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Desktop Virtualization SolutionsSimple – Reliable – Complete

<date>, 2011

<Presenter’s name>

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Agenda• Today’s IT

Challenges

• Now is the time

• What is the holdup?

• Dell Desktop Virtualization Solutions

• Why Dell?

• Q & A and next steps

Today’s IT challenges

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Only the efficient thriveFactors impacting IT today

PREMIUM ON EFFICIENCY

+ Economic uncertainty+ Increasing demands on

IT+ Focus on TCO+ Expansion in emerging

economies

WORKFORCE TRANSFORMATION

+ Web 2.0+ Mobility+ Consumerization+ Millennials+ “Desktop” follows the user vs. the device

CONSOLIDATION AND VIRTUALIZATION

+ Do more with less+ Scale flexibly+ Extended refresh cycles+ Increase staff productivity

CLOUD

+ Managed & modular services

+ Desktops-on-demand+ Applications on-demand

The workplace is changing, so must IT

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1/3Amount of the workforce in developed economies that will be mobile by 2013 (IDC4)

>50%

Workers that rankedtechnology tools providedas critical in choosing anemployer (Unisys5)

2xNumber of workers usingsmartphones for workbetween 2009 and 2014(IDC via Unisys5)

1. Source: Gartner: Predicts 2010: PC End-User Issues, December 4, 20092. Source: Gartner, http://www.itbusinessedge.com/cm/blogs/all/no-surprise-google-at-forefront-of-consumerization-of-it/?cs=113733. Source: IDC, Impact of the Dramatic Increase in Devices on the Cost to Support, January 2009 4. IDC: http://www.ciozone.com/index.php/Mobile-and-Wireless/IDC-Mobile-Workers-Will-Pass-1-Billion-in-2010.htm5. Source: Unisys, Unisys Consumerization of IT Benchmark Study, 2010

Technology

#1Consumerization of IT willmake the biggest impact on enterprise IT in the next decade (Gartner3)

Workforce

66%Percentage growth in number of devices IT is expected to support by2012 (IDC2)

60%Percentage of enterprise PC configurations that will use desktop virtualization by the end of 2012 (Gartner1)

71.7% of enterprises are still running Windows XP

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Today, choice vs. control

End-users demand choice

• Choice of devices• Work from anywhere• Same or better performance

IT demands security and control

• Securing data and IP• Trusting end point devices• Control for compliance

Desktop Virtualization Now is the time

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DefinitionsDell’s view onvirtual desktopsVirtual desktops are about• Providing IT with

the ability to centralize control of all end-userdata, applications,preferences, and images

• Enablingend-user flexibility and productivity with the ability to work anywhere on nearly any device*

What is Desktop Virtualization?

?The separation of the personal desktop environment from the physical device, using a varietyof technologies

*Must be connected to the internet using a computing device

Desktop Virtualization Separation of personal desktop environment from the physical device

Virtual DesktopsConsisting of an OS instance,

applications, and user personalization

Data CenterServer, network, storage,

and virtualization infrastructure

End User DevicesDisplay point for the virtual desktop anywhere anytime

on virtually any device

VirtualDesktop

User Profile

User DataApplication

sOS

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Evolving to be open, capable, affordable

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Technology providers must bridgethe gap from data center to endpoint devices and transform & simplify IT management

Desktop Virtualization at a tipping point as a critical enabler for accelerating mobility & enhancing productivity

As workforce evolves, computingshould be driven by workloads& endpoint enablement

Companies shouldnot use desktop virtualization everywhere, but every companyshould use it

somewhere

Desktop virtualization delivers improvedefficiency, stability, reliability and availability

70MHosted Virtual

Desktops forecastby 2014*

I

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*Gartner prediction

• Need for increased endpoint security (mobile workers)

• Heterogeneous devices • Allowing access to corporate

resources with personal devices (consumerization)

• Centralizing application and desktop deployment/management

Total economic impact

Economic business impactsReduced costs and downtime for deployment, upgrade, patching $$$$

Improved end user productivity through greater, more efficient access to apps and data $$$

Reduced support costs through minimizing desk side visits and ease or provisioning $$

Reduce cost of security breaches $$

Enable business continuity, mitigate data loss, enable faster disaster recovery, higher availability and stability $$

Extended benefits

Ability to react to unpredictable business and end user demands

Ability to react to variations in the workforce

Release IT resources to concentrate in value creation activities

High impact virtualization benefits to the bottom line

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• Simplify management

• Reduce costs

• Protect and secure data

• Enhance productivity

• Enable multiple devices

• Create business agility

• Access anytime, anywhere

• Choice of devices

• Increase productivity

• Dynamic “always-on”

• High fidelity experience

• Flexible work options

IT End User

Why Desktop Virtualization?

Enterprise

• Create business agility

• Reduce costs

• Streamline operations

• Regulatory compliance

• Strengthen security

• Focus on innovation

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Dell’s Vision: next generation End User

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Simplify

Managed Mobility

Unify Infrastructur

e

Unified User Experience

Adapting working the way users want access to data – anywhere, anytime, on any end user device

Desktop Virtualization

Expanding Devices

So what is the hold up?

