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OrganizationDTC356 August 22, 2013
Wednesday, August 21, 13
Hidden Intellectualism❖ Two models of knowledge
❖ gathering new information
❖ thinking about what you already know in a different way
❖ “Hidden Intellectualism” is the process of realizing how smart you already are.
❖ Look at what you already know and do from an academic perspective
Wednesday, August 21, 13
Why Think About Staples?What does retail have to do with
information organization?
What ethical issues are raised in the prologue?
Why does the author (Weinberger) begin in a store?
Wednesday, August 21, 13
Atoms(physical objects)
Bits(digital objects)
2nd Order of Order1st Order of Order 3rd Order of Order
?Wednesday, August 21, 13
❖ In physical space, some things are nearer than others.
❖ Physical objects can be in only one spot at any one time
❖ physical space is shared
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❖ Human physical abilities are limited
❖ the organization of the store needs to be orderly and neat
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Wednesday, August 21, 13
❖ This is how things were
❖ the rules are different now
Two Things to Take Away:
Wednesday, August 21, 13
Pay Attention to This!
Wednesday, August 21, 13
“Discovering what you want is at least as
important as as finding what you know you
want.”Wednesday, August 21, 13
The solution to the over-abundance of information is more
informationWednesday, August 21, 13
“Everything has its places.”
Wednesday, August 21, 13
Carry On.
Wednesday, August 21, 13
Atoms(physical objects)
Bits(digital objects)
2nd Order of Order1st Order of Order 3rd Order of Order
Bettman ArchiveCatalogs (not just shopping catalogs)
Page 18: describe 2nd order characteristics
and limits
Authority: someone decides what goes
where.
Physical things:
• books on shelves•silverware in drawers• photos into albums ?
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Organization Essay
Wednesday, August 21, 13
image credits❖ slide #3: Bob Rosenbaum
❖ slide #8: Selfie
❖ slide #12: Susansschooldaze
❖ slide #15: party girl
Wednesday, August 21, 13