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What’s Up With BlackBerry? Larry McDonough Principal Evangelist, BlackBerry

CTIA MobileCON 2013: Whats Up With BlackBerry?

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These are the slides from my "What's Up With BlackBerry?" session at MobileCON 2013 (Oct 18, 2013 in San Jose).

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Page 1: CTIA MobileCON 2013:  Whats Up With BlackBerry?

What’s Up With BlackBerry?Larry McDonoughPrincipal Evangelist, BlackBerry

Page 2: CTIA MobileCON 2013:  Whats Up With BlackBerry?

2

B L A C K B E R R Y

Page 3: CTIA MobileCON 2013:  Whats Up With BlackBerry?

O P E N L E T T E R

Best in class:…Productivity Tool…Security…Enterprise Mobility Management…Mobile Social Network

Page 4: CTIA MobileCON 2013:  Whats Up With BlackBerry?

D E M O

Productivity…Hub…Messaging NO EMAIL ICONS “APPS”…Keyboard…Best Browser…File Management

Page 5: CTIA MobileCON 2013:  Whats Up With BlackBerry?

C++/QtCascades

ActionScriptAdobe® AIR®

HTML5 BlackBerry®

WebWorks™

C/C++Native SDK

Java Android™

Runtime

W H A T A B O U T A P P S ?

Page 6: CTIA MobileCON 2013:  Whats Up With BlackBerry?

131,708

First 7 Months

H U G E G R O W T H

Page 7: CTIA MobileCON 2013:  Whats Up With BlackBerry?

Global Top Partners – Gaming

Page 8: CTIA MobileCON 2013:  Whats Up With BlackBerry?

( UK)

Published Media Sports Multimedia

Global – Top Partners

Photo Editor Ultimate

Life Church

Page 12: CTIA MobileCON 2013:  Whats Up With BlackBerry?

UK – Top Partners

BlackBerry Travel

Page 15: CTIA MobileCON 2013:  Whats Up With BlackBerry?

ANZ Region – Top Partners

Page 16: CTIA MobileCON 2013:  Whats Up With BlackBerry?

China– Top Partners

AutoNavi QQ -Tencent Sina WeiboWeChat

Great Wisdom

Kuaipan

Page 17: CTIA MobileCON 2013:  Whats Up With BlackBerry?

NetPromoterScore

+100

- 100

0

+46

-4389

N E T P R O M O T E R S C O R E

Page 18: CTIA MobileCON 2013:  Whats Up With BlackBerry?

DEMO

Security / EMM…BlackBerry Balance…Secure Workspace…Single IT Portal

iOS, Android, BlackBerry

Page 19: CTIA MobileCON 2013:  Whats Up With BlackBerry?

M U L T I P L A T F O R M E M M

A Leader in Enterprise Mobile Computing BlackBerry manages more mobile devices today than any other

MDM vendor 25,000+ BES10 commercial and test servers installed globally (up

from 19,000 in July 2013)…more than any pure play provider 5.8M users actively taking advantage of our global enterprise

support services Providing support to customers in more than 90 countries globally Providing Tier 3 technical support to more than 600 carriers

globally

Page 20: CTIA MobileCON 2013:  Whats Up With BlackBerry?

B L A C K B E R R Y W O R L D F O R W O R K

Provides the Enterprise App Store Shows available and required Applications to the

Employee Allows install of additional Apps in the Work Perimeter Allows white listing of Apps in the commercial BlackBerry

World

Managed by the BlackBerry Enterprise Service 10 Admin Uploads Application bar files for new and updated

applications Set Application availability to Optional or Required Whitelists commercial BlackBerry World applications

Page 21: CTIA MobileCON 2013:  Whats Up With BlackBerry?

K E E P O N M O V I N G .

B L A C K B E R R Y

Q & A

Page 22: CTIA MobileCON 2013:  Whats Up With BlackBerry?

R E F E R E N C E S / D E M O S

GitHub https://github.com/blackberry/BES10-Cascades

Enterprise Push demo http://bizblog.blackberry.com/2013/06/push-enterprise-apps/

Emergency Contact List https://github.com/blackberry/BES10-Cascades/tree/master/ECL

BizBlog http://bizblog.blackberry.com/

developer.blackberry.com https://developer.blackberry.com/devzone/develop/enterprise/

enterprise_overview.html

Page 23: CTIA MobileCON 2013:  Whats Up With BlackBerry?

D U A L I N G A P P L I C A T I O N S

Personal• Isolated to personal perimeter• No access to work data• Installed from BlackBerry World via

personal UI

Work• Isolated to work perimeter• Can read personal shared data (controllable

by IT rule)• Deployed through the BES10

Dual• Operate in both work and personal

perimeters• Simultaneous instances: isolated &

independent• BlackBerry Apps only!

Hybrid• Native RIM apps touch both perimeters• Secures co-mingling of work and personal

data (adjustable by IT rules)• BlackBerry Apps only!

Work Perimeter Personal Perimeter

Work Apps Hybrid AppsPersonal

Apps

Enterprise App World

Calendar App World

Enterprise App 1 Contacts Social

Enterprise App 2 Unified Inbox BBM

Enterprise App 3 Reminder Video Chat

Enterprise App 4 Universal Search Camera

Enterprise App .. Dual Apps Phone

Mobile Voice Service

File Manager

File Manager

Other IM & P2P

Others Documents To Go

Documents To Go

Compass

Browser Browser Calculator

Music, Video & Pictures

Music, Video & Pictures

Android Runtime

Print To GoPrint To Go

NFC Smart Tag

Other Other Other