It’s Complicated

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Implementation is complex

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Mobile Client

NetworkingServersStorage

Virtualization Software

Tablet

Endpoint Devices

Datacenter Infrastructure

FilesDatabas

es E-mailComplianc

e dataRich

content

Applications

Implementation

Analysis Design Build

?

?

?

??

Dell Desktop Virtualization Solutions

Dell Desktop Virtualization Building Blocks

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Methodology

Delivery Options

Integrated Solution Stack

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Integrated Solution Stack

Dell Desktop Virtualization Building Blocks

Delivery Models

Managed

vDaaS

Managed

Customer

Custom

Best Practices

Implementation

• Feasibility

• Discovery

• Blue Print Assessment

• Design and Implement

• Operate and Manage

Delivery + Process + Technology

Delivery models Flexibility to suit your unique needs and goals

You manage Dell manages

Customer Managed

Custom Dell Managed

vDaaS “as-a-

service”

Dell

Dell Managed

Customer or Dell Data Center Dell Data Center

Dell CloudCustom Integrated Solution Stack

Customer Managed

Architecture

Management

Asset Owner Customer

Data Center Customer Data Center

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Virtual Desktop as-a-Service

• Fully managed virtual desktops

• Hosted in Dell Cloud

• SLA for availability and operations

• Subscription model

• No CapEx required

Virtual Desktop

as-a-service

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Integrated Solution Stack managed by you

• Dell Services designs and implements

• Dell best practices methodology

• Leverages Dell Integrated Solution Stack

• Dell ProSupport via 1-800 #

• On premise in your location

Customer Managed

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Integrated Solution Stack managed by Dell

• Dell Services designs and implements

• Dell best practices methodology

• Leverages Dell Integrated Solution Stack

• Dell manages and operates

• On premise at Dell or your location

Dell Managed

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Custom

• Select components for your needs

• Dell Servers, storage, networking, clients

• Utilize Dell reference architectures

• Leverage Dell best practices

• A la cart Dell Services

• Citrix XenDesktop, VMware View

• vSphere, Hyper-V, XenServer hypervisors

• Peripheral integration-smart cards, web cams

• Additional software ingredients (profile mgnt, SSO, storage mgnt)

Custom

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Dell Virtualization roadmap methodologyInformation-driven decisions through an established, repeatable process

Manage, monitor and maintain

Operate

Capture thevalue

Implement

Make informed decisions

Blueprintassessment

Understand the potential

Discoveryworkshop

Is the solution right for your

customer?

Feasibility

Lay the path for success

Design and propose

Find the rightusers

Understand your environment now and identify the best users to virtualize

DefineROI

Dell’s Economic Impact Analysis Tool defines potential savings andpotential costs

Design the rightsolution

With a full understanding of your needs, we choose the best of breed solution

Manage thesolution

Dell can deliveron-going management of your DVS solution

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Blueprint assessment

Make informed decisions

Blueprintassessment Gather data from desktops targeted

for virtualization

Process steps• Assessment tool deployment• Digital footprint data collection• Business case update• Implementation gap analysis

Deliverables• Blueprint report• Updated EIA and pricing• Implementation SOW• Foundational projects

Customer pays (gains valuable IP about their desktop environment)

Confirm environment to fully optimize

implementation

Blueprinting process is

CRITICAL to a successful

virtualization deployment

Measure twice, cut once

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Full access via Report Designer or Safegate API

Blueprint Assessment– outputs

Best fit

Worst fit

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Dell Desktop Virtualization Solutions: Open Architecture

Windows Applications

Desktop Virtualization Software Citrix XenDesktop, VMware

View Hypervisor

Citrix, Microsoft, VMware

Efficient Data Center

Removes the burden of design and configuration

Delivering a right-sized, scalable solution

Open architecture works with existing investments

Accelerates deployment from months to weeks

Customer Managed

Dell Cloud On Premise

Dell Managed

PowerEdge EqualLogic ProConnect

Dell Integrated Solution Stackdelivers a right sized architecture

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Juniper (Dell J-Series) EX4500 10GbE

PowerEdge M100e Chassis &M610 Blade

EqualLogic solid state and SAS based 3-tier storage

Hypervisors

Virtualization Software

• Compact, efficient platform• Virtual chassis scales across racks

• 13 -16% higher performance/watt**

• 11‐14% more power efficient*• InfoWorld best storage system

award for the second year in a row• Base OS, User and Recovery

Stores

• VMware vSphere• Microsoft Hyper-v SP1(future

support)

• Citrix XenDesktop• VMware View

Design-Implement-Manage

• Prescriptive and complete methodology to size the resources

• All-inclusive of design, deployment implementation, and support

Dell Integrated Solution Stack

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Enterprise Enterprise Plus

Virtual PC Yes Yes

Redundancy Yes Yes

Recoverability Yes Yes

High DC Density

No Yes

Dynamic Motion No Yes

Enterprise • Robust, enterprise-class • Industry-standard

components• Scalable from 500-5,000

users• Redundancy• Recoverability

Enterprise Plus • Higher datacenter-density• Design to reduce rack space• Blade architecture • Shared storage• Dynamic motion

Dell offers a wide range of end devices

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Notebooks & Netbooks

Mobile Devices

Enterprise-class tablets and smart

phones make virtual access

more pervasive than ever.

