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Content Architecture aka. Pages vs. Posts & Categories vs. Tags Shanta R. Nathwani 1 WordCamp Milwaukee 2015

Content Architecture - WordCamp Milwaukee 2015

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Shanta R. Nathwani 1

Content Architecture

aka. Pages vs. Posts & Categories vs. Tags

WordCamp Milwaukee 2015

Shanta R. Nathwani 2

Main Idea

• Posts vs. Pages & Categories vs. Tags. There is so much confusion about what types of things should be put on a page and what should be in a post. Static vs. Dynamic content is the best way to tackle this. When creating a website, you can edit a menu to include not only pages, but also category archives that can create a more complete experience.

Shanta R. Nathwani 3

Agenda

• About Me

• Introduction

• Pages & Posts

• Categories & Tags

• Live Demo

• Q & A’s

Shanta R. Nathwani - http://shanta.ca - @ShantaDotCa 5

About (A boot) Me• Instructor, Sheridan College

• Joint program with University of Toronto at Mississauga: Institute of Culture, Communication, Information and Technology

• Web Design and Capstone Project

• Independent Consultant

• Clients include NPOs, Real Estate, Software Development, Financial and Political Sectors

• Bachelor of Commerce in Info Tech Mgmt., Ryerson University

• Serial WordCamper. Went to 7 last year and crowdsourcing my tour this year.

• Co-organizer, WordCamp Hamilton and Toronto 2015

Shanta R. Nathwani - http://shanta.ca - @ShantaDotCa 6

1. Write down on post it notes all the main topics that you would like to see on your website.

About Us

Events

ServicesRecipes

Contact Products

PortfolioBlog

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Post-It Notes• Used to put down all the pieces of

information that you want to put on your website

• Later on, you may want to colour code them into categories and

pages

• During the presentation today, start filling in those post-its with your ideas of what you want on the site. You may not finish it

today, but it will give you a start.

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An Example

Categories and Pages Menu Structure

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Follow Along!

We are going to put together our menu based on content we’ve already got. Follow along at:

http://tantienhime.com

Shanta R. Nathwani 10

3-5-7 Principle• 3 Clicks to

where you need to be.

• Few (very few) exceptions

•No more than 5-7 items in a list.

• This includes menus and lists

Shanta R. Nathwani 11

Pages vs Posts

Pages• Static information for the

most part

• “About Us” is a great example

• Does not use Categories

• Can have sub-pages

Posts• Dynamic information

• Time sensitive

• Uses Categories & Tags

• “Upcoming Events” or “Events Attended” are good examples

Shanta R. Nathwani - http://shanta.ca - @ShantaDotCa 12

2. Figure out which ones will be Categories and which ones will be Pages

Pages Categories

About Us

Events

ServicesRecipes

Contact

Products Portfolio

Shanta R. Nathwani - http://shanta.ca - @ShantaDotCa 13

Pages Categories

3. Change the colour of either one or the other so that you can tell the difference

About Us

Events

ServicesRecipes

Contact

Products Portfolio

Shanta R. Nathwani 14

Categories vs. Tags

Categories• Major classifications for

information

• “Events” is a great example

• Can have sub-categories (much like pages)

Tags• Describes the content

using keywords

• WordPress recommends 5-7 per post

Shanta R. Nathwani 15

WordPress Menus

Menus can contain:

• Categories (sometimes called “Category Archives”)

• Pages

• External Links

The number of menus that are supported depend on the theme you choose, so do that first!Since 3.6, you can now choose what menu goes where (main, sidebars). Again, dependant on the theme.

Shanta R. Nathwani - http://shanta.ca - @ShantaDotCa 16

4. Keeping the 3-5-7 Rule, start to structure your menus according to the topic, not whether or not your

content is a post or a page.

About Us

EventsServices Contact Products

Recipes

Portfolio

Shanta R. Nathwani - http://shanta.ca - @ShantaDotCa 17

5. Create your menu in WordPress using pages and categories!

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Go Live!

• http://tantienhime.com/wp-admin (For Me)

• http://tantienhime.com (For You)

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Resources

• How to create your menu: https://learn.wordpress.com/get-published-30/#lecustommenu (Created for .com, but still applicable)

• Information Architecture: Blueprints for the Web: http://www.amazon.com/Information-Architecture-Blueprints-Christina-Wodtke/dp/0735712506 (until last year, used by our course)

• Don’t Make Me Think: http://www.amazon.com/Dont-Make-Think-Revisited-Usability/dp/0321965515 (one of the books that replaced IA)

• Evil By Design: http://evilbydesign.info/book/ (the other new book)

• WordPress.tv: http://shanta.ca/my-wordpress-tv-talk-at-wordcamp-buffalo-2013/ (my earlier talk, including creating the menu)Shanta R. Nathwani - http://shanta.ca - @ShantaDotCa