRODUCTIVITY

PRODUCTIVITY

BEN’S TASK, ASSIGNED TO BOBBY, SHARED AND RECOGNIZED BY CEO

CONNECTIONS LIKE THIS WOULD LIKELY NEVER HAPPEN IN EMAIL

PRODUCTIVITY

ONE STEP FURTHER: GAMIFICATION

PRODUCTIVITY

h3p://www.bigdoor.com/gamifica>on/

PRODUCTIVITY

http://www.bigdoor.com/gamification/

http://www.bigdoor.com/gamification/

PRODUCTIVITY

PRODUCTIVITY

HOW ABOUT THAT COMPANY ANNOUNCEMENT?

PRODUCTIVITY

BRAD POSTED TO THE SOCIAL GRAPH

PRODUCTIVITY


PRODUCTIVITY


Pulse.New message posted to Employee Announcements.

PRODUCTIVITY

END RESULT?

END RESULT

END RESULT

social graph allows better interaction with “edge” employees01

END RESULT


social graph fosters intrinsic motivation - tasks and gamification02

END RESULT


social graph fosters intrinsic motivation - tasks and gamification02

notifications from the graph make for more informed employees03

ISSUES WITH EMAIL






ISSUES WITH EMAIL


ISSUES WITH EMAIL

CHEN YANGNew VP of Legal

MEET THE TEAM

Just joined MarsTwo yesterday!

Strong legal background -‐ but doesn’t know the first thing about gelng to Mars!

CHEN YANG

Needs to get up to speed!

New VP of Legal

MEET THE TEAM

01

02

03

Complete all the HR paperwork

Get an “early win”

HOW WOULD CHEN DO THIS TODAY?

HISTORY AND ARCHIVING

HIRING CHEN


HIRING CHEN

Candidate: Chen Yang

Margaret Au, Jeff Hay, Ian Tien, Karin Lamb


All,

Thanks for taking the >me to interview Chen today. Resume is a3ached. Just as a reminder, here is the schedule:

Margaret -‐ 10.00am -‐ 11.00amJeff -‐ 11.00am -‐ 12.00pmIan -‐ 12.00pm -‐ 1.30pm (Lunch Interview)Karin -‐ 1.30pm -‐ 2.30pm

Karin, if the feedback is good from the loop, I’ve booked 30 mins with Brad at 2.30pm.

Thanks!

Brad Su3on


HIRING CHEN




All,




Thanks!

Brad Su3on

HISTORY AND ARCHIVINGRE: Candidate: Chen Yang

Margaret Au, Jeff Hay

RE: Candidate: Chen Yang

Margaret, Jeff

How was your conversa>on with Chen. I’m planning on spending a lot of lunch chalng about his li>ga>on background -‐ did you already cover this? Please let me know ASAP.

Thanks -‐ Ian

PS: Where can I find a copy of his resume? It’s not on the HR SharePoint portal.

All,


HIRING CHEN




All,




Thanks!

Brad Su3on

HISTORY AND ARCHIVINGRE: Candidate: Chen Yang

Margaret Au, Jeff Hay

RE: Candidate: Chen Yang

Margaret, Jeff

How was your conversa>on with Chen. I’m planning on spending a lot of lunch chalng about his li>ga>on background -‐ did you already cover this? Please let me know ASAP.

Thanks -‐ Ian

PS: Where can I find a copy of his resume? It’s not on the HR SharePoint portal.

All,


Chen’s Feedback

Margaret Au, Jeff Hay, Ian Tien

Chen’s Feedback

Was is the feedback so far on Chen? Hire? No hire?

He’s just gone to the restroom and I need to know whether to send him to Brad or not!!!

Karin

CHEN GETS THE JOB!NOW HE NEEDS TO GET UP TO SPEED



Nice to meet you!

Mary Cha, Ian Tien, Karin Lamb, Chris Barry, Karen Berg (and 25 more)

Nice to meet you!

All,

As Brad men>oned in his email announcement, I’m very pleased to be a part of the MarsTwo team!

I’d love to get up to speed with what everyone is doing! Can I ask for 30 minutes of your >me over the next two weeks? Please send me your availability and I will setup a mee>ng.

Thanks again!

Chen YangVP, LegalMarsTwo


HISTORY AND ARCHIVING401k Transfer/Rollover

Ellen Adams

401k Transfer/Rollover

Ellen

Thanks for the reminder -‐ Just completed the healthcare and dental insurance forms.

Is there anything special that I need to do for 401k setup?

Thanks,Chen

Chen YangVP, LegalMarsTwo


HAS LITTLE CONTEXT ABOUT THE ORGANIZATION



NEVER RECEIVED IT!