Thin and Zero

Clients

Repurposed Existing Devices

Dell Notebooks & Netbooks

integrate virtual clients enabling

new levels of mobility, security

and manageability

Dell offers a full array of clients from economical access devices to higher

performance computing clients

Immediately gain benefits of desktop

virtualization by leveraging

investments in existing devices.

Dell or third party

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Dell is delivering a new,complete approach toDesktop Virtualization

The Dell Integrated Solution Stack cangrow as our customers grow

The Dell Integrated Solution Stack allowsour customers to get all the

components from a single source

The Dell Integrated Solution Stack decreases the risk of introducing

Desktop Virtualization

Why Dell?

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Dell Desktop Virtualization Solutions provide a complete Integrated Solution Stack for rapid deployment and optimized operations

Pre-tested, preconfigured solution stack

Dell is delivering a new, reliable approach to Desktop Virtualization

Either do it yourself, or have Dell deliver a fully managed solution – pick the ownership modelthat best meets your needs

Flexible delivery models

Dell Desktop Virtualization Solutions leverage mainstream desktop virtualization software and open standards based architecture

Open architecture

Dell is delivering platforms that are customized to best meet the unique needs of certain use cases

Vertical-specific platforms

Why

Dell?37

Long-term vision of desktopvirtualization as part of a larger portfolioof open, capable and affordableEnd User Computing solutionsDell’s process analyzes your environment, creating a right-sized solution that expands with your needs

Variety of solutions and economic models - vDaaS, Hosted, Custom

Solutions based on open standardsinfrastructure leveraging mainstream virtualization technologies

Vertical solutions built into the platform align with business needs

Works with any end point/client

• Addresses complexity

• Pretested, preconfigured solution stack

• Shorten deployment time

• Clear path to success

• Reduces desktop management cost

• Reduces desktop management complexity

• Dell ISS backed by 50K hours of validation

• Process methodology ensure predicable success

• Implements a right-size and future proof solution

• Complete technology + process integration

• World class ingredients

• Choice of delivery models, vDaaS, ISS, Custom

• Dell ProSupport - one call for all components

• Reduces economic barriers

• Tailored vertical solutions

• Dell integrates Delivery with Process and Technology

Simple Reliable Complete

Why Dell?

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Remove complexity Mitigate risk Faster time to value Remove economic barriers

Thank You

Backup Slides

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EmployeeProductivit

y

DesktopAdministratio

n

Datacenter

Flexibility

V i r t u a l C o m p u t i n g

Why Dell?

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• Prepackaged, pre-tested, pre-configured and coupled with a unique process that removes complexity and provides faster time to value

• Line of sight to the end state to shorten deployment time & cost• Predictable outcome to size the environment right the first time• Addresses the inherent complexities in implementation

Simple

• Dell’s process methodology analyzes your environment, creating a right-sized, scalable and future proof solution that expands with your needs

• Purpose built solutions based on open, proven infrastructure leveraging mainstream virtualization technologies

• World class ingredients backed by 50,000 hours of validation testing

Reliable

Complete

• ProSupport for Desktop Virtualization – a single solution service line to support all of the hardware and software components

• A variety of adoption models vDaaS, Hosted, Custom to leverage end-to-end hardware tightly integrated with design, implementation, and hosting services that reduce the economic barriers for adoption

• Tailored vertical solutions reflecting the needs of specific markets

The Dell Desktop VirtualizationSolution is backed by results

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Dell is delivering platforms and servicesto meet the specific needs ofcertain usage scenarios

Our established methodology deliversthe right technology design

We have spent over 50,000 hourstesting the Integrated Solution Stack

Why Desktop Virtualization Solutionsare important to our customers

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Enterprise• Improve productivity and

reduce operational overhead

• Create business agility• Secure proprietary data• Support a multitude of

endpoints and operating systems

• Industry vertical solutions tuned and tested for specific customer needs

• Easy and predictable implementation that shortens deployment time and cost

• Simplify management while increasing quality of service

End user• Access

information anytime, anywhere*

• Choose their preferred device

• Increase productivity and user experience

*requires Internet connectivity

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Solution partners

• End-to-end platform management• PowerEdge Servers – Intel based Dell servers• EqualLogic Storage – iSCSI, 3-Tier model (Base, User, Recovery)• Clients – A large portfolio from Dell or customer sourced• Installation and ongoing management; desktop deployment and

asset recycling

• Virtual machine management • Connection broker and secure socket layer• Hypervisors

• ‘Digital Footprint’ assessment• User data and user profile migration tool• Virtual desktop performance management, monitoring and

reporting

• Network hardware• Dell Juniper and Dell Brocade networks

• Virtual desktop operating system – XP, Vista and Windows 7• Virtual desktop access (VDA) licensing• Server operating system - file and application servers

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Thank You for coming to see us!