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© 2015 eFolder, Inc. All Rights Reserved.
Where OneDrive Falls Short
• Not designed for centralized syncing and sharing
• Few security controls• No WebDAV access• Incompatible with existing
file servers• File size and file number limits
Beating the Competition:Selling Against OneDrive
Bryan ForresterSenior VP of Sales, [email protected]
© 2015 eFolder, Inc. All Rights Reserved.
Agenda
• Partner Introduction• Market Trends• Where OneDrive Falls Short• Introducing eFolder Anchor• Partner Testimonial and Case Studies:
Unified Systems Management• How to Sell Against OneDrive• Questions and Discussion
© 2015 eFolder, Inc. All Rights Reserved.
Partner Introduction
© 2015 eFolder, Inc. All Rights Reserved.5
Founded in 2000
Clients in Atlanta, GA
Clients using eFolder Anchor include golf courses, hotel chains, and design firms
30 clients and 100+ users on Anchor
Unified Systems Management
5 employees
© 2015 eFolder, Inc. All Rights Reserved.
53%use 3+ devices
96.2million mobile workers in US in 2015
37%work from multiple locations
IDC. “U.S. Mobile Worker Forecast, 2015-2020.” Framingham, MA. 2015Forrester Research. “2013 Mobile Workforce Adoption Trends.” Cambridge, MA. 2013
Market Trends
© 2015 eFolder, Inc. All Rights Reserved.
Free File Sync: Not Suitable for Business Use
Businesses assume tremendous risk with consumer-grade file sync products:
• Data theft• Data loss• Corrupted data• Lawsuits• Compliance violations• Loss of accountability• Loss of file access
© 2015 eFolder, Inc. All Rights Reserved.
Where OneDrive Falls Short
• Not designed for centralized syncing and sharing
• Few security controls• No WebDAV access• Incompatible with existing
file servers• File size and file number limits
Introducing eFolder Anchor
9
eFolder Anchor allows your clients to work…
…across any device
…with anyone
….with any content
…without compromising security and control
© 2015 eFolder, Inc. All Rights Reserved
Business-grade file sync
Features – Anchor
© 2015 eFolder, Inc. All Rights Reserved.
Business-grade file sync
Features – Anchor
© 2015 eFolder, Inc. All Rights Reserved.
Business-grade file sync
Features – Anchor
© 2015 eFolder, Inc. All Rights Reserved.
Firewall and VPN concentrator
File Server
Headquarters Remote Users
VPN tunnels = problems
Before
File Server Enablement
Features – Anchor
© 2015 eFolder, Inc. All Rights Reserved.
File Server Enablement
Features – Anchor
© 2015 eFolder, Inc. All Rights Reserved.
Firewall and VPN concentrator
File Server
Headquarters Remote UsersAnchor
All devicesin sync
After
File Server Enablement
Features – Anchor
© 2015 eFolder, Inc. All Rights Reserved.
Secure and easy sharing
Features – Anchor
© 2015 eFolder, Inc. All Rights Reserved.
Secure and easy sharing
Features – Anchor
© 2015 eFolder, Inc. All Rights Reserved.
Secure and easy sharing
Features – Anchor
© 2015 eFolder, Inc. All Rights Reserved.
Backup and restore features
Features – Anchor
© 2015 eFolder, Inc. All Rights Reserved.
Backup and restore features
Features – Anchor
© 2015 eFolder, Inc. All Rights Reserved.
Backup and restore features
Features – Anchor
© 2015 eFolder, Inc. All Rights Reserved.
Partner Testimonial and Case Studies: Unified Systems Management
Client #1: Golf Course Management Company
© 2015 eFolder, Inc. All Rights Reserved.23
• What problems did this client need to solve?
• Why was OneDrive inadequate for this company’s file sharing needs?
• How has Anchor improved this client’s workflow and overall productivity?
Client #2: Risk Management Firm
© 2015 eFolder, Inc. All Rights Reserved.24
• Why was OneDrive inadequate for this company’s file sharing needs?
• What were this client’s specific needs?
• What additional features of Anchor have benefited this client?
Client #3: Investment Company
© 2015 eFolder, Inc. All Rights Reserved.25
• What was this client using prior to adopting Anchor for file sharing?
• What motivated this client to adopt a secure, business-grade file sync solution?
• What features of Anchor have benefited this client?
More questions for Ryan
© 2015 eFolder, Inc. All Rights Reserved.26
• Have you encountered any pushback from clients? How do you counter this effectively?
• How has your pricing and packaging strategy set your company up for success?
• How do you educate your clients about the benefits of Anchor?
• How has deploying Anchor benefited your MSP practice in addition to your clients?
Crash Course: Selling Against OneDrive
© 2015 eFolder, Inc. All Rights Reserved.27
• Understand the core needs of your clients and logically explain why they may need a business-class file sync solution
• Explain the downsides of OneDrive for Business– “Just because it says ‘Business’ in the name doesn’t make it
business-class!”
• Use pricing and packaging strategies to emphasize standout features of your superior file sync offering
Choosing Products and Vendors
© 2015 eFolder, Inc. All Rights Reserved.28
60%Unified Systems
Management’s average gross margin on eFolder Anchor
Anchor Playbooks
Playbooks include:• Generically branded videos• Email templates• Brandable white papers• Blogs• Brochures• Customizable
presentations• And much more!
© 2015 eFolder, Inc. All Rights Reserved.
Questions & Discussion
