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COLORS

Colors (Information)

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Page 2: Colors (Information)
Page 3: Colors (Information)

WHAT ARE PRIMARY COLORS?

Red Blue Yellow Can’t be created by other mixtures of colors

Page 4: Colors (Information)

WHAT ARE SECONDARY?

PRIMARY + PRIMARY = SECONDARY Red + Yellow = Orange

Red + Blue = Purple

Blue + Yellow = Green

Page 5: Colors (Information)

TERTIARY COLORSSecondary + Primary= Tertiary

Red + PurpleRed + OrangeOrange + YellowYellow + GreenGreen + BlueBlue + Purple

Page 6: Colors (Information)

WHAT ARE COMPLEMENTARY COLORS?

Purple Red Orange Yellow Green Blue Opposite colors on the color wheel usually

work together on a color scheme

Page 7: Colors (Information)

WHAT IS A COLOR WHEEL?

Between every two primary colors is a secondary color

Page 8: Colors (Information)

PIGMENTS

Page 9: Colors (Information)

PRIMARY PIGMENTSCyanMagentaYellowDifferent from primary colors

Page 10: Colors (Information)

WHAT IS A SPECTRUM? A condition that is not limited to a specific

set of values Are always formed when a rainbow is formed

Page 11: Colors (Information)

WHAT IS A RAINBOW?

Hung up water in the air Split up different colors caused by

wavelength

Page 12: Colors (Information)

HOW DOES IT FORM?

Formed by sunlight shines through rain

Page 13: Colors (Information)

WHAT IS WAVELENGTH? The distance between repeating units of a

propagating wave of a given frequency

Page 14: Colors (Information)

HOW DO WE SEE COLORS? Eye is like a camera with lens to produce an

image It consists of 3 cones and 1 rod

Page 15: Colors (Information)

WHAT IS COLOR PRINTING?

Process when printers produce a full colored image.

Page 16: Colors (Information)

HOW DO THINGS GET THEIR COLOR?

By selective absorption and transmission

Page 17: Colors (Information)

HOW DID ANCIENT EGYPTIANS OBTAIN COLORS?

Color Material Made From

Black Charcoal

White Powdered Limestone

Red Ochre

Yellow Iron Oxide

Blue Copper

Green Malachite

Page 18: Colors (Information)

FACTS Color increases product acceptance by up to

80 percent.

Color improves readership as much as 40 percent.

Color increases understanding by 73 percent.

Page 19: Colors (Information)

FACTS Color advertisements are read up to 42

percent more than similar advertisements in black and white.

Did you know that color accelerates learning from 55 to 78 percent?

Color can be up to 85 percent of the reason people decide to buy.

Page 20: Colors (Information)

THANKS