CyBer CULTURE & MASS COMMUNICATION.

Contents.

What is media? What is social media? Effects of social media. Emergence of social media. Emergence of new media CYBERCULTURE. What is cyberculture? How cyberculture is promoting the mass

communication? Cyber-ethics. Digital divide. Conclusion.

What is media ?

---------news reporting agencies----------- In general, it refers to many means of

communication. e.g.

Electronic mediaPrint mediaAdvertising mediaSocial media etc.

What is social media?

Social media includes web based and mobile technologies used to turn communication into interactive dialogue.eg

face bookTwitterSkypeOrkut , etc .

Emergence of social media.By 1990s acces to internet started in Pakistan PTCL nationwide local network In 2006 internet penetration remained low ,However ,In late 2006 WIRELESS connection occupied the market till now its emerging….

Effects Of Socail Media..

Positive Effects:Promoting globalization Launching of social media

cell Increasing connectivity Job opportunities Legal concerns Sharing..

Negative Effectso Addiction to social media

sites o Misuse i.e cyberpunkingo Lack of accuracyo More reliance on the

online relations