Dennis Crowley , Foursquare

hello, my name is dennis.

Monday, June 7, 2010


NYCMonday, June 7, 2010















Act 2:Using digital candy to promote local businesses, brands and media.


#1. mom + pop#2. retail chains#3. media#4. CPG


#1. mom + pop


The Marsh Cafe in San Francisco Southside Coffee in Brooklyn


Yaletown Brewing in Vancouver


“AJ Bombers, a burger joint in Milwaukee, joined up with FourSquare last summer by promising a free burger and fries to anyone who dethroned its "mayor"AJ co-owner Joe Sorge says sales of menu items promoted on FourSquare have risen roughly 30% since the restaurant began using the service.”

http://online.wsj.com/article/SB10001424052748703787304575076001164243926.html?mod=wsj_share_twitter

note to self:"moniques chocolates" in palo alto. running buy one truffle get one free5 in one week vs. 0 in paper















#2. Retail Chains



© 2010 foursquare labs





© 2010 foursquare labs 40






#3. Media






http://techcrunch.com/2010/02/24/foursquare-bravo-television-commercial/











#4. CPG





The Wildcard!



[email protected]@dens

Thanks!


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Dennis Crowley , Foursquare