The age of content

News networks are under pressure to remain innovative.

We are in the content era, and if your company can’t deliver to the end consumer via multi-

devices, your content will be left behind.

The advancements in technology and content go hand-in-hand. Consumers care about the ease in which they can see what they want, when they want it and on the device they want to see it.

News needs to be anytime, anywhere.

Technology and the news: The move to mobile

The online video audience is expected to double by 2016 to 1.5 billion globally,

according to research firm Siemer & Associates.

Companies need to prepare for HD delivery to ensure the reception of their videos on all

devices, including mobile and tablets, is consumable.

Sound easy? Not so much.

It is an evolving business, and consumer demands run faster than a lot of content

organizations can deliver.

How can financial content be delivered seamlessly?

Mobile and tablet’s share of online video views doubled in 2013.

We’ve seen the advancements in deliver of content with Microsoft MSN/Xbox,

Google/YouTube, Viacom and Amazon alike.

Some have already made content more interactive across multi-devices.

The future of financial news

For the financial news to be truly disrupted, companies need to embrace the interactive and

actionable component.

We see this happening through social media, and now it’s crossing over into the financial

news space.

When you hear about a natural disaster on the news, you want to react immediately and send

money from your bank account right on your TV.

Or you’re watching the financial news, and want to see what you can do in your own portfolio.

Or you want to make a trade directly from your mobile device while standing in line at

Starbucks.

Technology is the future of financial and online media.

About tastytrade and dough

The tastytrade network is an award-winning online financial media company that produces eight hours of live, entertaining

programming. We produce actionable content every day, during market hours for the do-it-yourself investor and have thousands

of hours of free VOD (video on demand) archives. We created dough, an investing app that brings our content to the consumer

is a very real, engaging and actionable way, where consumers can Watch-Learn-Do all in one place. The dough platform is

designed to turn real people into better investors.