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My Viral Video Marketing Campaign Pitch
If my viral video is chosen out
of the selection of pitches
today, I will use the technique
of Stop-motion animation.
Though Stop-motion is a time
consuming endeavour, I have
valid experience using the
medium, and can bring this
knowledge to the table if my
idea is selected.
The video will work on both a
viral and commercial level for
DiVA using the tagline…
But what does this mean?
Well, with help from an outside
source, drawings of actual
real-life Diva’s will represent
that “inner” DiVA and supply
the video with the characters
that will be animated.
Here are some examples of
Diva’s that may be used for the
video…
And the style of art for the
characters….
The storyline to the video will
follow the tag-line, “Find your
inner DiVA”
The characters in the video will
be unwrapping a present.
Layer by layer, the “Find your
inner …” tagline will be
revealed.
Until the last layer of the
present reveals the DiVA logo.
Here is an example of the kind of animation that I would like to use for the video: http://www.youtube.com/watch?v=zqb7PeY7I2M&feature=related http://www.youtube.com/watch?v=MSPIDbcaQus&NR=1 http://www.youtube.com/watch?v=gU0NDWBhGbc&feature=related http://www.youtube.com/watch?v=58nLHhE277Y&feature=related
So why should you choose my idea?
I believe that my pitch answers
to the brief. Not only is it an
original idea, but it is short,
snappy, and it get’s to the
point of what DiVA is all
about.
No matter how old you are;
what experience you have, we
all have the ability to be an
apprentice on the DiVA
scheme.
Thank you for you watching!