100.000 students

60 top high schools

14 top universities

10 cities

Delivered in the form of a gift bag, consisting of:

• 100.000 notepads with blank sheets on a spiral

• Sampling products for youth target

• Each sampling product will come with a complete educational

description. This way we avoid the “messy” presence of x

number of leaflets and prolong by at least 100 times lifetime

of each message

An educational pack delivered to 100.000 students when

they need it most, beginning of 2013- 2014 school year

What is CV30?

14th October – 29th November

100.000 CV30 gift bags and notepads will be distributed to

students

On every location, there will be a branded stand with two

promoters who will engage the students and offer them

the CV30 educational pack.

Mechanism

Mechanism

Reach100.000

• 70.000 for university students

• 30.000 for high school students

Distribution

14th October – 29th November

10 cities

Bucharest, Iasi, Cluj, Timisoara, Constanta,

Craiova, Brasov, Oradea, Galati, Ploiesti

60 High schools

14 Universities

Fee

Sampling leaflet / sachet / voucher

Fee: 10.500 euro

Educational message inside CV30 notepad

Fee: 2.000 euro / full page A5

Awareness: cover 4 & logo on every page

Fee:15.000 euro

Contract DDL: 9th September

Materials DDL: 15th September