Community Engagement & Resource Mapping

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Deanna HansonConsultant, Community Engagement916 296-4131; deannahanson@gmail.com

Randy WallaceConsultant, Work-based Learning559 280-6051; randyw@tcoe.org

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Introduction

• Who are we? • Who are you?• Outcomes• Agenda

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Outcomes• Understand Components of Community

• Understand What is Included and How to Conduct a Resource Mapping Project

•Develop Benefits for Stakeholders

•Pulling it all Together

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Agenda

• Community Engagement – Why? What?• Resource Mapping – What? How?• Community Engagement Planning &

Resources – Who? How?

Why Do We Need Community Engagement?

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Guiding Questions•How many high school students ?•How many business partners do you have now?•How many business partners will you need each year for:

Career Awareness Career Exploration Career Preparation

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Community Engagement Outcomes Defined

• CEO leaders who champion the work and are involved in setting goals

• Employers committing their employees to be involved in WBL activities

• Employers commit to leadership to sustain and build more opportunities for students and teachers

• Employers lead effort to find or develop an “intermediary organization”

What Is Included in a Resource Map?

• WBL Assets and Gaps Analysis• Overview Community Resources• School District Readiness for

Partnerships Including Policies and Practices

• Existing Intermediary Capacities• Community Workforce and Economic

Development Plan

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Community Resources

• Employers by Industry• Industry Associations• Business Organizations• CBOs with “Clout”• Elected Officials• Economic & Workforce Development• Youth Serving Organizations• Other?

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Guiding Questions

• What Information Do You Have?• What Do You Need?• How Does Your District Track

Resources?• How Are You and Your District Involved

in the Community Now?

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Community/Intermediary Support –Who Helps You?Intermediary Functions/Organizations

Chamber of Commerce/ Business Organizations

Workforce Investment Board/Job Training

Community Foundation or Non- Profits

Mayors/Community Committee on Education

Other

Convene local or regional leadership in support of Academy.

Encourage policies that promote and sustain Work Based Learning.

Ensure quality and impact of local/regional Academy effort.

Broker and/or provide services in support of Academy.

Community/Intermediary Support –Who Helps You?

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Community Engagement Planning

• Summarize Key Stakeholders• Need for Intermediary• Recommendation for WBL Policy

Changes• Strategic Plan• Community-wide Convenings• Follow-up

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How Can We Make It Happen?•Community Organization Resources•Foundation Funding•Graduate Students•Academy Students•What else?

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Employer Benefits

• Bottom Line Financial Results– Recruitment Costs– Training Costs– Turnover– Increase Employer Morale and Productivity– Positive Public Relations and Market Exposure

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• Altruistic Factors– Being a Change Agent to Improve Education– Changing the Lives of Students– Giving Back to the Community

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Information Resources

• www.naf.org/wblguide

• www.connectedcalifornia.org/toolkits

• www.gse.harvard.edu/news_events/features/2011/Pathways_to_Prosperity_Feb2011.pdf

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Additional Regional Contact Information• Jessica Felix, Central, Academy Development

Manager jfelix@naf.org

• Jeanne Friedman, Florida, Academy Development Director jfriedman@naf.org

• Sarah Hickert, NYC, Academy Development Manager shickert@naf.org

• Morgan Pulleyblank, West, Academy Development Manager morgan@naf.org