CHEN GETS FIRED!I.T. WILL BE “ARCHIVING” CHEN’S MAILBOX


NOT BAD, BUT...

NOT BAD, BUT...

NOT BAD, BUT...

01chen’s interview loop was chaotic through email

NOT BAD, BUT...


onboarding for chen was slow and unproductive for everyone involved02

NOT BAD, BUT...


onboarding for chen was slow and unproductive for everyone involved02

if/when chen leaves, all of the context is lost 03

REPLAY

STEP BACK TO CHEN’S INTERVIEW


PRIVATE INTERVIEW LOOP IN GRAPH






CHEN GETS THE JOB!NOW HE NEEDS TO GET UP TO SPEED


CHEN’S INITIAL VIEW OF THE SOCIAL GRAPH






“I KNEW SIMON BEFORE I KNEW SIMON”




CHEN STILL GETS FIRED!


BEING “ARCHIVED” IN THE SOCIAL GRAPH


BEING “ARCHIVED” IN THE SOCIAL GRAPH


END RESULT?

END RESULT

END RESULT

social graph supports a more precise and secure interview process01

END RESULT


chen was up to speed quicker and interrupted fewer people02

END RESULT


chen was up to speed quicker and interrupted fewer people02

when employees exit, context is still available in the social graph03

ISSUES WITH EMAIL






ISSUES WITH EMAIL


ISSUES WITH EMAIL

BRAD SUTTONCEO

MEET THE TEAM

Proud of the company, and how quickly MarsTwo is growing!

But lacks the repor>ng mechanisms needed to keep up with the growth...

BRAD SUTTONCEO

MEET THE TEAM

Monitor KPIs01

02

03

Get quick answers to requests

Understand org health

REPORTING

HOW WOULD BRAD DO THIS TODAY?

INVESTED IN EXISTING DASHBOARD

REPORTING

FURTHER CONTEXT IS ALWAYS THROUGH EMAIL

Targeted Leads Metric

Cassie Hicks

Targeted Leads Metric

Cassie

What’s wrong with our targeted leads metric? My report is showing me 465 MTD yet in our last staff mee>ng you were confident about reaching 600.

I know it’s the weekend, but please call me.


REPORTING


REPORTING


REPORTINGRE: Targeted Leads Metric

Brad Su3on

RE: Targeted Leads Metric

Brad

Sorry for the delay -‐ was swimming with the kids when you emailed.

This metric was bought up in our last marke>ng mee>ng -‐ the new campaign (that you needed bringing forward) is responsible for the dip.

We’ll be back on track next month. Sorry for not lelng you know sooner.

Cassie

STUFF HE DOESN’T HAVE A REPORT FOR...

REPORTING

RER

REPORTING

RANDOM EXECUTIVE REQUESTRER

REPORTING

RANDOM EXECUTIVE REQUEST

Quick Q

Jeff Hay

Quick Q

Jeff

For the new wheel project, how many sub-‐assemblies did we order last month?

Just come back from playing golf with a new vendor and it looks like they can offer us a lower price (assuming we meet the minimum monthly volume).

Let me know.


REPORTING

RANDOM EXECUTIVE REQUEST

REPORTING

GENERAL WATERCOOLER TALK

REPORTING

HOW ARE WE DOING ON GLASSDOOR?

REPORTING

...AND SOME EMAIL!

Quick Q

Ellen Adams

Glassdoor

Ellen

What’s up with our ra>ng on Glassdoor? Employees are complaining about having too many random things thrown at them. How do we fix this?

PS: And the cafeteria food is bad, apparently.


REPORTING

...AND SOME EMAIL!

REPORTING

NOT BAD, BUT...

NOT BAD, BUT...

NOT BAD, BUT...

01 no context for existing kpis

NOT BAD, BUT...


multiple random executive requests02

NOT BAD, BUT...


multiple random executive requests02

brad needs to go to glassdoor to find out information on his own company!03

REPLAY

MONITORING KPIS THROUGH SOCIAL GRAPH

REPORTING


REPORTING


REPORTING


Pulse.Brad Su3on posted a ques>on to Targeted Leads Metric (KPI).

