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Round closes 16th Jan ‘15 Dibbz is a new mobile ad tech company providing real rewards in your favourite app experiences The Problem Traditional banner ads have a click through rate of 0.4% and simply feel dated on mobile platforms, leading many consumers to ignore them via 'banner blindness'. The Solution Our solution rewards users by providing them a promotion or offer they like at the right time, place and moment in their app experience. Through our moment-targeting, we've seen an increase in engagement rates that is 75x higher than that of traditional ads. Whether it's by rewarding users with a £5 voucher or Free Next Day Delivery, we create a positive moment that consumers engage with, act upon and ultimately enjoy. Our Edge Emotionally Engaging Rewards Insightful Analytics Contextual & Dynamic Delivery Engine SDK & RTB based technology Elegant solution 1 2 Robust Technology SDK & RTB network Smart Bidders Dashboards & Analytics Viewability Tracking Attribution Tracking

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Round closes 16th Jan ‘15

Dibbz is a new mobile ad tech company providing real rewards in your favourite app experiences

The Problem Traditional banner ads have a click through rate of 0.4% and simply feel dated on mobile platforms, leading many consumers to ignore them via 'banner blindness'. 

The Solution Our solution rewards users by providing them a promotion or offer they like at the right time, place and moment in their app experience. Through our moment-targeting, we've seen an increase in engagement rates that is 75x higher than that of traditional ads. Whether it's by rewarding users with a £5 voucher or Free Next Day Delivery, we create a positive moment that consumers engage with, act upon and ultimately enjoy.

Our Edge •  Emotionally Engaging Rewards •  Insightful Analytics •  Contextual & Dynamic Delivery Engine •  SDK & RTB based technology

Elegant solution

1 2

Robust Technology •  SDK & RTB network •  Smart Bidders •  Dashboards & Analytics •  Viewability Tracking •  Attribution Tracking

www.dibbz.co/invest

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The Model •  Brand A sets-up a campaign with us. •  We algorithmically target their most

receptive consumers via our network. •  We provide contextual and dynamic delivery

based on multiple data points. •  Profits are driven by the 40-60% margins

made on our impression cost.

The Traction We are already working globally with established brands in EMEA and LATAM regions. Customers include:

The Team Elliot Sochall CEO & Founder Visionary of the Dibbz service and experienced in previous marketing startups.

Nick Slater COO & Co-Founder Experienced early stage founder with legal and financial knowledge.

Rogerio Candeias CTO 10 years of Software Dev & tech entrepreneur. Studied at MIT & Harvard.

Toby Allen CSO MBA with 7 years of Product Development & Senior Management Experience.

The Opportunity •  Raise of £250k •  12.5% equity offered •  Over £5k – Type A Shares •  Under £5k – Type B Shares

The Use of Investment We believe in building a strong and stable company. We need to continue to build on our foundations & remove bottlenecks. •  Sales Staff (40%) •  Technology (30%) •  Operational Costs (20%) •  Marketing (10%)

Join us on Crowdcube Round closes 16th Jan ‘15

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2014 2015 2016 2017 2018

Gross Sales (£m) 2014 2015 2016

Gross Sales 30,000 3,525,000 11,560,000

EBITDA -94,805 2,010,788 6,856,822

EBITDA % -316% 57% 59%

Net Profit (Pre Tax) -97,485 1,958,032 6,786,822