DevOps Market TimingFor Entertainment Purposes OnlyPlease, no wagering

@cote | 21 Nov 2014

Timing any technology market is dangerous, but here we go…

• We estimate DevOps will be a larger “thing” sometime between 2017-2022, 3-5 years from 2014.

• Having “started” between 2007-2009 but with a slower uptake than Agile which had a 10+ year cycle to maturity

• For “the elite,” DevOps is clearly “here”

• Various surveys show a slow, but steady rise in dedicated DevOps teams

• Enterprises are adopting the underlying cloud infrastructure needed, but not at a rapid pace

• Large and medium sized vendors are just now exploring and formalizing DevOps programs and products

• Agile software development too more than 10 years to mature as a market

2

The Puppet Labs surveys show a slow but steady level of DevOps at +3%

over two years…?

3

2014 Puppet DevOps Survey, n=9,2812012 Puppet DevOps Survey, n=752

CA’s surveys point to adoption in 2-5 years, but awareness has grown

dramatically year/year

4Source: “DevOps: The Worst-Kept Secret to Winning in the Application Economy,” CA Technologies conducted by Vanson Bourne; 2014 n=1,425, 2013 n=1,300 for 2013.

As a job category, DevOps is small compared to other trends, but growing

5

Source: Indeed.com trends search, Oct 2014, with and without Linux.

The “journey” to cloud is in full swing, but taking time

6Source: “Majority of enterprises move past virtualization on their journey to the cloud,” TheInfoPro Cloud Wave 7, Sep 2014.

• ~53% in post virtualization• Compared to ~40% at the

end of 2012

Using Agile development as a historic heuristic suggests a 10+ year cycle to

full maturity

• 1999 - Extreme Programming Explained

published

• 2001 – Agile Manifesto signed, Agile

Software Development with Scrum

published, Rally founded

• 2002 – Atlassian founded

• 2006 – Rally series B for $8m, total

funding by 2011 was $68.9m

• 2008 – IBM Rational Team Concert 1.0

• 2011 – Atlassian revenue at $102m

• 2013 – Rally IPO7