REPORTING


REPORTING


REPORTING


REPORTING

RANDOM EXECUTIVE REQUESTRER

REPORTING

SEARCH ACROSS SOCIAL GRAPH

REPORTING

NLQ

REPORTING

HOW MANY X[ENTITY] WERE Y[VERB] IN Z[TIMEFRAME] NLQ

REPORTING


HOW MANY DEFECTS WERE LOGGED IN THE LAST 5 YEARS

REPORTING


HOW MANY EMPLOYEES WERE HIRED IN THE LAST YEARHOW MANY DEFECTS WERE LOGGED IN THE LAST 5 YEARS

REPORTING


HOW MANY WHEELS WERE SOLD IN THE LAST MONTHHOW MANY EMPLOYEES WERE HIRED IN THE LAST YEARHOW MANY DEFECTS WERE LOGGED IN THE LAST 5 YEARS

REPORTING

NLQ ACROSS SOCIAL GRAPH

REPORTING

REPORTING

ULTIMATE EXECUTIVE TOY

REPORTING

ULTIMATE EXECUTIVE TOY

WATERCOOLER TALK

REPORTING

REPORTING ON THE SOCIAL GRAPH

REPORTING


REPORTING


REPORTING

REPORTING SENTIMENT

REPORTING

REPORTING SENTIMENT

REPORTING

END RESULT?

END RESULT

END RESULT

the social graph pulls through business kpis and adds context01

END RESULT


brad’s requests are more visible within the social graph02

END RESULT


brad’s requests are more visible within the social graph02

nlq and sentiment provides unique reporting of the social graph03

IMPLEMENTING A SOCIAL GRAPH FOR YOUR ORGANIZATION

BARRIERS FOR ADOPTION


FACEBOOK-LIKE FUNCTIONALITY WILL LEAD TO EMPLOYEES WASTING MORE TIME!



PEOPLE ALREADY HAVE FACEBOOK01




WORK RELATIONSHIPS ARE DIFFERENT02




WORK RELATIONSHIPS ARE DIFFERENT02

SELF GOVERNING03



ARE YOU SAYING EMAIL IS DEAD?



NO, BUT THERE ARE THOSE WHO ARE01










COMPLIMENTARY TO THE SOCIAL GRAPH02




COMPLIMENTARY TO THE SOCIAL GRAPH02

NEED TO UNDERSTAND HOW TO USE BETTER03



OUR CULTURE IS MUCH MORE PRIVATE vs PUBLIC



PUBLIC AS DEFAULT01



PUBLIC AS DEFAULT01

THE PRISON OF PRIVATE COMMUNICATION02



PUBLIC AS DEFAULT01

THE PRISON OF PRIVATE COMMUNICATION02

OFTEN DICTATED BY GENERATIONAL GAP03

BABY BOOMER

GENERATION X

GENERATION Y

1946-1964

1960-1980

1980-2000

TELEPHONE

EMAIL

IM/TEXT/SOCIAL







BABY BOOMER

GENERATION X

GENERATION Y

1946-1964

1960-1980

1980-2000

TELEPHONE

EMAIL

IM/TEXT/SOCIAL




PRIVATE COMMUNICATION




BABY BOOMER

GENERATION X

GENERATION Y

1946-1964

1960-1980

1980-2000

TELEPHONE

EMAIL

IM/TEXT/SOCIAL




PRIVATE COMMUNICATION

NARCISSISM




ADOPTION PLAN

ADOPTION PLAN

NOT FIXED BY A PRODUCT ALONE

ADOPTION PLAN STARTING POINT


IDENTIFY MOST IMPORTANT USE CASES THAT WILL GENERATE ROI

01



01

START WITH A SINGLE USE CASE02



01

START WITH A SINGLE USE CASE02

ENSURE CROSS DEPARTMENT AND CROSS GENERATION03

ADOPTION PLAN SUPPORT AND MENTORING


CULTURE CHANGE NEEDS SUPPORT - PEOPLE WILL “FORGET”

01



01

USE OF GAMIFICATION CAN HELP02



01

USE OF GAMIFICATION CAN HELP02

AS MOMENTUM BUILDS, BRING IN 2ND USE CASE03

ADOPTION PLAN COLLABORATION WITH I.T.


WHAT PRODUCT/TECHNOLOGY/SERVICES?

01



01

HOSTING ENVIRONMENT?02



01

HOSTING ENVIRONMENT?02

SYSTEMS INTEGRATION - CRM/ERP/HR03

SUMMARY

SUMMARY

01 demonstrated boundaries of email

SUMMARY


02 defined an organizational social graph

SUMMARY



03 covered five use cases

SUMMARY




04 recognized that this is a culture change

SUMMARY




04 recognized that this is a culture change

05 more than just a product

SIMON GUESTGM, BUSINESS INNOVATIONNEUDESIC, LLC

SUMMARY

[email protected]

THANK YOU!



SUMMARY NEUDESIC PULSE

http://www.whatispulse.com



Technology

Enterprise Social Networking - Myth or Magic?