EMPLOYING TECHNOLOGY

Harnessing Web 2.0Technologies for

Career Development Learning

EMPLOYING TECHNOLOGY

Harnessing Web 2.0Technologies for

Career Development Learning

GUIDING QUESTIONHow do we engage with

students’ career aspirations more meaningfully – that is, in

ways that hook into their everyday experiences and that

build on their current knowledge?

1. Web 2.02. Blogs, podcasts, wikis

• Overview• Examples• Benefits• Uses• Considerations• Resources

COVERAGE

• Web 2.0 is not a software package

• It is the ‘read-write’ web

WEB 2.0

WEB 2.0WEB 1.0 WEB 2.0Ofoto Flickr

Mp3.com NapsterBritannica Online WikipediaPersonal websites Blogging

Publishing ParticipationContent mgt systs. Wikis

Directories (taxonomy) Tagging (‘folksonomy’)Stickiness Syndication

Software as package Software as service

O’Reilly (2005: online)

WEB 2.0• Social networking• Wikis• MySpace, Facebook• Blogs• Podcasting• Tagging, RSS

WEB 2.0 APPLICATIONS

McGee and Diaz (2007: 32)

TYPE FUNCTION TOOLS

Communicative To share ideas, info, creations

BlogsPodcasts

Collaborative To work with others for specific purpose

Wikis

Documentative To collect/evidence experiences, thinking, productions

BlogsPodcasts

BLOGGINGBLOGGING

• Website

• Can be personal or professional

• Single or multiple authors

• Newest material shown at the top

WHAT IS A BLOG?

• Can include links, photos, video, audio, graphics

• Posts are ‘tagged’

• Posts are archived

• Readers can make comments

WHAT IS A BLOG?

BLOGGING EXAMPLES

http://www.spherion.com/careerblog/

http://www.careerone.com.au/jobs/job-search/pid/1065

• Allow online collaboration

• Connection with others

• Engage the community

BLOGGING BENEFITS: collaboration

• Audience

• Create connections

• Developing links/networks with others

• Readers in the wider world

BLOGGING BENEFITS: networks

Richardson (2006: 40-2)

• Provide tips for other CAs• Reflect on practice• Share ideas• Explore important issues in the

profession

BLOGGING FOR CAREERS ADVISORS

• Communicate latest info

• Portal for what’s available

• Add links

• Provide advice

• Point to showcases and fairs

BLOGGING FOR STUDENTS

Careers fairs PT employment

Career planning Casual employment

Grad recruitment Writing applications

Job searching Writing CVs

Marketing yourself Networking

BLOGGING BY CAREERS ADVISORS

Possible topics:

Richardson (2006: 40-2)

• Post workshop-related info• Communicate with students• Communicate with potential

employers• Post prompts for relfection on

careers issues

BLOGGING FOR STUDENTS

• Comment on news items• Comment on current issues in

employment• Discuss the ‘job journey’• Discuss workshop activities

Richardson (2006: 40-2)

BLOGGING BY STUDENTS: ideas

• Blogs for individual students

• Blogs for groups of students

• But ... What are your aims?

BLOGGING BY STUDENTS: ideas

• Be clear about why you will use a blog over other things

• Use blogs for what they are good for

• Use proven blogging tools

• Blogging is not for everyone

Farmer 2005: online

BLOGGING CONSIDERATIONS

• Audience

• Public domain?

• Creative Commons

• Freedom of expression

• Defamation, libel

BLOGGING CONSIDERATIONS

• Privacy, access, security

• Safe internet use and behaviour

• Protect your real name, e-mail account, personal info

BLOGGING CONSIDERATIONS

• Institutional policy & guidelines

• Safe learning environment

BLOGGING CONSIDERATIONS

BLOGGING RESOURCES

https://www.blogger.com/start

http://wordpress.com/

http://meganpooredemonstration.wordpress.com/

PODCASTINGPODCASTING

• Audio available on the internet• NOT just downloads or streams• You can subscribe to a podcast

WHAT IS PODCASTING?

