14
CONNECTING THE DOTS OF CUSTOMER EXPERIENCE IN RETAIL PRESENTATION BY: VINCENT ROUTHIER - CHIEF EXECUTIVE OFFICER JONATHAN BELISLE - CHIEF DESIGN OFFICER

Connecting the dots of user experience in retail

Embed Size (px)

Citation preview

Page 1: Connecting the dots of user experience in retail

C O N N E C T I N G T H E D O T S O F C U S T O M E R E X P E R I E N C E I N R E TA I L

P R E S E N TAT I O N B Y: V I N C E N T R O U T H I E R - C H I E F E X E C U T I V E O F F I C E R

J O N AT H A N B E L I S L E - C H I E F D E S I G N O F F I C E R

Page 2: Connecting the dots of user experience in retail

W E A R E S A G A

T E C H N O L O G Y

U X D E S I G N

S T O R Y-T E L L I N G

Page 3: Connecting the dots of user experience in retail

T E A M

V I N C E N T R O U T H I E R P R O D U C T I O N

J O N AT H A N B É L I S L E D E S I G N

P H I L I P P E C A N T I N T E C H N O L O G I E

S I M O N S T- H I L A I R E L E A D D E V E L O P M E N T

C H R I S T I A N N O M M AY I N T E G R AT I O N

G A B R I E L D E S C H Ê N E S E L E C T R O N I C D E S I G N

M A R I E - E V E B R U L O T T E A D M I N

Page 4: Connecting the dots of user experience in retail

W E B E L I E V E

I N H U M A N T O H U M A N I N T E R A C T I O N S , N O H E L M E T.

T H E B E S T E X P E R I E N C E S A R E F R I C T I O N L E S S A N D N AT U R A L . T E C H N O L O G Y S H O U L D B E I N V I S I B L E .

T H E F U T U R E R E S T O N P R O G R A M M A B L E A N D S M A R T E N V I R O N M E N T S .

Page 5: Connecting the dots of user experience in retail

B A C K G R O U N D

S E C T I O N

0 1

Page 6: Connecting the dots of user experience in retail

S A G A

Page 7: Connecting the dots of user experience in retail

THE WORLD IS A THEATREWHERE PEOPLE, PLACES AND OBJECTS ARE CONNECTED

Page 8: Connecting the dots of user experience in retail

I N V I S I B L EV I S I B L E

A T W O L AY E R S L E N S O N U S E R E X P E R I E N C E

Page 9: Connecting the dots of user experience in retail

THROUGH SENSORS, WEARABLES, CONNECTED

OBJECTS AND MOBILE.

SEE THE PHYSICAL WORLD

PRESENT CONTENT ON ANY DEVICE, CONTROL THE

ENVIRONMENT AND THE USER EXPERIENCE IN REAL TIME.

MANAGE THE PHYSICAL WORLD

O U R P L AT F O R M

Page 10: Connecting the dots of user experience in retail

O U R P L AT F O R M

S e e a n d u n d e r s t a n d v i s i t o r s b e h a v i o u r s i n s p a c e .

C o m p a r e e a s i l y d i f f e r e n t e x p e r i e n c e s a n d m e r c h a n d i s i n g s c e n a r i o s .

O p t i m i s e w a y f i n d i n g , s t a f f i n t e r a c t i o n s a n d p l a n o g r a m s .

Page 11: Connecting the dots of user experience in retail

S E N S E M A K I N G

M E N TA L M O D E L S

P E R S O N A E S

P R I O R I T Y M AT R I X

U S E R J O U R N E Y

D E S I G N

S C E N O G R A P H Y

S T O R Y- B O A R D I N G R A P I D I T E R AT I O N S

P R O T O T Y P E

M V P D E P L O Y M E N T

U S E R VA L I D AT I O N

I N T E R A C T I O N D E S I G N

P R O J E C T M A N A G E M E N T

D E P L O Y

T E A M B U I L D I N G

P R E - P R O D U C T I O N

P R O D U C T I O N

( C O N T E N T, T E C H N O , H A R D W A R E , F I E L D

O P S , + )

P R O C E S S

Page 12: Connecting the dots of user experience in retail

I O T H E AT R E M A L L S & C I T Y

B y c o n n e c t i n g d a t a f r o m v a r i o u s i n d i v i d u a l s t o r e s t o t h e o n e f r o m g l o b a l v e n u e s a n d p u b l i c p l a c e s , h e l p e v e r y o n e b e t t e r u n d e r s t a n d

t h e i r v i s i t o r s , a n d g e n e r a t e g l o b a l o p p o r t u n i t i e s .

W O R K W I T H U S

Page 13: Connecting the dots of user experience in retail

S T O R E S

C U R R E N T P R O J E C T S - I N F I N I T E P O T E N T I A L

M A L L S A N D S H O P P I N G S T R E E T S

E V E N T S A N D M U S E U M S

I N N O VAT I O N L A B S A N D E N T E R P R I S E

C I T I E S A N D L E A R N I N G S PA C E S

Page 14: Connecting the dots of user experience in retail

I M A G E S F U L L S C R E E N

T H A N K Y O U !Q U E S T I O N S ?

J O N AT H A N B E L I S L E j o n a t h a n @ s a g a w o r l d . c a

V I N C E N T R O U T H I E R v i n c e n t @ s a g a w o r l d . c a