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The Project Echo OpportunityThe Project Echo Opportunity
Selling Manager ApplicationsSelling Manager Applications
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You can share this information with others.Don’t forget to tag it eBay DevCon 09.Don t forget to tag it eBay DevCon 09.© 2009, eBay Inc. Some rights reserved.eBay and the eBay logo are among the registered trademarks of eBay Inc. PayPal and the PayPal logo are trademarks of PayPal, Inc. Other trademarks and brands are the property of their respective owners.
A dAgenda
• Overview of Selling Manager ApplicationsWhat do our sellers need?• What do our sellers need?
• Opportunity for developers
Selling Manager Applications
S lli M O iSelling Manager Overview• Replaces selling links in• Replaces selling links in
My eBayAll ll t il• Allows sellers to email, leave feedback and print invoices in bulk.
• Automates tasksAutomates tasks • Sellers can view and
download reports aboutdownload reports about their sales activities
S lli M ( ti d)Selling Manager (continued)
• Two versions• Selling Manager (previously $4 99 per month)• Selling Manager (previously $4.99 per month)• Selling Manager Pro ($15.99 per month)
As of May 15 over 270 000 subscribers• As of May 15, over 270,000 subscribers• On June 15th, we made Selling Manager free
f ll b ibfor all subscribers• Sellers will still need to subscribe to Selling
M t t th f iManager to get the free version
S lli M A li tiSelling Manager Applications• Build applications that• Build applications that
are integrated directly on eBay comon eBay.com
• Become part of Selling Manager
• Enhance existingEnhance existing Selling Manager capabilitiescapabilities
• Offer new capabilities il blnot available
Wh t d it l k lik ?What does it look like?• Applications tab:• Applications tab:
• Persistent call-to-actionaction
• Always available in My eBayMy eBay
• Means to manage li tiapplications
• Canvas view:• Application interface• Served from theServed from the
developer
Seller NeedsSeller Needs
Most Sellers Need Solutions to at LeastMost Sellers Need Solutions to at Least One of the Areas Below:
• Some functionality is built within Selling Manager and can be enhancedg
• Other functionality is completely new (such as sourcing) and would be new to Selling as sou c g) a d ou d be e o Se gManager subscribers
What We’ve Heard From Sellers:What We ve Heard From Sellers: Top 5 Efficiency Pain Points
1. Large amount of Customer Emails
2. Unique to eBay: Unpaid Items
3. Bulk editing listings
4 More and better shipping tools4. More and better shipping tools
5 Optimization of Best Match5. Optimization of Best Match
Developer OpportunityDeveloper Opportunity
I t t d A li ti Di tIntegrated Application Directory
• Present• Present marketing i f tiinformation, features and b fibenefits
• Search and browseableSearch engine• Search-engine optimized
A li ti CApplication Canvas• Application is• Application is
available in Selling ManagerManager
• Hosted on the Developer’s site
• Ultimate flexibility –Ultimate flexibility language/hosting agnosticagnostic
S b i ti d BilliSubscriptions and Billing• Flexible billing• Flexible billing
schedulesFree one time• Free, one-time, recurring, usage basedbased
• 80/20 revenue split ((80 to developer, 20 to eBay)
• No charge for free appsapps
O t it R iOpportunity Review• built-in subscriber base
Distribution
• 270, 000 current Selling Manager subscribers in US• plus new Selling Manager subscribers
• integrated application directory• integrated application directory• be seen in “featured applications”
• re-use your existing application logicDevelopment
re use your existing application logic• code in your favorite language• build using open standards
Integration• access to extended selling data• be part of the seller’s daily activities
Monetization • choose how you make money• use our managed billing platform
Q ti ?Thank you! Questions?To learn more, visitwww ebay com/devcon
Thank you!www.ebay.com/devcon