PODCASTING EXAMPLES

http://www.jobdig.com/podcast/job-seeker-and-career-advice.php

http://www.units.muohio.edu/careers/students/podcast/

• It’s ‘narrowcasting’• Audience reach• No time limit for episodes• You can edit stuff• Link to blogs

PODCASTING BENEFITS: general

• Reach into the community• Vision-impaired• Inclusive• Flexible• Listen again• Human element of voice• Personal communication

PODCASTING BENEFITS: for listeners

• Listen to a few different podcasts before you start

• Keep it short• Determine your audience• Make sure you have fresh

content• Equipment??

PODCASTING CONSIDERATIONS

• Watch out for• Keeping up the momentum• Time spent on podcasting• File size• Release and indemnity• ‘Podsafe’music• Quality audio

PODCASTING CONSIDERATIONS

PODCASTING RESOURCES

http://odeo.com/

http://audacity.sourceforge.net/

http://www.webmonkey.com/webmonkey/multimedia/audio_mp3/

http://www.meganpoore.com/podcasts/

WIKIINGWIKIING

• A website that allows you to create and edit web pages

• Allows users to collaborate on a single page

WHAT IS A WIKI?

WIKI EXAMPLES

https://wiki.nla.gov.au/display/AGLIN2/Career+Paths

http://www.thestudentroom.co.uk/wiki/Careers

http://meganpoore.pbwiki.com/

http://pbwiki.com/

• Easy self-publication• Encourages collaboration and

teamwork• Easy set-up and management• Easy sharing of info• Facilitates communication

WIKI BENEFITS: for humans

Wet Paint (2007: online)

• Easy to use• Central location for document

building and drafting• Document/content

management• Version control• You will get notifications of

changes made

WIKI BENEFITS: admin

Wet Paint (2007: online)

• Resource/research collections• Sharing of info• Group projects• Posting careers guides

WIKIING: ideas

Wet Paint (2007: online)

• Peer review• Group FAQ• Brainstorming• Sharing• Resource collections• FAQs

WIKIING: ideas

Wet Paint (2007: online)

• Wiki users should have a clear common goal

• Wikis can build up areas of redundancy

• Trust is all• Need a strong wiki community• Must be valuable on a personal

level

WIKIING CONSIDERATIONS

Davies (n.d.)

• Issues over provenance• Lack of collaboration and

collegiality• Some can get concerned over

who owns what ideas

WIKIING CONSIDERATIONS

Start pages for different topics• Writing applications• CVs and resumes• Job search strategies• Part-time work ...

WIKIING FOR CAREERS ADVISORS

WIKIING RESOURCES

http://www.wetpaint.com/

http://www.jot.com/

http://pbwiki.com/

McGee and Diaz (2007: 38-40)

SELECTING TECHNOLOGY• Know your organisation’s

needs and external image

• Know your students

• Know your challenges

McGee and Diaz (2007: 38-40)

SELECTING TECHNOLOGY• Tech is a means to an end

• Support what you implement

1. Choose a web tool2. Consider

• Audience/student needs• Aims/desired outcomes • How you would construct a

• Workshop? • Unit? • Class program? • Individual program?

EXERCISE

Davies, Jonathan. n.d. Wiki Brainstorming and Problems with Wiki Based Collaboration. Unpublished Masters thesis, University of York, 2004.

Farmer, James. 2005. How you should use blogs in education. http://blogsavvy.net/how-you-should-use-blogs-in-education Accessed: 2 December 2007.

McGee, Patricia A. and Veronica Diaz. 2007. “Wikis and Podcasts and Blogs! Oh, My! What is a Faculty Member Supposed to Do?” in EDUCAUSE Review, 42 (5): 28–41.

Richardson, Will. 2006. Blogs, Wiki, Podcasts and Other Powerful Web Tools for Classrooms. Thousand Oaks, California: Corwin Press.

Teaching Today. n.d. Blog Basics. http://teachingtoday.glencoe.com/howtoarticles/blog-basics Accessed: 2 December 2007.

Wet Paint. 2007. Wikis in the Classroom. http://www.wetpaint.com/category/Education--Wikis-In-The-ClassroomAccessed: 2 December 2007.

REFERENCES