Danny vossen

MUNICH GERMANY

Copyright © 2012 Technicolor. All Rights Reserved. Proprietary and Confidential Information of Technicolor.

FTTH Congress 2012

CES 2012

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Connect to amazing home experiences

Danny Vossen – [email protected] - @dannvoss

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Do you still remember when you where young

…

How did you experience watching TV?

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What about your children?

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What about your children?

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Evolution in entertainment experience

On demand experience Experience ‘of the Future’

Linear experience

Micro-wave of future GO

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About Technicolor

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A trusted partner

Walt Disney Company

Disney Studios

Disney Television

Universal Studios

Viacom

Paramount Studios

Vivendi

Time Warner

Warner Bros. Content Creators

NBCU Television

Studios NSP

Digital & Technology partners

Broadcasters Walt Disney Company

Disney Studios

Viacom

Paramount Studios

Universal Studios

Vivendi

Time Warner

Warner Bros. Content Creators

Disney Television

NBCU Television

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On demand experience


Linear experience

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On demand experience becoming social: AT&T

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Individualized TV guide

personalized recommendations

Recommends what

you'll most likely want to watch and when it is

aired.

share what you're watching

discover what your

friends watch

get cool information about

your favorite shows.

share opinions with other Wayin

community members

search for shows, trailers, interviews, songs and companion

content,

show it on the big screen

and share it with

friends via Facebook and Twitter.

On demand experience becoming social: UK & France

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UK

France

Experience ‘of the Future’


Linear experience

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• Scene breaks • Action • Dialogue • Objects • Characters • Setting…

Descriptive Metadata

Search / Discovery

Advertising / Monetization

Algorithms

User Behavior Metadata


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So what?

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1. About Pies and snowballs …

2. It does not end at the end …

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About Pies and Snowballs …

1. About Pies and Snowballs …

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TV

Print

On-line


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Young consumer embrace OTT content

Parks Associates

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Parks Associates

Netflix takes up 32.7% of US Internet bandwidth (28/10/2011)


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OTT is more than Netflix alone …


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OTT is more than just Video …


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OTT is more than just Video …


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Broadband households in North America and Europe own an average of 5.4 and 4.8 connectable devices respectively.

By 2016, that ownership of these devices will almost double to 9.8 in North America and 9 in Europe.

Parks Associates, Dec 2011


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Linear Broadcast

Time

Audience reached

Linear Broadcast

Linear Broadcast


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Recent statistics say 73% of all Internet traffic is video content based on bits.

The combination of video sharing and Internet video content downloading is making the Internet a video delivery vehicle, not merely a data network for

web surfing.

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It does not end at the end …


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Challenges in the home: Find the right content at the right place for the right audience



Challenges in the home: Offer a unified user experience


Challenges in the home: Build an intelligent home network that can adapt in real time to usages and delivers the right QoS to support all services

To summarize

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NSP

Closing note

Copyright © 2012 Technicolor. All Rights Reserved. Proprietary and Confidential Information of Technicolor.

Thank you Danny Vossen Strategic Marketing Manager Connected Home [email protected] @dannvoss