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New concepts like Open Hardware, 3D printing, Maker movement, Entrepreneurship from the room, are replicating some phenomena that happened in the digital arena in the manufacturing world. This presentation analyzes the economic impact
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Digital Manufacturing,
a new opportunity for economy
Javier Carbonell
Telefónica I+D
2
Área
Razón Social
Chris Anderson
“The past 10 years have been about discovering
new ways to work together and offer services on the
web.
The next 10 years will, I believe, be about applying
those lessons to the real world”
We are in a context of production
OFFSHORING
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Área
Razón Social
The Southeast Asia becomes the World Factory
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Área
Razón Social
Which implies costs and
transport time …
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Razón Social
… makes difficult to DIFFERENCIATE …
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Razón Social
…and it is seen as
UNEMPLOYMENT a cause of
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Razón Social
Is it time to
Change?
New technological and
social TRENDS
can tip the balance
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Área
Razón Social
Low cost
customization
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Razón Social
The CLOUD
makes the acess ubiquitous
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Razón Social
Internet of things increase
the Internet universe
13
Área
Razón Social …and foster smart cities
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Razón Social
OPEN SOURCE
arrives to HARDWARE
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Área
Razón Social
Funding communities
CROWDFUNDING
Trends convergence
triggers a CHANGE
in 3 axis
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Razón Social
The barrier
1
between DIGITAL and REAL blurres
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Razón Social
DISTRIBUTED and COLLABORATIVE
work reaches all areas
2
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Área
Razón Social
3
…MAKER movement
People want to
MAKE…
New MODEL …
…new economic Rules
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Razón Social
NO scale economies
Font: Telefónica
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Razón Social
NO complexity cost
Font: Telefónica
A new MODEL
that…
…favours
ENTREPRENEURSHIP
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Razón Social
From the GARAGE to the ROOM as Entrepreneurship place
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Razón Social
It implies
REDUCTION
of capital required
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Área
Razón Social
Every inventor…
… a would-be entrepreneur
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Área
Razón Social
Transforming Traditional Business…
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Razón Social
… and creating new Opportunities
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Razón Social
Encouraging an
Ecosystem
that will rise new
employment
opportunities
A CHANGE…
…to be SUPPORTED
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Razón Social
Backing the RESEARCH
and the KNOWLEDGE
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Razón Social
“And I ask this Congress to
help create a network of 15
of these hubs and guarantee
that the next revolution in
manufacturing is made in
America”
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Área
Razón Social
SINGAPUR will invest $500 M
in research of advanced
technologies
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Área
Razón Social
Backing EDUCATION
and TESTING of new
technologies
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Área
Razón Social
450 Fablabs
in EEUU
100
Hackerspaces
Shangai
1 per
700.000 inhabitants
1 per
230.000 inhabitants
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Área
Razón Social
Many companies organize training
workshops: Spark Fun, Adafruit…
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Área
Razón Social
Multinationals join the initiative: GE
GARAGES, FORD…
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Razón Social
Backing COMMUNITIES
and CHALLENGES
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Communities begin to face big
projects
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CHALLENGES encourage
continuous progress
The shift is on the move
Can we AFFORD to stay
out?