Emc World Keynote Mirchandani

1© Copyright 2010 EMC Corporation. All rights reserved.


The Private CloudHas a Silver Lining

Sanjay MirchandaniSVP And Chief Information OfficerEMC Corporation


?What’s on the Mind of CIOs


Efficiency

Time to ROI

Processes

Risk

Standardization

Aging Apps

Technology Waves

IT Roles

Governance

. . . A Great Deal of Stuff!


EfficiencyRevenue

But What Really Matters?


Providing the Business with

IT-as-a-Service

Greater Business Agility

Lower IT Costs

Better Quality of Service

✓✓✓

Which Means . . .


?But How Do You Do This


VirtualClients

PrivateCloud

PublicCloud

Virtualization

Information

Security

Federation

VirtualApplications

The Private Cloud


Hybrid Cloud

PrivateCloud

PublicCloud

A Phenomenal Time to be in IT


EMC ITOur Own Journey


Business Apps

User Profiles48,000 “Internal“ Users

Virtualization

55% VirtualizedPhase 1: 1,670 Servers Consolidated to 310Phase 2: 1,600 Servers Consolidated to 40

IT Environment

5 Data Centers, 7 PB Storage

400+ Applications & Tools

Global Support

80+ Countries and 20 languages

EMC IT at a Glance

400,000+ Customers & Partners


EMC IT Awards


Globalization

Application Explosion

Security

Storage Growth

Aging Data Centers Cost Of Ownership

Acquisitions

Complexity

We Havethe Same

Challenges as our Customers

EMC IT Challenges


IT ProductionP H A S E O N E


15%

30%

50%

85%

IT Production Business Production IT-as-a-Service

95%

Run IT As ABusiness

Mission CriticalApplications

Development,Test & IT-Owned

Applications

% Virtualized

Our Journey to the Private Cloud


Business Production IT-as-a-Service

Run IT As ABusiness

Mission CriticalApplications


Applications

% Virtualized

EMC: 2004

IT Production

15%

30%

50%

85% 95%

Our Journey to the Private Cloud


IT Production Phase

A

B

C

DedicatedServers

MonolithicApplications

PointManagement

Custom Built

Consolidated

A

B

C

VirtualizedServers

TieredSAN

Partial IntegratedManagement

Lower CapEx

Dedicated



EMC: 2004-08

% Virtualized

IT Production

15%

30%

50%

85% 95%

34% Benefits Realized

Power And Space Savings $12M$74MData Center Equipment Savings

Gain Storage Admin Productivity170%34%Increase In Energy Efficiency

60MPounds Of CO2 Reduced

The Journey to the Private Cloud


BusinessProduction

P H A S E T W O



Mission criticalapplications


Applications

% Virtualized

EMC: 2004-08

IT Production

15%

30%

50%

85% 95%


EMC in2009-10


Consolidated

A

B

C

VirtualizedServers

TieredSAN

Partial Integrated

Management

Lower CapEx

Shared

A

B

C

Dynamic Shared Capacity

Tiered VirtualServers

StorageOptimization

IntegratedManagement& Security

Business Production Phase


IT-as-a-Service55%

Mission-criticalapplications

% Virtualized

Source: Estimated benefits, ESG IT Audit, May 2010.

IT Production Business Production

15%

30%

50%

85% 95%EMC in2009-10

Benefits Realized*

30M

60%

55%

$6M

$11M Opex Savings

Data CenterEquipment Savings

Of OS ImagesVirtualized

Of Mission CriticalApps Incl. VirtualComponents

Pounds of CO2

Reduced



IT-as-a ServiceP H A S E T H R E E


IT-as-a-Service

Mission criticalapplications


Applications

95%% Virtualized

EMC : 2004-08

Run IT As ABusiness

EMC: Planned

IT Production Business Production

15%

30%

50%

85%EMC in2009-10



Shared

A

B

C

Dynamic Shared Capacity

Tiered VirtualServers

StorageOptimization

IntegratedManagement

& Security

Private Cloud

Self ServiceIaaS, PaaS, SaaS

100% Virtualized

ApplicationRationalization

Tiered Services

EmbeddedSecurity

Self Provisioning

Cost Transparency

IT-as-a-Service Phase


Apps Monolithic Solutions

ERP, CRM

App Foundation - SOA, Frameworks

SaaS, PaaS, Next Gen Online Experience Next Gen Business Systems

InfoServices

Monolithic Solutions and Data Islands

Business Intelligence, Global Data Warehouse

Master Data Mgmt, ECMData Integration

Tiered SharedVirtualized Clusters

VirtualizedDedicated Servers

DedicatedClustersSystems Dedicated

Servers

Tiered SharedVirtualized Storage

SAN Virtualization

Tiered SharedSANS

DedicatedSANSStorage DAS

Source De-DupeVTLBURA Tape

Email Archiving

Source and Target De-DupeDatabase Archiving

Filesystem Archiving

Data Center Ethernet

10GBEthernet

1GB EthernetNetworks 100M Ethernet

FCOE (CNA)

Integrated ManagementSolutions (virtual)

Integrated Management Solutions(physical)

Mgmt &Automation

Point Management Solutions

Mobile app access

Univ. ClientVDIClient PC

Mobility Solutions

100% Virtualized

Secure Technology Ecosystem

Enterprise Security Service Bus

Advanced data and Identity Protection

Basic Required Security TechnologiesSecurity

201020072005 2009 2012

Architecting for the Future


Key Technologies

Server Virtualizationand Consolidation Vsphere, Vblock, VCB With Avamar

Optimized Storage andNetwork Virtualization

VMAX, SAN Virtualization,PP/VE, FAST

Backup and Recovery Avamar, Data Domain

RSA Authentication Mgr,DLP, Archer, FIM

Security

IT Production

Key TechnologiesBusiness Production

Key IT Programs


Management & Automation

Applications & Cloud Experience

Virtual Desktop

Key TechnologiesIT-as-a-Service

Ionix, Insight, SCM, UIM, Capacity IQ, SRM

View 4.0, RSA And VBlock

SpringSource, VCloud, Atmos

Key IT Programs


Virtual Desktop Infrastructure

. . . Not the Device

Provision the User


DEMONSTRATION


DefineKey Programs

for YourJourney

LeverageCloud

EnablingTechnology

VirtualizeEverything

Build aCloud

Roadmap

1 2 3 4

Define Your Cloud Journey


What This Means to You

OPPORTUNITY!


Built Differently

Consumed Differently

Run Differently

Governed Differently

ITis

ITOrganizationsWill Evolve

How The Private Cloud is Different


Shifts focus to higher value IT

Introduces new competencies

Broadens skill sets

Reduces geographic boundaries

Impact on IT Professionals


Think Different.About How IT is Built.

Design Once Use Once

Design Once Use Many

Roles Required: Cloud Architect

© Copyright 2010 EMC Corporation. All rights reserved.


Think Different.About How IT is Consumed.

Cloud Capacity Planners

Cloud Service Managers

Business Solution Consultants


Emerging Roles


Think Different.About How IT is Run.

Storage Systems Network

Dep

th

Security

Breadth

Cloud Infrastructure AdminsCloud Process Engineers


Emerging Roles


Think Different.About How IT is Governed.

Cloud Security Architects

Cloud GRC Managers


Emerging Roles


DEMONSTRATION

Critical Incident Response Center


Be a change agent

Track technology changes

Broaden your skill sets

Visit EMC IT in the solutions pavilion

Learn more at www.emc.com/emcIT
