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CAPI is known as Computer Assisted Personal Interviewing. It is an interviewing process in which respondent and interviewer uses a computer to answer specific questions. It reduces the time for data collection, analysis, and reporting& utilize to carry out face-to-face research. For more details, visit us: https://www.divergentinsights.com/
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CAPI Research
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CAPI is the acronym of Computer-Assisted Personal Interviewing.
CAPI is an interviewing technique in which the respondent or interviewer uses a computer to answer specific questions. CAPI market research is augmenting as a significant data collection tool and is utilized to carry out face-to-face research.
CAPI Research - Definition
Steps Involved in the process: Data is collected by an interviewer in a face-to-face (and
not virtual) meeting with the respondent.
Using a smartphone, a tablet or PC, the interviewer can carry on the interview and send back the answers in real time. Data is immediately sent to the main server.
CAPI is used a lot in Mystery Client research: mystery clients can discretely complete their task answering the questionnaire in their smartphone or mobile device.
CAPI Research – How it works?
Look for Online and Offline Versatility.
Ensure compatibility with your Data Analytics tool
Check for Ease-of-Use of the CAPI Survey software
Choose the right software for the best results.
CAPI Research – Tips to choose?
Easier Survey Management
Reduced Variable Cost
Reduced time from Data Collection to Analysis to Reporting
Higher Quality Data
Unique Question Types
Closer Field Monitoring
Changes in Questionnaire possible easily
CAPI Research – Advantages
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